Google Business Profile With Get Google QR Code

10/24/25
Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article

TL;DR Summary of Google Tests “Get Google QR” Code Button for Business Profiles

Google is experimenting with a new “Get Google QR” code button in the business profile management interface. This button appears alongside existing options like Edit Profile and Reviews. The feature aims to simplify sharing QR codes for business reviews, expanding Google’s ongoing push for QR code usage. It remains in testing, with effectiveness yet to be determined.

Optimixed’s Overview: Google’s New QR Code Feature Enhances Business Profile Management

Introduction to the QR Code Button Experiment

Google is currently testing a “Get Google QR” code button that appears when business owners access their Google Business Profile via Search. This new button is positioned alongside familiar controls such as Edit Profile, Reviews, Photos, and Performance. The addition signals Google’s continued effort to integrate QR code functionality directly into the business owner’s workflow.

What This Means for Business Owners

  • Easy Access: The QR code button provides a convenient way to generate and share QR codes linked to a business’s Google profile or review page.
  • Enhanced Review Collection: As QR codes facilitate quick access for customers, this feature may improve review collection rates.
  • Streamlined Management: Integrating QR code generation into the main profile management interface can save time and simplify marketing efforts.

Google’s Strategy and Next Steps

While QR codes have been available in various parts of the Google Business Profile dashboard, this new placement within the Search interface is novel. Google appears to be testing user interaction and effectiveness before a full rollout. Business owners and digital marketers should watch for updates as this feature could become a standard tool to enhance customer engagement and reputation management.