Discover the latest AI-driven changes in Google Ads, their implications for PPC marketers and six key recommendations to stay ahead.
Survey: Search marketers less happy with their jobs vs. last year
Source: Search Engine Land
Job dissatisfaction is up, and fewer search marketers are satisfied with their jobs, Search Engine Land’s Career and Salary survey finds.
SEO Editor ~ GOBankingRates ~ $70k-$80k ~ Remote (US)
GOBankingRates™ is unique in the digital marketing and media industry – we combine marketing, digital, content and fintech. Our performance based approach increases brand awareness and generates targeted audience engagement on our…
3 ways to add a human touch to AI-generated content
Source: Search Engine Land
Find out how to add a personal touch, maintain your brand voice and incorporate human expertise into AI-generated content.
How to Get Search Traffic Without Ranking for Anything
Source: In-house SEO jobs – SEOjobs.com
Are you making the most of “second-hand search traffic”?
Baidu vs. Google: Navigating the SEO landscape in 2024
Source: In-house SEO jobs – SEOjobs.com
Learn the similarities and differences between Baidu and Google SEO and how to boost your presence in the Chinese search landscape.
SEO Content Specialist ~ Response Mine ~ Remote (US)
Source: SEO Agency Jobs – SEOjobs.com
SEO Content Specialist Role Description While this Position relies on traditional SEO skills to achieve results in the Marketplace, the SEO Specialist will primarily be creating content and working within CMS (WordPress)…
Senior Editor, SEO ~ Trusted Media Brands ~ Remote (US)
Source: Search Engine Land
About Us: TMB is the community-driven entertainment company engaging more than 250 million consumers worldwide across streaming TV, social media, web and print. Our portfolio of brands including FailArmy, Family Handyman, People Are Awesome, Reader’s Digest, Taste…
Google’s Site Reputation Abuse Policy Leads To Gaming Affiliate To Reduce Financial Forecast
Source: Lenny's Newsletter
Catena Media, a publicly-traded online gambling information company, issued their Q2 earnings update a couple of weeks ago, saying they have reduced its revenues forecast due to the Google Site reputation abuse…
SEO Manager ~ Mechanism Ventures ~ Remote (US, WW)
Source: Search Engine Roundtable
Company Description Live it Up is an exciting early-stage startup that’s on a mission to give nutrition its color back and make healthy a life everyone can lead. We believe that health…
Navigating the New Era of SEO Management: Responsibilities and Career Advancement
This article delves into the changing responsibilities of SEO Managers, emphasizing the skills needed for career progression and an overview of salary trends. As digital marketing gains prominence, SEO Managers play an increasingly vital role in enhancing a business’s online visibility and strategic development.
Unlocking Hidden Potential: Mastering Google’s Auction Insights for Better Ad Visibility
The article discusses Google’s Auction Insights tool, emphasizing its role in uncovering hidden search terms and providing crucial data to optimize ad spend. By leveraging this tool, marketers can gain a clearer picture of their competitive environment and make informed decisions to improve ad visibility and efficiency.
Exploring SEO Careers in Niche Markets: Opportunities in the Cannabis Industry
Companies in niche markets, such as cannabis, are increasingly seeking SEO specialists to enhance digital visibility and reputation. The role involves integrating SEO best practices with industry-specific strategies to drive growth and engagement.
How Google’s New AI-Enhanced Business Links Could Revolutionize Search Ad Strategy
Google is testing a new asset type called Business Links for search ads. This innovative feature uses AI to generate customizable headlines that can target different customer intents within a single advertisement, potentially improving click-through rates and engagement.
Mastering the Art of Hiring and Managing SEO Agencies
The article discusses effective strategies and best practices for hiring and managing SEO agencies successfully. It emphasizes the importance of clear communication, trust, and collaboration between in-house teams and external agencies to ensure successful project implementation.
5 ways to incorporate trends into your SEO content strategy
Source: Search Engine Roundtable
Learn how to integrate trends into your SEO content strategy for improved brand awareness and search performance.
Google tightens AdMob policies, reshaping ad placement rules
Source: Search Engine Roundtable
Ads will be restricted in private communications and personalized advertising rules will be refined, reshaping user targeting.
Survey: Search marketing gender pay gap is widening
Source: Search Engine Roundtable
Men earn an average of $130,000 while women earn an average of $95,000, according to Search Engine Land’s 2024 Salary and Career Survey.
SEO Daily News Recaps for Wednesday, October 30, 2024
Here are the headlines for Wednesday, October 30, 2024 Algorithm Updates Google’s Next Update Coming Soon – Summary: Google held a web creator event at the GooglePlex where they discussed upcoming search…
Google Merchant Center Next rollout expands
Source: Search Engine Roundtable
Rollout expands to all accounts, offering a revamped interface and new features, but early adopters report challenges with the platform.
Senior Offsite Manager – Global SEO at adidas – The SEOFOMO Hub
Source: Search Engine Roundtable
As a Senior Offsite SEO Manager at adidas, you will be an integral part of our Digital team spearheading the advancement of our offsite SEO strategies. In this role, your expertise in…
Digital Marketing Specialist – The SEOFOMO Hub
Source: Search Engine Roundtable
About Us LiveChatAI is a pioneering B2B SaaS company at the forefront of the AI chatbot revolution. We deliver state-of-the-art conversational AI solutions to a diverse clientele, ranging from prestigious educational institutions…
SEO Specialist ~ Unity ~ $50.1k-$67.8k ~ Remote (CA)
Source: SparkToro
The opportunity At Unity, we are rapidly growing our strategic partnerships with a variety of industry leaders. We offer additional opportunities for creators and developers to choose from, ultimately enabling developer success….
SEO Manager ~ IDR INC ~ $70-$90/hr ~ Remote (US)
Source: Search Engine Land
IDR’s fortune level retail client is seeking a strategic and results-driven Senior Manager of Product, SEO to lead and build out their SEO roadmap from scratch. This role will be pivotal in…
SEO Specialist ~ UMass Global ~ $56-$76k ~ Remote (US)
Source: Search Engine Land
Do you have a passion for SEO and a knack for keeping websites running smoothly? The University of Massachusetts Global is seeking a talented Search Engine Optimization (SEO) Specialist to join our…
The Kanban approach to efficient PPC campaign management
Source: Search Engine Land
Here’s how Kanban boards can transform your workflow, enhance organization and help you effortlessly track progress.
How to address the top reputation issues impacting brands today
Source: Search Engine Land
Learn why traditional SEO tactics fail in modern reputation management and how to address brand perception and crisis communication issues.
Daily Search Forum Recap: July 17, 2024
Source: Search Engine Land
Here is a recap of what happened in the search forums today…
The next era of GTM tech
Source: Search Engine Land
Austin Hay (Reforge, Ramp, Clarify) on how to build a tech stack that lasts
Google Testing Query Refinements Under Ad Carousel
Source: SEO Agency Jobs – SEOjobs.com
Google seems to be testing a query refinement ad option. Where Google is showing other search queries related to the ads it is showing under a sponsored ad carousel in the search…
