Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article
TL;DR Summary of Microsoft Tests “See More” Link in Bing Image Carousel
Microsoft is experimenting with a new “see more” link in the Bing Search image carousel. This link, when clicked, redirects users to Bing Image Search results related to the same website. The image carousel appears variably, sometimes showing products or images, enhancing user navigation and search experience. This feature is currently in testing and not consistently displayed.
Optimixed’s Overview: Enhancing Bing Search with Interactive Image Carousel Features
Introduction to Bing’s New “See More” Link Test
Microsoft is refining the Bing search interface by testing an interactive “see more” link within the image carousel featured in search result snippets. This experimentation aims to improve user engagement by providing quick access to more visual content directly from the search results.
How the Image Carousel and “See More” Function Work
- The image carousel may appear below certain search snippets, sometimes showing product images or general images linked to the website.
- Clicking the “see more” link directs users to Bing’s Image Search results filtered for the same website, allowing deeper exploration of images.
- The carousel’s appearance is not consistent; it varies between showing images, product results, or no carousel at all.
Potential Benefits and User Experience Enhancements
This feature could offer several advantages:
- Improved navigation: Users can seamlessly transition from organic search results to a richer image-based view on the same site.
- Enhanced visual discovery: Facilitates access to more visual content, which can be especially helpful for product searches or image-heavy topics.
- Increased engagement: Encourages users to explore more content without leaving the Bing ecosystem.
Overall, this test reflects Microsoft’s ongoing efforts to innovate the Bing search experience by integrating more interactive and user-friendly features.