Snapchat May Soon Unpin Its ‘My AI’ Chatbot From the Top of Your Chat Feed

Despite a lot of people engaging with its AI tool, Snap knows that it’s not for everyone.

Source:
Social Media Today – Latest News

Daily Search Forum Recap: May 21, 2025

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Google I/O was yesterday and I dug into all the big announcements in search including AI Mode rolling out in the US, new AI mode labs features like Deep Search, Live Search, complex analysis and charting, personalization, the agentic features and more. Google AI Overviews also expanded, which no one is surprised about. Also, seeing search ranking volatility heat up during I/O. I also had a one-on-one with a Google executive…

Source:
Search Engine Roundtable

Google AI Overviews With Author Names & Links

Google seems to be testing showing author names and website citations in the AI Overviews. I am honestly not sure if this is new but Christian Kunz said it was and posted about it on his blog and on X.

Source:
Search Engine Roundtable

Google AI Overviews With Hidden Links

Google seems to be testing hiding the citations, link icons, for the AI Overviews default view. So when the AI Overview first loads in the Google Search results, the link icon is hidden.

Source:
Search Engine Roundtable

Google I/O 2025 Search Ranking Volatility

Google Search seems to be super volatile today and yesterday, so I will call this the Google I/O 2025 Google unconfirmed update. I am seeing a spike in chatter within the SEO community along with many of the tools showing super heated volatility within the Google search results.

Source:
Search Engine Roundtable

Google AI Overviews Expand To More Showing 10% Query Growth

Surprise, surprise, as I called it, Google is expanding AI Overviews into more regions. I mean, we saw this being leaked a couple of weeks ago, so it is not shocking news. But at I/O, Google said AI Overviews are "now available in more than 200 countries and territories and in more than 40 languages, with support added for Arabic, Chinese, Malay, Urdu and more."

Source:
Search Engine Roundtable

Google Business Profiles Right Knowledge Panel Missing Bug

For the past few weeks or so, Google has a bug where the right side knowledge panel goes missing for business owners when you try to bring up your business listing in Google Search. This is not impacting everyone and it can be random but Google is supposedly aware of the issue and is fixing it.

Source:
Search Engine Roundtable

The AI Bots That ~140 Million Websites Block the Most

We looked at ~140 million websites and our data shows that block rates for AI bots have increased significantly over the past year.

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Data & Studies – SEO Blog by Ahrefs

Google AI Mode Is Here, But You Can’t Track It Properly

Google just rolled out AI Mode to US users. I was testing if the clicks would show in Google Search Console, without any success. A post by Tom Critchlow

Source:
General SEO – SEO Blog by Ahrefs

Meta Shares Insights on the Business Benefits of Open Source AI

A look at how businesses view adoption of Meta’s open source Llama AI models.

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Social Media Today – Latest News

Google AI Mode Live In US; Tests Deep Search, Live Search, Personalization, Custom Charts, Shopping & Agentic Features

Google had a lot of news out of Google I/O, as you would expect. The big item, which we predicted, was that AI Mode is now available to all US searchers without having to opt into it within Search Labs. Plus, Google is testing a number of new features in AI mode including Deep Search, Live Search, personal context, custom charts, AI shopping and yes – Agentic features.

Source:
Search Engine Roundtable

Intercom’s decisive bet on AI

Co-founder Des Traynor takes us behind the scenes

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Kyle Poyar’s Growth Unhinged

TikTok Expands Music Options With SoundCloud Integration

A new way to expand music discovery via TikTok clips.

Source:
Social Media Today – Latest News

You’ve Done the Audience Research… Now What? – SparkToro

This is a guest post by Tommy Walker, founder of The Content Studio. Tommy was the Editor-in-Chief at ConversionXL, the first marketing hire at Shopify

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SparkToro

Meta Launches Ray Ban AI Glasses in More Regions

The expansion will give Meta a stronger foundation for its expanded wearables push.

Source:
Social Media Today – Latest News

TikTok Adds a Dedicated AI Assistant for In-App Sellers

TikTok’s new "Seller Assistant" will provide guidance to help optimize your TikTok Shop listings.

Source:
Social Media Today – Latest News

Last Click Attribution is Dead: Here’s How to Fix it [MozCon 2025 Speaker Series]

Tired of last-click attribution stealing all the credit? Learn how to build a smarter, full-funnel model that finally proves SEO’s true impact

Source:
moz (en-US)

Top ways to ensure your content performs well in Google’s AI experiences on Search  |  Google Search Central Blog  |  Google for Developers

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Source:
Google Search Central Blog

Google Announces a Range of AI Powered Ad Updates at Marketing Live

Google’s rolling out a range of AI-powered tools for advertisers.

Source:
Social Media Today – Latest News

Google Brings Ads to AI Mode

The search giant is inserting ads into its AI answers, as users ask more commercial questions

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Search Engine Optimization (SEO) Trends, Techniques & Marketing

Technical SEO Manager ~ Twinkl ~ £38-45k ~ Remote (UK)

Location: UK (Fully remote – Must be UK-based) Annual Salary: £38k – £45k (DOE) Hours of work: 37.5 hours per week, Mon-Fri Contract: Permanent Line Manager: Paul Beer Recruiter: Charlotte Harris The Role: We are looking for a skilled and strategic Technical SEO Manager to optimize our website’s technical infrastructure, driving enhanced search engine visibility […]

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In-house SEO jobs – SEOjobs.com

SEO & Growth Marketer ~ Shortcut ~ $75-100k ~ Remote (US)

Growth Marketer At Shortcut, we’re on a mission to help modern product and engineering teams focus on building great software, not managing the work around it. Our fast, collaborative platform supports the product development cycle, making it easy to plan, build, and ship together. Tens of thousands of fast-moving software teams trust Shortcut to help […]

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SEO Agency Jobs – SEOjobs.com

SEO Manager ~ MongoDB ~ $76-149k ~ Remote (US)

MongoDB’s mission is to empower innovators to create, transform, and disrupt industries by unleashing the power of software and data. We enable organizations of all sizes to easily build, scale, and run modern applications by helping them modernize legacy workloads, embrace innovation, and unleash AI. Our industry-leading developer data platform, MongoDB Atlas, is the only […]

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In-house SEO jobs – SEOjobs.com