Google Ads introduces advanced Performance Planner plans, optimizing YouTube campaigns with tailored strategies for both Action and Awareness goals.
The Subscription Value Loop: A framework for growing consumer subscription businesses
Source: SEO Agency Jobs – SEOjobs.com
Including case studies, templates, and 10 proven growth tactics from top consumer subscription apps like Duolingo, Spotify, Tinder, and Calm
15 questions to ask your new SEO clients
Source: Lenny's Newsletter
Boost client retention and get better SEO results while avoiding roadblocks and frustrations by asking the right questions at the outset.
SEO Daily News Recaps for Saturday, December 07, 2024
Here are the headlines for Saturday, December 07, 2024 SEO News Google’s Latest Algorithm Update Impact – Summary: Google’s recent algorithm update has caused noticeable shifts in search rankings, with many websites…
Daily Search Forum Recap: September 3, 2024
Source: SEO Agency Jobs – SEOjobs.com
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. I posted a bunch of…
“Education” Isn’t Enough: How to Market When Information is Dirt Cheap
Source: Lenny's Newsletter
In the pre-AI world, that was true. Accurate, relevant information was rare. Curating the web’s content into more accessible formats was a real value-add.
SEO Daily News Recaps for Friday, December 06, 2024
Here are the headlines for Friday, December 06, 2024 SEO News Google Adds FAQs on Site Reputation Abuse Policy – Summary: Google has introduced several frequently asked questions to clarify its site…
Google Trends Email Subscriptions Going Away On October 29, 2024
Source: Search Engine Land
Google will discontinue the Google Trends email subscription service on October 29, 2024. Google sent emails to those who had subscribed to Google Trends over email saying, “Google Trends trend notifications will…
Bing Knowledge Panel & Featured Snippet Table Of Contents Animation
Source: Search Engine Land
Microsoft recently added an animation or highlight effect on its featured answers or knowledge panels at the top of its Bing Search results. When you hover your mouse over the table of…
SEO Manager ~ Carwow ~ Hybrid (London, UK)
Source: In-house SEO jobs – SEOjobs.com
THE CARWOW GROUP Carwow Group is driven by a passion for getting people into cars. But not just any car, the right car. That’s why we are building the go-to destination for…
Content Strategist for Largest B2B SaaS Agency – The SEOFOMO Hub
Source: In-house SEO jobs – SEOjobs.com
The Content Strategist is a crucial, client-facing role that is responsible for day-to-day client deliverables, creating and managing custom client strategies, and communicating both with clients and internal stakeholders. The Strategist is…
Law Firm SEO Consultant Olga Zarr – Lawyer SEO Consultant
Source: Search Engine Land
Looking for a law firm SEO consultant? Discover how an expert in legal SEO can help your practice rank higher, attract more clients, and grow your business with tailored strategies and advanced…
Google Testing New Map Pin Shapes
Source: Search Engine Roundtable
Google is testing a new shape and maybe colors for the map pins they use in Google Search and Google Maps. The new shape is less of a pin/diamond shape and more…
Exploring the Role and Responsibilities of a Senior Marketing Manager in SEO
This article delves into the responsibilities and expectations for a Senior Marketing Manager focusing on SEO and content strategy within a leading web technology company. It offers insights into what such a role entails, discussing the skills required and the significance of contributing to overall marketing objectives.
Google Search You Visit Often Testing New Accordion Design
Source: Search Engine Roundtable
Google is testing a new design and user experience for the “you visit often” labels. This time Google is giving you a way to see multiple sites you visit often in an…
Google Ads Product Category-Level Insights
Source: Search Engine Roundtable
Google Ads has improved its ads reporting specifically, with the product reports now showing category-level insights. You can see the performance, demand trends, and actionable recommendations for your e-commerce campaigns.
Google Testing New Shopping Search Design
Source: Search Engine Roundtable
Google is testing a new design for its mobile shopping search interface. The new design has a new Google logo, a gradient background theme, new headers, various sections and labels. It looks…
Google Search Now Supports AVIF Images
Source: Search Engine Roundtable
Google announced on Friday that they finally natively support AVIF image file types for Google Search, Google Images and anywhere Google Search uses images, such as Google News, Google Discover and more.
Ahrefs’ $29 Starter plan – what’s included and how it compares
Source: Search Engine Roundtable
Here’s all you need to know about our newly-launched Starter plan: a $29/month offering that’s great for SEO beginners.
SEO Daily News Recaps for Thursday, December 05, 2024
Here are the headlines for Thursday, December 05, 2024 Algorithm Updates Google November 2024 Core Update Complete – Summary: Google’s November 2024 core update, which took 24 days to roll out, is…
Google Analytics 4 Benchmarking Data
Source: Search Engine Roundtable
Google Analytics, GA4, seems to be rolling out benchmarking data, similar to Universal Analytics before it. This feature lets you compare your analytics data to others in your same industry – so…
Daily Search Forum Recap: September 2, 2024
Source: Search Engine Roundtable
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google Analytics now has benchmarking…
Sr. SEO Manager ~ American Cancer Society ~ $70k-$90k ~ Remote (US)
Source: Search Engine Land
At the American Cancer Society, we’re leading the fight for a world without cancer. Our employees and 1.5 million volunteers are raising the bar every single day. We actively seek candidates from…
Programmatic SEO for Ecommerce, AI-Driven
Source: Search Engine Land
Combining keywords, databases, and AI triggers a slew of long-tail product pages.
