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Instagram Launches Monthly Performance Recap and Recommendations

Source: Social Media Today - Latest News

By: Andrew Hutchinson

04/07/25

The new overview will provide insights and recommendations to help in your IG growth efforts.

Instagram Tests Lockable Posts to Enhance Engagement

Source: Social Media Today - Latest News

By: Andrew Hutchinson

04/07/25

A new way to drive engagement on IG?

The uncontested paid search problem—and what it’s costing you

Source: Search Engine Land

By: Edna Chavira

04/07/25

You may be bidding against yourself on Google—without even knowing it.

Advertisers pull back from TikTok, boost Meta amid ban uncertainty

Source: Search Engine Land

By: Anu Adegbola

04/07/25

TikTok advertising confidence continues to erode. New data shows double-digit CPM declines and significant budget shifts to Meta’s platforms.

LinkedIn Now Enable Users to Share MP4 Videos in DMs

Source: Social Media Today - Latest News

By: Andrew Hutchinson

04/07/25

Now you can share video files via your LinkedIn DMs.

Community Notes Are Now Appearing in Meta’s Apps

Source: Social Media Today - Latest News

By: Andrew Hutchinson

04/07/25

Meta’s shift to Community Notes is now live.

Google Outlines Evolving AI process in Business Listings, Search, and More

Source: Social Media Today - Latest News

By: Andrew Hutchinson

04/07/25

Google’s incorporating AI into more elements.

Google AI Mode lets you ask questions with images

Source: Search Engine Land

By: Barry Schwartz

04/07/25

Google added multimodal capabilities to AI Mode, and expanded access beyond Google One AI Premium subscribers.

Sports Discussion Is Rising on Threads, Which Could Be an Important Shift

Source: Social Media Today - Latest News

By: Andrew Hutchinson

04/07/25

Sports is the most discussed topic on X.

Dealing with Google Ads frustrations: Poor support, suspensions, rising costs

Source: Search Engine Land

By: Chris Cabaniss

04/07/25

Google Ads is a powerful platform – but not without its headaches. Here’s why advertisers are frustrated and what needs to change.

Google credits Gemini for better detection of fake business reviews and maps spam

Source: Search Engine Land

By: Barry Schwartz

04/07/25

Google took down over 240 million policy-violating reviews from 2024, that’s 40% more than the previous year.

SEO Manager ~ FEATURE ~ $90-100k ~ Remote (Salt Lake City, US)

Source: In-house SEO jobs – SEOjobs.com

By: SEOJobs

04/07/25

Salary Range: $90,000.00 To $100,000.00 Annually JOB DESCRIPTION: Title: SEO Manager Reports To: Director of Ecommerce Location: Salt Lake City, UT Employment Type: Full-Time (Salt Lake City, UT) COMPANY DESCRIPTION: FEATURE has…

SEO & Web Strategy Manager ~ TierPoint ~ $83-133k ~ Remote (US)

Source: In-house SEO jobs – SEOjobs.com

By: SEOJobs

04/07/25

Overview We are looking for an experienced Search Engine Optimization professional to join the digital marketing team to build a world-class SEO function that will accelerate growth and brand awareness. Responsibilities Build…

SEO Content Specialist (PT) ~ Response Mine Interactive ~ Remote (US)

Source: SEO Agency Jobs – SEOjobs.com

By: Nick LeRoy

04/07/25

SEO Content Specialist Role Description While this Position relies on traditional SEO skills to achieve results in the Marketplace, the SEO Specialist will primarily be creating content and working within CMS (WordPress)…

Sr. Product Manager ~ Scribd ~ $114.5-217k ~ Remote (US/CAN)

Source: In-house SEO jobs – SEOjobs.com

By: SEOJobs

04/07/25

At Scribd (pronounced “scribbed”), our mission is to spark human curiosity. Join our team as we create a world of stories and knowledge, democratize the exchange of ideas and information, and empower…

SEO Content Specialist ~ DICK’s Sporting Goods ~ $47.3-78.9k ~ Remote (US)

Source: In-house SEO jobs – SEOjobs.com

By: SEOJobs

04/07/25

At DICK’S Sporting Goods, we believe in how positively sports can change lives. On our team, everyone plays a critical role in creating confidence and excitement by personally equipping all athletes to…

Integrating SEO into omnichannel marketing for seamless engagement

Source: Search Engine Land

By: Benu Aggarwal

04/07/25

Here’s how SEO helps power a customer-first strategy, enhancing visibility and engagement across every touchpoint.

Daily Search Forum Recap: April 7, 2025

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

04/07/25

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. The Apple Intelligence raters guidelines…

GEO, LLMO, AEO… It’s All Just SEO

Source: General SEO - SEO Blog by Ahrefs

By: Ryan Law

04/07/25

Improving visibility in LLMs requires a unique set of skills and abilities. Those skills and abilities are called “SEO”.

Apple Intelligence Raters Guidelines Leaked: Preference Ranking Guidelines

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

04/07/25

On Friday afternoon, Danny Goodwin covered a 170 or so page PDF that Search Engine Land received from an anonymous tip named “Preference Ranking Guidelines.” It looks to me similar to the…

Google Search Video Ad Format

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

04/07/25

Google can show search ads with video formats. I mean, Google has been doing this for a while now, but they are kind of rare to see. This latest one is a…

Google Relevant Topics Search Feature

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

04/07/25

Google has a new search refinement or expansion feature they are titling “Relevant topics.” This reminds me of People also ask, Things to do, and the other ways Google tries to get…

Google Says Hreflang Tags With 301 Redirects Probably Okay

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

04/07/25

Google’s John Mueller said if you have hreflang tags that point to a 301 redirect, it is probably okay. But you probably also want to automate the process of setting up those…

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