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A Market Wide Hreflang Implementation Alternative via Robots.txt

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/09/24

Learn why having an hreflang implementation alternative at the robots.txt level would highly minimize issues and improve executionn effectiveness.

Report: Alphabet still wants to acquire HubSpot

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/09/24

Acquisition discussions are reportedly progressing between Alphabet, Google’s parent company, and HubSpot. No deal has yet been reached.

Google Shopping Ads get conversion annotations

Source: SEO Agency Jobs – SEOjobs.com

By: Blake Hughes

09/08/24

Merchants can enable conversion annotations that showcase a product’s popularity directly in Google Shopping ad listings.

Daily Search Forum Recap: May 10, 2024

Source: SEO Agency Jobs – SEOjobs.com

By: Blake Hughes

09/08/24

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google says site reputation abuse…

SEO Strategist ~ Victorious ~ Remote (US)

Source: Lenny's Newsletter

By: Lenny Rachitsky

09/08/24

What makes a great company? Is it the products it produces, its reputation, or its culture?   At Victorious, we know it’s our people. Our people-first ethos permeates every aspect of our…

How to leverage social search for effective on-site optimization

Source: Lenny's Newsletter

By: Kiyani

09/07/24

Embrace the era of “search everywhere” by harnessing the potential of social search platforms for accelerated content optimization.

Technical SEO Specialist ~ MVF Global ~ Hybrid, London (UK)

Source: SEO Agency Jobs – SEOjobs.com

By: Blake Hughes

09/07/24

Responsibilities: Contribute to and deliver the SEO team’s on-site SEO strategy Refine SEO best practice through R&D and testing of new initiatives and by keeping up to date with industry changes Surface…

How to navigate negative Glassdoor and Indeed company reviews

Source: Search Engine Land

By: Anu Adegbola

09/06/24

Dealing with negative reviews from former employees? Here’s how to respond properly and protect your company’s online reputation.

Video: Google Search Ranking Volatility, Site Reputation Abuse Enforcement, Pichai On Search Quality, HCU Recovery & More

Source: Search Engine Land

By: Anu Adegbola

09/06/24

For the original iTunes version, click here. Google may have had two search ranking algorithm updates, one around May 9th and one around May 3rd. Google began its site reputation abuse policy…

Mikhail Parakhin Confirms He Is No Longer Working On Copilot At Microsoft

Source: Search Engine Land

By: Lazarina Stoy

09/06/24

Mikhail Parakhin, the former head of Bing Search and Microsoft Advertising at Microsoft, confirmed he is no longer working on the Copilot project. He stepped down as the head of Bing Search…

Google Says Site Reputation Abuse Isn’t About Linking

Source: Search Engine Land

By: Claire Taylor

09/06/24

Danny Sullivan, Google’s Search Liaison, made it crystal clear that the site reputation abuse policy has zero to do with linking. This means that who you link to and/or who links to…

Google Local Panel Owner Attribute

Source: Senior Level SEO Jobs – SEOjobs.com

By: Blake Hughes

09/06/24

Google can show the owner of the business in the local panels in the Google search results. I suspect this is not new but I don’t believe I’ve seen this before, where…

Google Local Service Ads Says Proximity Not A Relevancy Factor

Source: SEO Agency Jobs – SEOjobs.com

By: Blake Hughes

09/06/24

Google has updated its Local Services Ads help document on ad rankings to remove the line around “proximity to potential customers’ locations” is a ranking factor for those ads. Ginny Marvin, the…

Google Shopping May Show How Many Shoppers Purchased On Your E-Commerce Site

Source: Mid Level SEO Jobs – SEOjobs.com

By: Blake Hughes

09/06/24

Google has sent some Google Merchant Center e-commerce site managers notifications that a new annotation may begin to show up in the search results next to their site’s listing that shows how…

Content Strategy for Startups + Roadmap

Source: SEO Agency Jobs – SEOjobs.com

By: Blake Hughes

09/06/24

Discover Yagmur’s 8-stage roadmap to creating a content strategy that helps establish your business and build brand awareness.

