Digital Marketing Manager (SEO/SEM/Social)

03/14/26
Source: In-house SEO jobs – SEOjobs.com by SEOJobs. Read the original article

TL;DR Summary of Digital Marketing Manager Role at M&B Sciences

M&B Sciences is hiring a Digital Marketing Manager to lead tailored social media campaigns for clinical trial patient recruitment. The role requires expertise in multichannel digital marketing, content creation, SEO, and web analytics. Candidates should have strong skills in platforms like Facebook, Instagram, Twitter, and TikTok, and experience with tools such as Adobe Creative Suite and Google Analytics. Healthcare marketing experience and knowledge of CMS or design tools like Figma are advantageous.

Optimixed’s Overview: Enhancing Clinical Trial Recruitment Through Strategic Digital Marketing Leadership

Role Summary and Responsibilities

M&B Sciences, a pioneering healthcare research firm, seeks a Digital Marketing Manager to drive effective patient recruitment initiatives by leveraging digital platforms. This full-time hybrid position involves managing social media campaigns, analyzing web data, and producing engaging multimedia content aimed at increasing clinical trial diversity and outreach.

Key Skills and Competencies

  • Social Media Strategy: Develop and implement campaigns across Facebook, Instagram, Twitter, and TikTok tailored to clinical trial recruitment goals.
  • Content Creation: Generate high-quality graphics, videos, and photography using Adobe Creative Suite and video editing software.
  • SEO and Analytics: Conduct keyword research, optimize content to boost organic reach, and monitor campaign performance via Google Analytics and other tools.
  • Communication: Ensure clarity, accuracy, and brand consistency in all published content and maintain effective collaboration with internal teams and clients.

Preferred Qualifications and Experience

Ideal candidates will hold a Bachelor’s or higher degree in Marketing, Public Health Communications, or related fields, with additional experience in healthcare marketing. Familiarity with content management systems and design platforms like Figma enhances candidacy. Experience in digital marketing across international markets such as Canada, the UK, and Europe is also a plus.