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SEO/Internet Marketing Specialist ~ Demo 2 ~ In-Office (Pawnee, US)

Source: SEO - Practical Ecommerce

By: Ann Smarty

11/18/24

As a part of the Digital Marketing team, the SEO Planner will work closely with additional cross-functional groups, including search, social media, lead aggregators, Web development, mobile, analytics and more.  The SEO…

SEO/Content Account Director ~ Graphite ~ Remote (US, CAN)

Source: Search Engine Land

By: Benu Aggarwal

11/18/24

Graphite is a technology-enabled growth agency that helps fast growing companies like Masterclass, Notion, and BetterUp unlock sustainable revenue through content and SEO. We’re obsessed with impact— it’s foundational to who we…

SEO/SEM Manager ~ Coach ~ $76k-$100k ~ Hybrid (New York, US)

Source: The Internet Marketing Driver

By: Glenn Gabe

11/18/24

Coach is a global fashion house founded in New York in 1941. Inspired by the vision of Creative Director Stuart Vevers and the inclusive and courageous spirit of our hometown, we make…

The complete guide to optimizing content for SEO (with checklist)

Source: Search Engine Land

By: Bluepear

11/18/24

Learn how to craft content that stands out in 2024, drives search traffic, and resonates with your audience by mastering these best practices.

Google Hotel Listings Hijacked With Fake WhatsApp Numbers & Marking As Closed

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

11/18/24

I am hearing reports of some spammers or hackers hijacking some Google Hotel listings by marking some hotels as permanently closed and also changing the phone numbers to WhatsApp numbers. This can…

Summary: Lessons from working with 600+ YC startups | Gustaf Alströmer (Y Combinator, Airbnb)

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

11/18/24

Gustaf Alströmer is a Group Partner at Y Combinator, where he has worked with over 600 startups.

Summary: AI and product management | Marily Nika (Meta, Google)

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

11/18/24

Marily Nika is an AI Product Lead at Meta and previously worked at Google’s Assistant and AR/VR teams.

Summary: April Dunford on product positioning, segmentation, and optimizing your sales process

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

11/18/24

April Dunford is an expert at nailing positioning for scaling tech companies and wrote Obviously Awesome, a definitive guide to product positioning. She spent 25 years leading marketing, product, and sales teams…

SEO Daily News Recaps for Sunday, November 17, 2024

11/18/24

Here are the headlines for Sunday, November 17, 2024 Algorithm Updates Google November 2024 Core Update Expands – Summary: The Google November 2024 core update, which began rolling out on November 11,…

How To Plan and Run a Successful Client Meeting

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

11/18/24

Client meetings are one of the keys to success for any SEO consultant or marketer. In this edition of Moz’s educational Next Level series, Meghan shows you how to use Moz Pro…

Apple Business Connect Showcase Enhancements

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

11/18/24

Apple Business Connect has added a new feature named Showcase enhancements. A “Showcase” allows you to share up-to-date information with your customers, like seasonal items or promotions. Apple extended these showcases for…

Google Search Console Only Shows 35% Of Your Data? It Depends.

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

11/18/24

When Google announced the new Google Search Console recommendations, one of the examples of the recommendations was to bulk export your data because “Search Console only shows 35% of your performance data.”…

SEO Strategist ~ VERB ~ Remote (CAN)

Source: The SEOFOMO Hub

11/18/24

Description VERB is a digital marketing and technology agency with our head office located in downtown Halifax, Nova Scotia. Our global clients offer the opportunity to work and collaborate with some of…

SEO Programming Coordinator (Contract) ~ Storm Ideas ~ £23k ~ Remote (UK)

Source: The SEOFOMO Hub

11/18/24

£23k salary on a full time, permanent contract Edinburgh office or fully remote working from anywhere in the UK! ✨ Working with globally recognisable brands in US Entertainment Working with the latest hardware,…

Senior SEO Specialist ~ Enspire for Enterprise ~ Remote (CAN)

Source: The SEOFOMO Hub

11/18/24

Enterprise SEO Fulfillment Senior Specialist Location: Canada Remote The Story: An extension of our clients’ marketing teams, Enspire for Enterprise provides digital marketing solutions to networked and enterprise businesses. Our service offerings,…

How Google Search ranking works

Source: The SEOFOMO Hub

11/18/24

An in-depth analysis of how Google’s complex ranking system works and components like Twiddlers and NavBoost that influence search results.

