ChatGPT ads now allows for conversion-optimized product feed campaigns, expanded measurement integrations and carousel ads
Google expands Limited Ad Serving policy across all Ads
Source: Search Engine Land
Source: Search Engine Land by Anu Adegbola. Read the original article Google is introducing new qualification criteria based on trust signals, verification and account history.
Microsoft Advertising adds bulk editing for disapproved assets
Source: Search Engine Land
Source: Search Engine Land by Anu Adegbola. Read the original article TL;DR Microsoft Advertising has introduced a bulk editing and appeals feature for disapproved assets, allowing advertisers to address policy issues more…
YouTube tests image ads during horizontal mobile playback
Source: Search Engine Land
Source: Search Engine Land by Anu Adegbola. Read the original article YouTube is overlaying static image ads during landscape mobile videos, potentially giving advertisers a new placement.
Google Ads adds dedicated reporting for new customer acquisition
Source: Search Engine Land
Source: Search Engine Land by Anu Adegbola. Read the original article TL;DR Google Ads has introduced a new reporting feature for new customer acquisition that allows advertisers to measure new customer performance…
How business context changes AI recommendations
Source: Search Engine Land
Source: Search Engine Land by Toby Brissett. Read the original article TL;DR An experiment with AI models ChatGPT, Claude, and Gemini demonstrated that the quality of AI recommendations significantly improves with richer…
What six perspectives reveal about demand generation in AI search
Source: Search Engine Land
Source: Search Engine Land by Greg Jarboe. Read the original article TL;DR Six distinct perspectives from SEO, PR, analyst relations, and media measurement reveal a shift in marketing measurement due to AI’s…
Google Search Console Shows AI Mode Follow-Up Queries
Source: Search Engine Watch – SEO, AI Search, PPC News & Analysis
Source: Search Engine Watch – SEO, AI Search, PPC News & Analysis by Sachin. Read the original article TL;DR Google Search Console now logs follow-up queries from AI Mode as new queries,…
ChatGPT Ads Get A New Heading Treatment
Source: Search Engine Watch – SEO, AI Search, PPC News & Analysis
Source: Search Engine Watch – SEO, AI Search, PPC News & Analysis by Sachin. Read the original article TL;DR ChatGPT is testing a new ad display format that includes a descriptive heading…
Your rankings aren’t telling you what your customers see
Source: Search Engine Land
Source: Search Engine Land by Carrie-Ann Sudlow. Read the original article TL;DR SEO rankings no longer provide a complete picture of visibility due to Google’s evolving search features like AI Overviews and…
