Microsoft has made significant improvements to Bing Webmaster Tools, including the extension of data history in search performance reports from 6 to 16 months, an updated recommendations section, and a preview of AI-based Copilot tools designed to enhance user experience and optimize website performance.
“Leadership Shift at Google Search: What This Means for SEO”
Nick Fox has been appointed as the new head of Google Search, succeeding Prabhakar Raghavan. This change marks a significant leadership transition that could signal new directions for Google’s search algorithms and user experience strategies.
Rise in Demand: SEO and SEM Experts Thriving in Niche Markets
The article discusses the growing demand for SEO and SEM professionals in specialized markets such as plastic surgery and aesthetic services. It highlights the need for data-driven experts to enhance digital marketing strategies and improve online presence in these niche sectors.
How Bing’s AI-Enhanced Summaries Could Change Your SEO Strategy
Microsoft has introduced AI-enhanced summaries in Bing Search. This new feature provides users with AI-generated content summaries sourced from multiple origins, enhancing the search experience by delivering concise and relevant information directly on the search results page.
Video: Google Search Console Difficulties, Google Ranking Volatility, Zero Click Study, Google Ads & More
Source: Search Engine Land
This week, I posted the monthly Google Webmaster report and we had more search ranking volatility over the weekend. Google Search Console had huge delays, which started to be fixed on July…
SEO Daily News Recaps for Tuesday, October 22, 2024
Here are the headlines for Tuesday, October 22, 2024 SEO News Microsoft Introduces AI-Enhanced Summaries in Bing Search – Microsoft is adding new AI features to Bing Search, including AI-enhanced summaries that…
Director of Search Strategy ~ Bounteous x Accolite ~ $136k-$160k ~ Remote (US)
Source: BrightEdge blogs
Bounteous x Accolite makes the future faster for the world’s most ambitious brands. Our services span Strategy, Analytics, Digital Engineering, Cloud, Data & AI, Experience Design, and Marketing. We are guided by…
SEO Content Manager ~ Black & White Zebra ~$90k-$100k CAD ~ Remote (CAN)
Source: Search Engine Land
At Black & White Zebra our publications are the cornerstone of our company. On a daily basis, they help people win at work through educational, advisory, thought leadership and relevant content. We…
Google Search Console Performance Reports Fixed
Source: Search Engine Roundtable
Google seems to have fixed the Google Search Console Performance Reports last night at about 7:45pm ET. I posted a short update in my story yesterday, but waited until this morning to…
Google Ads completes auto-migration of location extensions to assets
Source: Blog – Nick LeRoy
The auto-migration of location extensions to assets expands advertisers’ options for displaying location information in their ads.
Outreach Team Manager – The SEOFOMO Hub
Source: Search Engine Land
🎥 What are we doing at Uscreen? Uscreen is a profitably growing, bootstrapped, product-led SaaS business changing the way video-based entrepreneurs and creators monetize their content. Our all-in-one video membership platform empowers…
Google Search Console Delays Is Not A Google Core Update
Source: SEO Agency Jobs – SEOjobs.com
Another rumor coming out of the Google Search Console reporting delays is that this is some sort of unconfirmed update is rolling out. Well, that is not the case at all. John…
Daily Search Forum Recap: July 3, 2024
Source: SEO Agency Jobs – SEOjobs.com
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. The Google Search Console delays…
Google launches Merchant API Beta with new features
This is a redesign of the Content API for Shopping, with new features to enhance product management and showcase businesses capabilities.
Meta’s ad attribution update gives clearer view of conversions
Meta advertisers can now differentiate between all conversions and first-time conversions, addressing inflated performance metrics concerns.
Google Search Current Styles Carousel
Source: Search Engine Land
Google Search has a new shopping-related carousel named “current styles.” This shows up for some shopping-related queries, and if you search for a product, it might show you style variations that may…
New Google Zero Click Study Now At 58.5%
Source: Search Engine Land
Rand Fishkin has come out with his 2024 edition of the Google zero click study and it shows that in the US, zero clicks are now at 58.5%, which is down from…
Why Google Search Console Reporting Delays Are Not In Search Status Dashboard
Source: Kyle Poyar’s Growth Unhinged
As of right now, Google Search Console is having a significant delay with its Performance reports and some are wondering why the status of the delay is not in the Google Search…
Reddit It Not Blocking Google Search
Source: Search Engine Roundtable
Today being July 4th, I normally would avoid writing stories here but there are a lot of rumors out there that Reddit is blocking Google Search from crawling and indexing its content….
Google Search Console Performance Reports Catching Up But Not Finished Yet
Source: moz (en-US)
As you know, Google Search Console’s performance reports were significantly delayed this week. But as of this morning, the reports are beginning to catch up. Google said last night it would take…
Google Ads Brand Exclusion Won’t Prevent Your Ads For Showing For Random Firms
Source: Screaming Frog
The other day we reported about the new Google Ads brand controls. But as we gain more and more clarity, it seems it does not give advertisers all the controls they need.
