Google rewards high-quality, people-first content demonstrating E-E-A-T, regardless of whether AI is used, and emphasizes that quality raters penalize low-effort, unoriginal content not specifically AI-generated content.
Google Ads API v19.1 adds new Demand Gen, video campaigns features
Source: Search Engine Land
New features allow advertisers to access enhanced targeting controls and measurement capabilities after a simple library upgrade.
Google Search boss: AI Overviews boost click quality
Source: Search Engine Land
Google’s Elizabeth Reid says AI Overviews drive ‘higher-quality clicks’ as many publishers watch organic traffic decline.
Zuckerberg Admits That Time Spent on Facebook and Instagram Has Declined
Source: Social Media Today - Latest News
Zuckerberg says that time spent using Meta’s apps has declined since the arrival of TikTok.
xAI Adds Memory to Grok to Personalize Future Responses
Source: Social Media Today - Latest News
Another update for X’s AI chatbot.
Publishers Seeing Increases in Referral Traffic from Facebook in March
Source: Social Media Today - Latest News
Facebook’s change in approach to political content appears to be driving more referrals to publisher sites.
Court: Google’s illegal ad tech monopoly harmed the open web
Source: Search Engine Land
Judge rules that Google ‘willfully engaged in anticompetitive acts’ and ‘substantially harmed’ users and publishers.
How I Built a Brand Awareness Dashboard in Looker Studio
Source: General SEO - SEO Blog by Ahrefs
I created a live, auto-updating dashboard of Ahrefs’ organic brand performance. Here’s how you can replicate this for your own brand.
Google Analytics 4 fixes data gaps, now flags issues early
Source: Search Engine Land
Google Analytics is rolling out enhanced data completeness, Updated data presentation, and proactive issue detection.
YouTube Shares Tips on How to Convert Long-Form Content into Shorts
Source: Social Media Today - Latest News
Some pointers for your YouTube strategy.
TikTok Renews Content Partnership with MLS
Source: Social Media Today - Latest News
The deal will see the soccer league continue to post exclusive content to the app.
Pinterest Adds New Badge to Showcase Your Pin Marketing Knowledge
Source: Social Media Today - Latest News
A new way to showcase your Pin ads knowledge.
Instagram Launches ‘Blend’ Reels Sharing Feature
Source: Social Media Today - Latest News
A new way to encourage engagement around Reels content.
Search behavior, decoded: What platform preference really tells us
Source: Search Engine Land
Learn how mindset, emotion, and behavior shape platform choice and how to build content strategies that meet them there.
4 ways to connect your ads data to generative AI for smarter PPC
Source: Search Engine Land
LLMs are great – until they start guessing. Plug your PPC data directly into generative AI for grounded, strategic campaign support.
Global SEO Specialist (Contractor) ~ Acorns ~ $40-45/hr. ~ Remote (US)
Source: In-house SEO jobs – SEOjobs.com
At Acorns, our mission is to look after the financial best interests of the up-and-coming, beginning with the empowering, proud step of micro-investing. How do we accomplish our mission? Our values. Lead…
Principal SEO ~ Blexr ~ £84-92k ~ Remote (UK)
Source: SEO Agency Jobs – SEOjobs.com
⭐ Who we are – Blexr is the pinnacle of lead generation in iGaming. We’re all about fostering connections that matter. Since the company’s start in 2015, we’ve been on a quest…
Senior SEO Consultant ~ SALT.agency ~ £42k+ ~ Remote (UK/EU)
Source: SEO Agency Jobs – SEOjobs.com
As a Senior SEO Consultant at SALT.agency, you will lead and deliver high-impact technical and strategic SEO solutions for key clients across diverse industries. You will play a critical role in shaping…
Google Illegally Engaged In Anticompetitive Monopolistic Ad Tech Practices
Source: Search Engine Roundtable
A US judge ruled Google acted illegally to maintain a monopoly in some ad tech. This is the second time a judge ruled Google willfully engaged in monopolistic practices. The remedies for…
AI Overviews Reduce Clicks by 34.5%
Google says AI Overviews increase clicks. Cold, hard logic disagrees, and so does our research.
Daily Search Forum Recap: April 17, 2025
Source: Search Engine Roundtable
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google confirmed nothing with international…
SEO Audit Mastery Course by Olga Zarr (Full Course) – SEOSLY
Source: SEOSLY
I’m Olga Zarr, and I’m obsessed with SEO audits. SEO Audit Mastery course is my baby… 😅 I’ve spent the last 13+ years auditing websites—500+ so far—and I’m still not bored. I…
Google Ads Personalized Ad Boost Emails
Source: Search Engine Roundtable
Google is sending some of its advertisers personalized emails about how they can boost their ads performance by following a few steps. The email is titled, “Your step-by-step guide to boost ads…
Google Ads API Version 19.1 Now Out
Source: Search Engine Roundtable
Google has released version 19.1 of the Google Ads API, v19.1 added 11 new features, removed 0 features and changed 23 different features. This goes across assets, campaigns, Demand Gen, conversions, LSAs,…
Google Says Nothing Has Changed With International SEO
Source: Search Engine Roundtable
As I covered yesterday, Google is going to redirect its ccTLDs to Google.com. And as I reported yesterday, Google also said “it won’t affect the way Search works.” Despite Google saying that,…
Google Adds Video Player To Shopping / E-Commerce Card
Source: Search Engine Roundtable
Google launched its shopping / e-commerce card in the search results as a test several months ago. Since then, the card has undergone various tweaks. Now, Google is testing showing an animated/playable…
Google AI Mode May Get Direct Query Method
Source: Search Engine Roundtable
While you can access Google AI Mode directly at google.com/aimode, there is currently no way to go direclty to something like google.com/aimode?q=QUERYGOESHERE. But that might come, said Robby Stein, VP, Product at…
MozCon Early Bird Tickets Are Live: Only 200 Available!
Source: moz (en-US)
Ever felt priced out of MozCon or too far to attend? Early Bird tickets are live for new London and NYC events—grab yours now and learn SEO that actually works.
