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The Default Blocklist: Why Google Trusts Big Brands (But Not You)

Source: Search Engine Land

By: Jason Barnard

Posted on November 14, 2024

The internet has been poisoned by AI content; everything created henceforth lives under the shadow of suspicion.

Google enhances budget control for Local Service Ads

Source: Search Engine Land

By: Kevin Rowe

Posted on November 14, 2024

Maximum monthly spend limits for Local Service Ads, offers advertisers greater budget control but caution should be taken about potential overspending due to report lags.

Senior SEO Strategist ~ Array Digital ~ $65k-$75k ~ Remote (US)

Source: Search Engine Land

By: Barry Schwartz

Posted on November 14, 2024

As the Senior SEO Strategist, you will be responsible for optimizing our legal clients’ portfolios for search engines and driving traffic to their websites. You will work closely with our chief strategist,…

Google Ads recovers from major reporting glitch

Source: SEO Agency Jobs – SEOjobs.com

By: SEOJobs

Posted on November 14, 2024

The glitch exposed some advertisers to others’ data & some couldn’t edit product groups. Most services are now restored and credits promised to those affected.

SEO Specialist ~ Magnolia Personnel Group ~ In-Office (Waco, US)

Source: In-house SEO jobs – SEOjobs.com

By: SEOJobs

Posted on November 14, 2024

SEO SPECIALIST | JOB DESCRIPTION   SUMMARY   At Magnolia, the SEO Specialist is responsible for optimizing our online presence to drive organic traffic and enhance the visibility of our retail offerings. With a…

Keyword Relevance: What It Is, and How to Demonstrate It to Google

Source: Search Engine Land

By: Barry Schwartz

Posted on November 14, 2024

Keyword relevance ensures that the search results Google displays are closely related to the users’ search queries. Learn how to make more relevant content.

SEO Marketing Specialist ~ Nationwide Transport Services ~ $50k-$60k ~ In-Office (Fort Lauderdale, US))

Source: Search Engine Land

By: Becky Simms

Posted on November 14, 2024

We are seeking an experienced and innovative SEO Specialist to join our digital marketing team. This role focuses on improving our website’s visibility and organic search rankings through expert SEO strategies, content…

Google Ads Testing Call Extensions With Advertiser Name

Source: Lenny's Newsletter

Posted on November 14, 2024

Google is testing yet another call extension ad format, this one shows the advertiser’s name below the clickable phone number. This gives a lot more visibility to the phone number and the…

Google enhances Local Services Ads with auto-selected photos

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on November 14, 2024

Automatic photo selection for Local Services Ads, aims to boost engagement and ad rankings for businesses that upload high-quality, images to their profiles.

Ethan Smith: The power of internal linking for SEO

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on November 14, 2024

SEO expert Ethan Smith shares actionable tips for using internal linking to improve your website’s search rankings and drive traffic to your business.

Advertisers react to Google Reporting and Product Listing glitch 

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on November 14, 2024

Concern raised among advertisers have been about data privacy, competitive intelligence, and Google’s transparency in handling the situation

Google declared a monopoly: industry reactions and implications

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on November 14, 2024

Digital marketers highlight uncertainties about long-term implications, potential market disruptions, and challenges in determining meaningful penalties.

Intermediate SEO Specialist – The SEOFOMO Hub

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on November 14, 2024

You will be working with an internal SEO team for a large international client in the luxury hospitality sector with over 120 hotels/resorts across the globe in a full-time role. Minimum requirements…

SEO Daily News Recaps for Wednesday, November 13, 2024

Posted on November 14, 2024

Here are the headlines for Wednesday, November 13, 2024 Organic Search Strategies Low-Hanging Fruit SEO Opportunities – Summary: Discover 12 quick SEO wins that can be implemented today to boost your site’s…

Google Ads Featured Options Treatment

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on November 14, 2024

Google Ads may be testing a new search ad format named “featured options.” This shows ad listings in this thing card layouts that should be related to events.

Google Ads Migrating Smart Campaigns To Performance Max

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on November 14, 2024

Google Ads will transition the functionality of Smart Campaign into Performance Max campaigns in the coming months. Google said “Performance Max provides all the same benefits of Smart campaigns and more,” in…

Search Intent and the Organic Funnel — Whiteboard Friday

Source: moz (en-US)

Posted on November 14, 2024

In this episode of Whiteboard Friday, Tom connects search intent to the organic funnel and how this can help guide our keyword research.

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