An independent newsroom for organic search, AIO, GEO, and digital marketing.

Google Ads Editor 2.14 turns on AI Max by default for new Search campaigns, enables Final URL expansion by default, and removes the local inventory toggle for Shopping advertisers.

Google is testing moving the source icons in AI Overviews from the top to the bottom, which could make sources harder to find and reduce clicks to websites.

Google is expanding AI Overviews for definition queries so the full version displays by default, without requiring users to click 'Show more'.

A PPC Land analysis of 89 holiday topics finds the big four retailers lead only 23.6% of AI Overview results, Gemini never cites amazon.com, and Ashley Furniture is cited far more often than Walmart in AI Overview deal answers.

Microsoft says Bing users can still turn off AI search features, now by installing a browser extension or adding -ai to a query, after removing the in-settings option.

Chrome, which holds a 68.81% share, now feeds users into Google's AI Mode, a feature its own code limits to Google search users, and it is unclear whether rules in Washington, Brussels or London can reach those buttons.

Google is testing a new "Found on site" label on sponsored results in Google Ads, shown with a magnifying glass icon and a site link.

Sitecore's MarketingIQ will generate staged drafts to fix cases where ChatGPT or Gemini give a brand wrong information, using AI answer data from Scrunch, with nothing published without approval and no price or date yet.

A Google-commissioned Ipsos study of 14,305 AI-using shoppers in 25 markets reports AI search shoppers visit 12 touchpoints, nearly three times more, and raises questions about proving sales when Google's AI reports omit clicks.

A ruling found that Reddit's license and three other claimed authorizations failed in Google's DMCA case against SerpApi, and Google has until November 30 to name its licensors.

Bing now hides AI answers when -ai is added to a query, and the same switch is tied to making Bing the default search engine in Chrome.

SparkToro's analysis finds visits per web user fell 29.2% by Q3 2026, putting pressure on publishers even as the number of users grew.

X is testing an automated way to detect and tag posts that may have been generated using artificial intelligence.

A survey of 1,014 US adults found 65% have turned to Reddit or TikTok when Google did not help, while 88% still used Google to pick their latest business.

A PPC Land scenario model estimates firms losing organic clicks would need 55 AI visits for every 100 lost, using Adobe's 83% premium, and asks whether AI referrals can arrive at that volume and cost.

Gemini 4 Carbon is available in AI Mode only to subscribers of the $99.99 Google AI Ultra plan, while the cheaper Argon model is priced at $2 input and $10 output per million tokens for developers.

Google plans to bring Adobe tools into AI Mode for search users and add an Adobe agent to Gemini Enterprise for businesses, with no dates or prices announced yet.

United's Rule 6.J.6 bars AI agents from buying its tickets, seats and upgrades, even when a traveller supervises or approves each step, and the rule reaches travel agency tools.

Google analyzed millions of Nano Banana prompts and found patterns in how businesses are using the AI image tool for marketing.

Google's own benchmark report puts Claude Fable 5.2 at 73.3% against Gemini 4 Carbon's 71.9% across 200 visual office tasks, a gap the report treats as noise.

Multiple plaintiffs allege that Elon Musk's Grok chatbot created nude images based on photos of them taken when they were children.