Consumers share what they want from brands

Source: In-house SEO jobs – SEOjobs.com

By: SEOJobs

11/17/24

We surveyed over 1,500 consumers to understand what they want from the brands they do business with. Our industry experts break down the trends you need to know.

How to overcome bias in PPC for better ad performance

Source: In-house SEO jobs – SEOjobs.com

By: SEOJobs

11/17/24

Biases in PPC strategies can impact campaign effectiveness. Learn how to test bidding and ad structures without risking client profitability.

Improve strategy, influence, and decision-making by understanding your brain | Evan LaPointe (founder of CORE Sciences)

Source: Lenny's Newsletter

11/17/24

Learn how brain science can improve your collaboration, decision-making, and innovation with Evan LaPointe.

The high cost of PPC efficiency

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

11/17/24

Here’s how to strike a balance between short-term gains and sustainable growth through strategic paid search campaigns.

SEO Daily News Recaps for Saturday, November 16, 2024

11/17/24

Here are the headlines for Saturday, November 16, 2024 SEO News Community Wisdom 208 – Summary: This article shares insights and professional thoughts from the SEO community, focusing on the latest trends…

Best SEO for Dropshipping

Source: Lenny's Newsletter

By: Kiyani

11/16/24

For merchants selling dropshipped goods, a “content-then-commerce” approach could improve organic search rankings.

Google Search Ranking Algorithm Volatility August 9th and 10th

Source: In-house SEO jobs – SEOjobs.com

By: SEOJobs

11/16/24

Since Friday, August 9th, I have been seeing yet another intense spike in Google Search ranking volatility. This is based on the SEO chatter within the communities and of course, the third-party…

SEO Specialist ~ Nebo ~ Remote (US)

Source: SEO Agency Jobs – SEOjobs.com

By: Nick LeRoy

11/16/24

At Nebo, we believe in bringing a human-centered approach to search engine optimization. We’re looking for smart and talented SEO Specialists who are part Macgyver, part data scientist, part creative thinker, and love…

SEO Daily News Recaps for Friday, November 15, 2024

11/16/24

Here are the headlines for Friday, November 15, 2024 SEO News SEO Career Crisis: Prepare for the Future – Learn how to navigate the uncertain future of SEO, keep your career stable…

Daily Search Forum Recap: August 9, 2024

Source: Search Engine Land

By: Anu Adegbola

11/15/24

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google spoke about crawling, ways…

Video: Google Monopoly Ruling, Ranking Volatility, Million Dollar Ad Bugs, Search Console Recommendations & More

Source: Search Engine Land

By: Anu Adegbola

11/15/24

For the original iTunes version, click here. This week, we covered the big ruling that Google is officially a monopoly, a federal judge ruled. Google search ranking volatility heated up the day…

Bing Search Testing Opening Searches In New Window & Next Tab

Source: Search Engine Land

By: Ludwig Makhyan

11/15/24

Microsoft is testing a weird change to the Bing Search results user experience. Bing is testing that when you do a search from the home page, that it opens the search results…

Google Lens Speak Now To Ask About This Image

Source: Search Engine Land

By: Andrew Holland

11/15/24

Google seems to be rolling out a new Google Lens feature that lets you record with your camera and also speak with your voice on top of that video. Then Google Lens…

Example Of Google Featured Snippets With Emojis & Special Characters

Source: SEO Agency Jobs – SEOjobs.com

By: SEOJobs

11/15/24

It is not every day that you see a Google featured snippet with emojis and special Unicode characters. Here is an example of one spotted by Nick Churick (hat tip Patrick Stox)…

Google Ads API v17_1 introduces new features and enhancements

Source: SEO Contractor Jobs – SEOjobs.com

By: SEOJobs

11/15/24

Advertisers can now generate shareable ad previews, remove automatically created assets, access offline conversion diagnostics and more.

Google Search Crawling & Improvements To Crawling

Source: Expert Level SEO Jobs – SEOjobs.com

By: SEOJobs

11/15/24

Google posted a new “Search Off The Record” podcast yesterday on the topic of crawling where John Mueller, Lizzi Sassman, and Gary Illyes spoke about how Google crawls, some ideas on how…

Associate Director of Search, SEO – The SEOFOMO Hub

Source: Search Engine Land

By: Matt Bowen

11/15/24

In this role, you’ll lead a high-performing team of search marketers in driving best-in-class SEO strategies for some of the world’s biggest brands. As Associate Director of SEO, you know how to…

Google Doesn’t Track How Expensive It Is To Crawl, Render, Index & Serve Individual Pages

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

11/15/24

There has been some confusion around how Google handles pages that might be more costly for Google Search to crawl, render, index and serve – i.e. JavaScript pages. Google does not have…

Understanding the Latest Google Search Ranking Volatility and Feature Changes

11/15/24

The article discusses the recent fluctuations in Google search ranking positions, highlighting significant volatility, and announces the discontinuation of the Sitelinks Search Box feature. In addition, it covers updates involving generative AI in Bing and Google, alongside some new advertising formats in search results.

