Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article
TL;DR Summary of Microsoft Tests “More Sources” Carousel in Bing Search Results
Microsoft is experimenting with a new “more sources” section in Bing Search that features a carousel-style UI displaying long, card-shaped results. This update appears to replace traditional organic results with a more interactive, scrollable format. Early visuals shared by users highlight a significant layout change aimed at enhancing user browsing experience. The feature is currently in testing and not yet widely available.
Optimixed’s Overview: How Bing’s New Carousel Feature Could Transform Search Result Presentation
Introduction to Bing’s “More Sources” Experiment
Microsoft is innovating the Bing search interface by introducing a carousel of “more sources” that dynamically showcases additional search results in a card-based layout. This design departs from the classic vertical list of organic results, offering a horizontally scrollable experience that may improve content discovery.
Key Features of the Carousel Design
- Card-Shaped Results: Each search result is presented as a large, visually distinct card, making it easier to scan and compare options.
- Horizontal Scrolling: Users can slide through multiple results in a carousel format, encouraging more exploration without leaving the main results page.
- Replacement of Organic Results: The traditional organic links appear to be replaced or supplemented by this new section, signaling a possible shift in how Bing prioritizes source presentation.
Potential Impact and User Experience
This UI overhaul could enhance user engagement by making it simpler to access diverse perspectives and sources quickly. However, it also represents a significant change for typical search behavior, which may require users to adapt to the new browsing model. For SEO professionals, this could mean adjusting strategies to optimize content for visibility within carousel cards.