Meta: Detailed targeting exclusions alert sent to advertisers was an error

Source: Search Engine Land

By: Danny Goodwin

09/06/24

Meta’s said setting new detailed targeting exclusions would no longer be possible when creating campaigns after June 28. But it was a bug.

Daily Search Forum Recap: May 9, 2024

Source: Search Engine Land

By: Grace Mante

09/06/24

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. There is another Google search…

Google Search results without SGE jump to 65%, up from 25%

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/06/24

While the number of Google search queries without SGE results have significantly increased, SGE answers now take up less pixel space.

Steal Our SEO Report Template (Inspired by SEO Experts)

Source: Screaming Frog

By: Matt Hopson

09/06/24

Amaze your clients with perfect SEO reporting.

Growth Marketer – SEO ~ VEED.IO ~ Remote (UK)

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/06/24

At VEED, our mission is to make video creation accessible to anyone. No hard-to-use equipment, painful learning curve, or keeping track of multiple subscriptions to take your ideas from record ? share. With…

SEO Specialist ~ TECHNO CLOUD PVT. LTD ~ $1.5k-$2k/M ~ Remote (WW)

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/06/24

Develop and Implement SEO strategies across various industries, like B2B, E-commerce, and Blogging websites, to achieve and desire organic traffic growth in 2023. Conduct comprehensive keyword research and competitor analysis to identify…

Information gain: Here’s what this new SEO ‘buzzword’ really means

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/06/24

Here’s what information gain means for machine learning, Google patents and information foraging theory – and how to leverage it.

Google CEO on future of links, AI making Search quality worse

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/06/24

Sundar Pichai said links will always be an important part of Search and addressed complaints that AI-generated content is ruining Search.

Optimization beyond data: Design thinking for SEO

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/06/24

Elevate your SEO strategy by using a design thinking framework to create more impactful, user-centric search campaigns.

Online reputation management: Top 10 hurdles and how to overcome them

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/06/24

From dealing with generative AI to monitoring brand mentions across platforms, managing your online reputation requires a strategic approach.

Google Revs Ecommerce SERPs

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/06/24

Consumers can now shop directly on Google’s search results without visiting merchants’ ecommerce sites.

How to Use Keywords for SEO: The Complete Beginner’s Guide

Source: moz (en-US)

09/06/24

How to turn keywords into traffic and rankings for your website.

Google Search Ranking Update Volatility On May 9

Source: SEO Agency Jobs – SEOjobs.com

By: jilllynndesign

09/05/24

I am seeing signs of a possible Google search ranking update today, May 9th, between a spike in early chatter this morning within the SEO industry and many of the tools showing…

Google Renames AI Answer To AI Overview Again

Source: Search Engine Land

By: Anu Adegbola

09/05/24

A week ago, we saw Google renamed the AI overview experimental results to simple “AI Answers.” Well, that didn’t seem to last long. Google renamed it back to “AI Overview” but left…

Google Testing New Search Notes Button

Source: Search Engine Land

By: Anu Adegbola

09/05/24

Google is testing a new button to add a note to the search results. As a reminder, Google launched Notes in Google Search and Discover last November as a labs feature. The…

Top Content Myths SEOs Should Know About

Source: Search Engine Land

By: Anu Adegbola

09/05/24

What content myths are being perpetuated and which ones should SEOs avoid the most? Missive Digitial’s Himani Kankaria joins the SEO Rant Podcast to share her top content creation myths: • Why…

Google Analytics 4 Conversion Performance Beta For Google Ads

Source: SEO Director Jobs – SEOjobs.com

By: Blake Hughes

09/05/24

Google Analytics has a new beta Google Ads report named “conversion performance.” This is a beta feature right now, so you might not be able to see it. But you must link…

Google’s CEO, Sundar Pichai, Responds To Google Search Quality Issues

Source: SEO Agency Jobs – SEOjobs.com

By: jilllynndesign

09/05/24

Google’s CEO, Sundar Pichai, was interviewed by Emily Chang at Bloomberg before the big Google I/O event. They talked a lot about a lot of things, but there was 25-second clip where…

What is going on with the Site Reputation abuse policy? – Marie Haynes

Source: SEO Agency Jobs – SEOjobs.com

By: jilllynndesign

09/05/24

Although Google told us the site reputation abuse policy would go into effect on Sunday, May 5, Danny Sullivan tweeted on Monday evening that the manual actions were currently being handed out…

TikTok highlights its value to brands and search experience

Source: Search Engine Land

By: Pauline Jakober

09/05/24

TikTok is highlighting the discovery modes that power community-driven search ecosystems to show what brands will miss if the app is banned.