Google Ads Bug Tells Advertisers They Are Getting Million Dollar Credits

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

11/15/24

Google notified some advertisers last night that they are expected to receive $16 million dollars and $6 million dollars in credits. I am sure others got similar astronomical credit notices. Don’t retire…

Google Search Snippets With “You May Like” Label

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

11/15/24

Google is testing a new label for its search results snippets, this one is named “you may like.” I am not sure how Google knows you may like this search result snippet,…

Google Ads API Version 17.1 Now Out

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

11/15/24

Google Ads has released an update it the Google Ads API, version 17.1. Version 17.1 includes shareable ad previews, removing specified automatically created assets linked to Responsive Search Ads, retrieving offline conversion…

Google Tests More Videos To Short Videos Tab Instead Of Dynamically Loading More Videos

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

11/15/24

Google is testing sending the searcher to the short videos tab after clicking on the more videos button, instead of dynamically loading videos underneath the videos you are currently looking at in…

SEO Daily News Recaps for Thursday, November 14, 2024

11/15/24

Here are the headlines for Thursday, November 14, 2024 SEO News Google November 2024 Core Update Movement – Summary: The Google November 2024 core update began rolling out, with some sites experiencing…

Google Will Show Photos In Your Local Service Ads From Your Profile (Improving Ad Rank)

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

11/15/24

Google will begin showing photos in your Local Service Ads that come from your Local Service Ads profile. Ginny Marvin, Google’s Ads Liaison, wrote on X yesterday, “Starting today, we’ll begin selecting…

How Will Google’s Antitrust Ruling Affect You?

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

11/15/24

What does the recent Google antitrust ruling mean for us as search marketers? What happened and where do we go from here? Dr. Pete Meyers walks through the TL;DR of the ruling…

How to succeed in the era of AI-driven search advertising

Source: moz (en-US)

11/15/24

From AI-generated creatives to automated campaigns, learn how to adapt your paid media strategy for the AI era.

The Default Blocklist: Why Google Trusts Big Brands (But Not You)

Source: Search Engine Land

By: Jason Barnard

11/14/24

The internet has been poisoned by AI content; everything created henceforth lives under the shadow of suspicion.

Senior SEO Strategist ~ Array Digital ~ $65k-$75k ~ Remote (US)

Source: Search Engine Land

By: Barry Schwartz

11/14/24

As the Senior SEO Strategist, you will be responsible for optimizing our legal clients’ portfolios for search engines and driving traffic to their websites. You will work closely with our chief strategist,…

Google enhances budget control for Local Service Ads

Source: Search Engine Land

By: Kevin Rowe

11/14/24

Maximum monthly spend limits for Local Service Ads, offers advertisers greater budget control but caution should be taken about potential overspending due to report lags.

Google Ads recovers from major reporting glitch

Source: SEO Agency Jobs – SEOjobs.com

By: SEOJobs

11/14/24

The glitch exposed some advertisers to others’ data & some couldn’t edit product groups. Most services are now restored and credits promised to those affected.

SEO Specialist ~ Magnolia Personnel Group ~ In-Office (Waco, US)

Source: In-house SEO jobs – SEOjobs.com

By: SEOJobs

11/14/24

SEO SPECIALIST | JOB DESCRIPTION   SUMMARY   At Magnolia, the SEO Specialist is responsible for optimizing our online presence to drive organic traffic and enhance the visibility of our retail offerings. With a…

Keyword Relevance: What It Is, and How to Demonstrate It to Google

Source: Search Engine Land

By: Barry Schwartz

11/14/24

Keyword relevance ensures that the search results Google displays are closely related to the users’ search queries. Learn how to make more relevant content.

SEO Marketing Specialist ~ Nationwide Transport Services ~ $50k-$60k ~ In-Office (Fort Lauderdale, US))

Source: Search Engine Land

By: Becky Simms

11/14/24

We are seeking an experienced and innovative SEO Specialist to join our digital marketing team. This role focuses on improving our website’s visibility and organic search rankings through expert SEO strategies, content…

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