TL;DR Summary of SEO Strategist Role at Razorfish
Optimixed’s Overview: Comprehensive SEO Content Strategist Opportunity at Razorfish
Role Summary
The SEO Strategist at Razorfish is an integral part of the SEO team responsible for transforming strategic SEO plans into actionable content recommendations that meet client objectives. The role demands proficiency in writing detailed, brand-aligned long-form articles and product page content, ensuring excellent search engine ranking and AI citation.
Key Responsibilities
- Content Development: Crafting long-form articles, metadata, on-page copy, and alt text aligned with brand voice and SEO guidelines.
- Technical SEO Execution: Conducting site audits, maintaining SEO documentation, and collaborating on keyword research and optimization strategies.
- Client and Team Collaboration: Partnering with SEO leads, producing performance insights, supporting content briefs, and contributing to thought leadership.
- Continuous Learning: Engaging in training for SEO best practices, communication, client advocacy, and professional development.
Qualifications and Skills
- Minimum 3 years of experience in long-form writing or journalism.
- Basic understanding of SEO principles and familiarity with SEO and analytics tools such as Google Analytics, SEMRush, Moz, or equivalents.
- Preferred background in journalism, English, communications, or related fields.
- Strong verbal and written communication skills, with the ability to work independently.
- Experience in consumer packaged goods (CPG) industry and front-end development knowledge is a plus.
Work Environment and Benefits
Razorfish fosters an inclusive culture valuing diversity and innovation, supporting employees through:
- Robust wellness programs including paid family care and health reimbursements.
- Financial assistance for adoption, surrogacy, and pet adoption.
- Flexible time off policies and remote work options under the ‘Work Your World’ program.
- Comprehensive benefits including medical, dental, vision, disability, and 401(k).
Compensation and Equal Opportunity
The position offers a competitive salary range of $59,850 to $90,620, based on experience and qualifications. Razorfish is an equal opportunity employer committed to diversity and provides accommodations throughout the hiring process.