Number of Grok Users (Grok Statistics 2025)

08/26/25
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TL;DR Summary of Grok User Statistics and Growth Insights

Grok, the AI chatbot by xAI, has rapidly expanded its user base to over 30 million monthly active users and generates 153 million monthly site visits. Its growth surged notably after launching Grok 3 and Grok 4, with a significant user demographic under 35 years old and a majority being male. While Grok’s traffic is substantial, it still trails behind ChatGPT but shows strong engagement metrics and diverse global reach, especially in the US and India.

Optimixed’s Overview: In-Depth Analysis of Grok’s Explosive Growth and User Demographics

Grok’s User Base and Traffic Explosion

Since its debut, Grok has solidified itself as a key player in the generative AI chatbot landscape. The launch of Grok 3 in early 2025 sparked a massive influx of users, climbing from just thousands of visitors to over 12 million unique monthly visitors in February 2025 alone. Subsequent updates, including Grok 4, have continued this upward trajectory, adding millions more users. Currently, Grok boasts approximately 30.1 million monthly active users and over 153 million website visits per month.

User Demographics and Behavior

  • Gender Split: Approximately 60% male and 40% female users.
  • Age Distribution: Majority (63.7%) are under 35 years old.
  • Employment Status: Nearly 60% are not in full-time employment, while about 40% are full-time employees.
  • Income & Education: Over 60% are middle income, with more than half having attended college or university.
  • Household Size: Preference for smaller households, with 1-2 persons making up over 40% of users.

Engagement and Site Metrics

Grok users spend an average of 14 minutes per visit, browsing nearly 4 pages each time. The site experiences a bounce rate of around 50.56%, which is moderate compared to other AI platforms. Traffic sources indicate a heavy reliance on direct visits (over 80%), followed by organic search and referrals.

Global Reach and Regional Insights

  • United States: Largest traffic source with about 22% of visits and 20.7% of users.
  • India: Significant contributor with nearly 9% of traffic and almost 11% of users.
  • Other notable countries include Vietnam, Germany, Brazil, and Russia, showcasing Grok’s expanding international footprint.

Subscription Models and Future Outlook

While Grok remains free to use, premium subscriptions like SuperGrok offer enhanced access to advanced models and features, with tiered pricing from $30 to $300 monthly. Approximately 2 million X Premium subscribers may overlap with Grok’s paid user base. Given the current growth trends and ongoing feature rollouts, Grok’s momentum is poised to continue rising throughout 2025 and beyond.