12 SEO metrics to add to your digital PR measurement program
Source: Search Engine Roundtable
Uncover insights to better understand your audience, optimize content and quantify PR impact by adopting these essential SEO metrics.
SEO Specialist ~ Diamond Accelerator ~ Remote (US)
Source: Search Engine Roundtable
🚀🌟 FULLY REMOTE JOB OPPORTUNITY ALERT 🌟🚀 Are you a wizard of the search engine realm? Do you see metadata as your magic wand and keywords as your spells? Diamond 💎 Accelerator,…
How to build a high-performing paid search team
Source: Search Engine Roundtable
Strategies for assembling an effective PPC team, including tips on hiring experienced vs. new talent, defining roles and more.
SEO Strategist/Analyst ~ Right Side Up ~ Remote (US)
Source: Search Engine Roundtable
Right Side Up is a collective of premium marketing talentwith all of the marketing chops, and none of the agency fluff. Were trusted by the most respected early-stage ventures, the fastest growing…
Google announces new Display & Video 360 features
Source: Search Engine Roundtable
Improved reporting, user ID redactions for privacy compliance, first position targeting for YouTube Instant Reserve and more are coming soon.
Mastering the Art of SEO-Optimized Landing Pages for Higher Conversions
The article discusses strategies and best practices for designing landing pages that effectively enhance SEO rankings and increase conversion rates. By avoiding common pitfalls and implementing essential design elements, businesses can create landing pages that attract more traffic and convert visitors into customers.
How Google’s Snippet Product Carousels Could Revolutionize ECommerce Visibility
Google is experimenting with incorporating product carousels within search snippets, displaying product images, ratings, prices, and information for Amazon listings. This development could change the way users engage with search results and impact how businesses approach SEO strategies for ecommerce visibility.
Leveraging Marketing Automation Platforms for Enhanced SEO Performance
This article offers a comprehensive comparison of top marketing automation platforms, such as Adobe, Oracle, and Salesforce. It caters to new users and those considering upgrading their existing marketing automation tools, highlighting the strengths and unique features of each platform.
How Meta’s “Automatic Adjustments” Feature Impacts Your Advertising Strategy
Meta has introduced a new feature called “automatic adjustments” in its ad accounts, which allows the ad platform to alter campaign elements without specific authorization from advertisers. This move has sparked conversations within the advertising community, raising concerns regarding advertiser control and campaign performance transparency.
The Rising Importance of Technical SEO Specialists: Beyond Optimization
The need for skilled Technical SEO Specialists is increasing as companies recognize the importance of optimizing the backend of their websites to improve search engine ranking and functionality. A featured job posting highlights how the role of a Technical SEO Specialist has evolved to encompass not only optimization but also execution of local SEO strategies and technical projects.
Embracing AI: Elevating Your SEO and Digital Marketing Career
This article discusses the emerging role of artificial intelligence in the SEO and digital marketing fields. It explores how a position at Quanticate seeks an experienced SEO content marketing specialist who embraces AI-driven advancements to elevate digital strategies.
Navigating the SEO Career Path: The Role and Impact of SEO Managers
An in-depth article discussing the evolving role of SEO Managers in modern businesses, highlighting the key responsibilities, required skills, and current salary trends for SEO professionals.
How Google’s Enhanced Travel Feeds Can Boost Your Search Ad Strategy
Google has enhanced its Travel Feeds in Search Ads, allowing advertisers to display dynamic, real-time data including prices and availability directly within search ads. This update aims to improve visibility and user engagement by providing potential customers with the most current and relevant information in a highly competitive niche such as travel.
Unleashing the Power: New Bing Webmaster Tools Updates & AI Copilot Preview
Microsoft has announced substantial updates to Bing Webmaster Tools. The updates include an extension of the data history available in search performance reports from 6 to 16 months. Additionally, there’s an updated recommendations section and a preview of newly integrated AI-based Copilot tools, which aim to enhance user experience and optimize website performance.
The Surge in Demand for SEO/SEM Experts in Niche Industries
The demand for skilled SEO and SEM specialists is growing within niche markets, particularly in industries like plastic surgery and aesthetic services. Companies in these fields are seeking data-driven professionals to enhance their digital marketing strategies and improve their online presence.
“Exploring the Rise of Remote SEO Leadership Roles in Today’s Digital Landscape”
The recent job listing for a full-time, remote SEO Director at Rehab Media highlights emerging trends in SEO career opportunities, emphasizing the demand for versatile SEO professionals adept in on-page, off-page, technical tasks, and team management.
Google to Remove Sitelinks Search Box from Search Results – What SEO Professionals Need to Know
Google has announced the upcoming removal of the sitelinks search box from its search results pages. This change is set to occur on November 21, 2024, and aims to streamline the search results interface by eliminating this less-popular feature. The removal will not impact the visibility of sitelinks themselves, only the search box functionality associated with them.
