Digital Marketing Manager (SEO, Local, Content Marketing)

03/24/26
Source: In-house SEO jobs – SEOjobs.com by SEOJobs. Read the original article

TL;DR Summary of Digital Marketing Manager Role at Kuhn Raslavich

The Digital Marketing Manager position at Kuhn Raslavich offers a hands-on leadership role focusing on SEO, content creation, and multi-channel digital campaigns. Ideal candidates will have over five years of experience, preferably within law firms or professional services, and strong skills in analytics and website management. The role involves managing paid ads, lead-tracking tools, and ensuring consistent branding across all digital platforms. This opportunity requires an independent, strategic thinker capable of building digital processes from the ground up.

Optimixed’s Overview: Elevating Law Firm Digital Marketing Through Strategic Leadership

Comprehensive Role and Responsibilities

The Digital Marketing Manager at Kuhn Raslavich is tasked with leading the firm’s entire digital strategy. This involves:

  • Website and SEO Management: Regular updates and optimizations to enhance user experience and search rankings.
  • Content Development: Creating engaging blogs, newsletters, videos, attorney bios, and thought-leadership materials.
  • Multi-Channel Campaign Execution: Planning and implementing campaigns across social media, email, and content marketing platforms.
  • Paid Advertising and Lead Tracking: Managing Local Service Ads and utilizing tools such as CallRail and Juvo Leads.
  • Performance Analytics: Leveraging Google Analytics and Search Console to measure success and provide actionable insights.
  • Brand Consistency: Ensuring uniform messaging and branding across all digital touchpoints.

Qualifications and Skills Needed

Applicants should bring:

  • More than five years of digital marketing experience, ideally within law firms or related professional services.
  • Expertise in SEO, analytics, content creation, and website management, with WordPress knowledge being advantageous.
  • Proficiency in social media management and digital communication strategies.
  • The ability to independently lead projects from conception to completion while collaborating effectively with internal teams.
  • Familiarity or a willingness to learn about paid advertising and lead-tracking technologies.

Opportunity Highlights

This role is perfectly suited for a self-motivated digital marketer who thrives on building processes and driving growth within a professional services environment. The position offers a competitive salary and the chance to shape the digital footprint of a growing law firm.