Organic SEO & Search News

Google Search Ranking Volatility On June 28th – On Saturday, June 28th, it appears that another significant Google Search ranking update occurred, although Google has not confirmed it. There has been significant search ranking volatility and chatter within the SEO industry over the past 24 hours or so.

Naming expert shares the process behind creating billion-dollar brand names like Azure, Vercel, Windsurf, Sonos, Blackberry, and Impossible Burger | David Placek (Lexicon Branding) – From Sonos to Swiffer to BlackBerry to Pentium: Naming expert David Placek shares his 3-step framework for crafting billion-dollar brand names.

Key Traditional vs AI Search Differences – A Visual Comparison – Emphasizing the key differences between traditional and AI search that have the most significant impact on our work as search marketers, in a visual, easier to understand format, giving examples for each.

Paid Search & Platform Innovations

X Will Soon Charge for Ads Based on the Size of Your Visuals – Another consideration for your X campaigns.

Google Ads API Outages and Slowness – Google Ads is experiencing technical difficulties, although their ad status dashboard indicates that all is currently fine. Microsoft Advertising is warning that you should manually update your Microsoft Ads account instead of using the Google Import when the Google APIs are having issues.

General Digital Marketing

Trump Says That He Has a US Buyer for TikTok – The U.S. TikTok saga could come to an end in the next two weeks. Maybe.