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Google Moving Notifications To Merchant Center Next

Posted on May 28, 2025

Google Merchant Center Email Archive Removal

Google announced that the email archive and notifications section will be removed from Google Merchant Center on June 25, 2025. After this date, email notifications will no longer be archived in the old Merchant Center interface.

Reason for the Change

This update is part of an effort to simplify how users receive important updates and notifications by providing a more personalized and relevant experience.

Where to Find Notifications After June 25, 2025

All relevant messages and notifications will be accessible only in Google Merchant Center Next. Users can find these updates under the “Notifications” section within Merchant Center Next.

Benefits of the Update

  • Streamlined alerts for easier management
  • All important updates consolidated in one place
  • Timely and personalized information delivery where accounts are managed

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