Shortly after Amanda Natividad joined SparkToro, she coined the term “Chill Work” to describe the unusually patient, mature, laid-back approach we take to
Google Ads API Version16 Now Out
Source: Search Engine Roundtable
Google released version 16 of the Google Ads API yesterday. The update includes additional recommendation types, support for time-related segments, support for advertiser verification, plus much more.
Bing Search Opinion Label On News Stories
Source: Search Engine Roundtable
Bing Search now has these yellow “opinion” labels on news stories within its search results. The label is overlayed on the news story’s image and really makes the story stand out from…
Use ChatGPT to Build a Customer Journey
Source: Search Engine Roundtable
Use ChatGPT to Build a Customer Journey for Your Website — Whiteboard Friday
Google Ads API version 16 is launching
Source: Search Engine Roundtable
The updated Google Ads offers new capabilities and features to help track campaign performance more efficiently.
Instagram expands Creator Marketplace to help brands find creators for ads
Source: Search Engine Roundtable
The feature will be introduced to eight new markets in the coming weeks, including Canada, Australia, and the UK.
Google Ads’ ‘pushes’ Performance Max with new Call To Action
Source: Search Engine Roundtable
When setting up a new campaign in Google Ads, you may notice that the PMax card is not only bigger but also has a new ‘recently used’ label.
Google Analytics 4 updates Advertising workspace to simplify reporting
Source: The SEOFOMO Hub
GA4 is introducing two dedicated spaces – one for marketers to track and analyze campaigns, and another for behavioral insights.
Daily Search Forum Recap: February 22, 2024
Source: The SEOFOMO Hub
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google has a bug with…
Google announces Performance Max updates – including Gemini integration
Source: The SEOFOMO Hub
Advertisers can use the new features to enhance the quality of ad creatives and improve the optimization of their campaigns.