How Ahrefs gets a Billion dollar-worth infrastructure with a 90% discount

Source: General SEO - SEO Blog by Ahrefs

By: Despina Gavoyannis

09/05/24

A holistic comparison of on-prem Ahrefs infrastructure with a cloud alternative

Daily Search Forum Recap: May 8, 2024

Source: Search Engine Land

By: Holly Miller Anderson

09/05/24

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Bing Search tests clearer distinction…

Reddit eyes potential in search ads following Google traffic gains

Source: In-house SEO jobs – SEOjobs.com

By: Blake Hughes

09/05/24

Reddit sees advertising against over 1 billion monthly user searches as an untapped high-intent monetization opportunity.

ChatGPT search feature rumors heating up

Source: Expert Level SEO Jobs – SEOjobs.com

By: Blake Hughes

09/05/24

OpenAI may be getting closer to launching its ChatGPT product that searches the web and cites sources when answering questions.

Surviving and thriving in the new Google

Source: SEO Agency Jobs – SEOjobs.com

By: Blake Hughes

09/05/24

Navigating March 2024 updates for content creation, link building, and SEO success.

SEO Lead ~ TrueCar ~ $96,000 – $147,000 ~ Remote (US)

Source: SEO Agency Jobs – SEOjobs.com

By: Blake Hughes

09/05/24

TrueCar is a leading automotive digital marketplace and we are on a mission to make car buying and selling easy, transparent and efficient. We work to empower consumers with data, and foster…

SEO Content Manager ~ Semrush ~ $6k-$8k/month ~ Remote (WW)

Source: Search Engine Land

By: Roslyn Ayers

09/05/24

Hi there! The Semrush Program Management & Growth department is on the lookout for a seasoned SEO Content Manager to join our team. In this role, you’ll be the driving force behind…

The 5 Best Review Management Software [2024 Edition]

Source: Unknown Source

09/05/24

Here are the features and companies to check out when deciding on the best review management software for your company.

PPC landing pages: How to craft a winning post-click experience

Source: Lenny's Newsletter

By: Lenny Rachitsky

09/05/24

Ads get you traffic, but landing pages get you customers. Stand out from competitors by mastering the often-overlooked post-click experience.

The SEO-UX paradox: Achieving visibility without sacrificing user delight

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/05/24

SEO doesn’t have to undermine UX. Learn how to create user-centric experiences that resonate with users and satisfy search engines.

Stop ignoring this growth problem

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/05/24

It’s time to do something about fake accounts

Microsoft Testing Clear Distinction Between Free & Paid Search Results On Bing

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/05/24

Microsoft’s disclosure of search ads on Bing has not been the greatest, honestly, in many cases, worse than Google’s disclosures. Recently, however, Bing has been testing a clearer distinction between its ads…

Google Says Having News In Your Site Name Is Fine

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/05/24

Here is a new SEO myth I have not heard before… Someone said that using the word “news” in your site’s name is bad for SEO and Google ranking. John Mueller from…

Microsoft Advertising Bing Ads Carbon Neutral Label Now Green

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/05/24

Microsoft Advertising, the ads you see in Bing, have these “Marketing with Purpose Attributes” ad labels with carbon-neutral labels. Those labels used to be gray, but now Bing has them in a…

Google Product Review Summary Labels

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/05/24

Google is now showing these short summaries of reviews by placing a label over the review with one or a few words. So the labels might show “low quality,” “compact,” “lightweight,” “performs…

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