Google Analytics 4 introduces benchmarking data
Source: Search Engine Land
You can now compare your performance across key metrics with industry peers, providing crucial context for strategic decision-making.
SEO Associate Quality Analyst ~ Bentley Systems ~ Remote (US)
Source: General SEO - SEO Blog by Ahrefs
Associate Quality Analyst, SEO Location: Hybrid, Exton, PA or Home-based, US Position Summary: At Bentley Systems, we are committed to delivering outstanding digital experiences. We are looking for a detail-oriented Associate…
SEO Manager (Contract) ~ Aviva ~ £50k ~ Hybrid (London, UK)
Source: Search Engine Land
SEO Manager Salary – Circa £50,000 9-month FTC Are you someone who thrives in a dynamic environment and has a passion for driving organic growth? Do you have a track record of…
Technical SEO Executive ~ Evolved Search ~ £22k-£28k ~ In-Office (Newcastle, UK)
Source: Search Engine Land
Company Description Evolved is an award-winning, dynamic, and ambitious performance marketing agency based in Newcastle-upon-Tyne. We differentiate ourselves by providing game-changing results for our clients, acquired thanks to deep knowledge, constant learning, and…
A Hat-Trick Of UK Search Awards For Screaming Frog – Screaming Frog
Source: Screaming Frog
In the Bloomsbury big top, the Screaming Frog team net 3 awards. Having been shortlisted for 8 categories, across both SEO and PPC, the Screaming Frog team headed to the 2024 UK…
SEO & SEM Specialist ~ Digi Solutions ~ In-Office (Hunt Valley, US)
Source: Screaming Frog
Digi Solutions is seeking a talented and motivated SEO & SEM Specialist to join our team in Baltimore, Maryland. As an SEO & SEM Specialist, you will play a pivotal role in…
SEO/SEM Content Strategist ~ Extreme Networks ~ Remote (US)
Source: Search Engine Land
Extreme Networks Named to Computerworld’s 2023 List of Best Places to Work in IT! Over 50,000 customers globally trust our end-to-end, cloud-driven networking solutions and rely on our top-rated services and support…
Glassdoor Reputation Management: Boost Employee Advocacy & Attract Customers – GatherUp
Source: Unknown Source
Glassdoor reputation management is an essential part of attracting great talent, and customers. Here are our top tips.
Google Ads Change Bid Strategy Popup
Source: SEO Agency Jobs – SEOjobs.com
Some advertisers see Google Ads show this request dialog popup asking them to change their bid strategies. This shows in the Google Ads advertiser console, which asks the advertiser to change their…
Google Search now supports AVIF file formats
This means AVIF images will show in Google Search, Images, News, Discover and more.
Your Marketing Ecosystem’s Impact on SEO — Whiteboard Friday
Source: Search Engine Land
You may have spent a lot of time learning about websites and SEO, but you probably haven’t spent a lot of time learning about social or third parties in the real world….
Daily Search Forum Recap: August 30, 2024
Source: Software Snack Bites
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. I posted the poll results…
Google Shopping Carousel With More Like This Button
Source: Search Engine Land
Google Search is showing the shopping results but now shows “more like this” buttons under the products it shows for some carousel groupings. When you click on that “more like this” button,…
Mastering AI and marketing: A beginner’s guide
Source: Lenny's Newsletter
Begin your AI journey by understanding its role in marketing. Discover practical steps to integrate AI tools into your strategy.
PPC/SEO Strategist ~ Elite Insurance Partners ~ In-Office (Tampa Bay, US)
Source: Search Engine Roundtable
Description We are looking for a qualified Media Strategist (PPC & SEO) to join our team. As a Media Strategist (PPC & SEO) you should have expert knowledge in lead acquisition, optimization and testing strategies with…
Google Ads – Here Are Some In The Area
Source: Search Engine Roundtable
Google has this ad format, I don’t think it is new, but it is titled “Here are some in the area.” These look like a version of Local Service Ads, but they…
Google Store Rating Reviews Of Popular Products Videos
Source: Search Engine Roundtable
Google is now showing video reviews in the reviews of popular products section in the Google Store ratings landing area on Google Search. Got all that?
Google August 2024 Core Update Impact Survey Results
Source: Search Engine Roundtable
Earlier this week, I posted polls across numerous sites, asking SEOs how they were impacted by the last Google August 2024 core update – knowing the update is not done rolling out…
SEO Daily News Recaps for Wednesday, December 04, 2024
Here are the headlines for Wednesday, December 04, 2024 SEO News Google Search Console Refreshes Emails – Google announced a modernization and refresh of the emails sent from Google Search Console, aiming…
Video: Google August Core Update Data, SEO, Google Ads Features, Yelp Sues Google & More
Source: Search Engine Roundtable
We have been tracking the Google core update and seeing more surges and changes with those hit by the September helpful content update. I ran a survey asking how SEOs were impacted…
SEO CRM & Website Manager ~ ADM ~ Remote (UK)
Source: The SEOFOMO Hub
Job Description ADM unlocks the power of nature to enrich the quality of life. We’re a premier global human and animal nutrition company, delivering solutions today with an eye to the…
Airbnb’s Vlad Loktev on embracing chaos, inquiry over advocacy, poking the bear, and “impact, impact, impact” (Partner at Index Ventures, Airbnb GM/VP Product)
Source: The SEOFOMO Hub
Listen now on Apple, Spotify, and YouTube.
Yelp sues Google, alleging illegal dominance of local search
Source: Search Engine Land
The lawsuit alleges illegal monopoly practices related to local search and local search advertising.
