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Google expands Performance Max to online marketplaces

Source: In-house SEO jobs – SEOjobs.com

By: Blake Hughes

09/02/24

With no need for a website or merchant center, you can now use Performance Max to drive traffic to your marketplace.

The Industry Mourns The Loss Of Mark Irvine – Brilliant & Giving Search Marketer

Source: Expert Level SEO Jobs – SEOjobs.com

By: Blake Hughes

09/02/24

I am deeply sad to report that Mark Irvine passed away unexpectedly last night. Mark was deeply involved in the search marketing community, known as being a brilliant paid search specialist who…

Localized SERPs: Winning traffic and leads with service area pages

Source: SEO Agency Jobs – SEOjobs.com

By: Blake Hughes

09/02/24

Service area pages are now critical for ranking for local search. Learn tips for making your localized content more relevant and appealing.

Effort shaming: Balancing work ethic and burnout in marketing

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/02/24

Here’s how to foster a healthier work culture that values both mental well-being and individual motivations.

SEO Strategist ~ SLS Consulting, Inc. ~ $32-$35 USD/hr ~ Los Angeles, CA (US)

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/02/24

The team at SLS Consulting specializes in digital marketing for attorneys nationwide. From website design and SEO to content creation and social media marketing, we oversee all aspects of our clients’ Web…

Video: Google March Core Update Done, HCU Recoveries, Site Reputation Abuse & AI Topics

Source: SEO Blog by Ahrefs

By: Rebekah Bek

09/02/24

This week, we covered how the Google March 2024 core update finished back on April 19th…

Google SGE AI Answers Cost 80% Less To Generate Now

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/02/24

One of the big worries for Google investors was the cost of running AI to show within its search results. The AI overviews, now AI answers are costly to run. But as…

Google Interested In Hreflang Alternatives

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/02/24

Gary Illyes from Google said he has heard from the SEO industry that hreflang can be “annoying” and complex and confusing. So he is open to ideas on how to replace it…

Google May Recrawl URLs Multiple Times Per Day To Every Few Months

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/02/24

Google has to crawl the web to build its index for it to provide search results. And since webpages and documents get updated, Google needs to recrawl those URLs from time to…

Google Search Testing Custom Filters & Templates

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/02/24

Google Search is testing custom filters and pre-define search filter templates. It appears you can save your custom filters and reuse those filters for future searches. This is showing up for a…

Google AdSense Removed Privacy Policy As Place To Withdraw Consent

Source: SEOSLY

By: Olga Zarr

09/01/24

Google AdSense has removed reference to your privacy policy as a place to withdraw consent. AdSense now has clarified that the revocation link at the bottom of the page should say “Privacy…

What Is Google Clamping Down On? Spring 2024 Updates — Whiteboard Friday

Source: Expert Level SEO Jobs – SEOjobs.com

By: Blake Hughes

09/01/24

Learn about Google updates from this Spring in this Whiteboard Friday with Tom Capper.

Google, DOJ make closing arguments in antitrust trial

Source: SEO Agency Jobs – SEOjobs.com

By: Blake Hughes

09/01/24

The stage is set for a monumental court decision that could shake up the search industry – or result in status quo.

Small review site lost 91% of its Google traffic to affiliate-focused SEO content

Source: Lenny's Newsletter

By: Lenny Rachitsky

09/01/24

Google’s search results are dominated by big brands. SEOs for smaller sites are complaining. It’s like 2003 all over again.

Help Marie study the March 2024 Core Update – Marie Haynes

Source: SEO - Practical Ecommerce

By: Armando Roggio

09/01/24

I’ll be spending the next few weeks looking at content that has been impacted by the March 2024 core update to try and understand more about this change in Google’s ranking systems…

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