Digital Marketing Specialist (SEO/SEM)

04/03/26
Source: In-house SEO jobs – SEOjobs.com by SEOJobs. Read the original article

TL;DR Summary of Digital Marketing Specialist Job Opportunity

This Digital Marketing Specialist role is a full-time, remote position focused on managing website content, executing SEO and PPC campaigns, and collaborating with cross-functional teams. Candidates should have 1-3 years of experience with CMS platforms like Contao or WordPress, and familiarity with tools such as Google Ads and HubSpot. The position offers growth in multi-brand digital marketing and exposure to content strategy and marketing technologies.

Optimixed’s Overview: Key Insights into the Remote Digital Marketing Specialist Role

Role Description and Responsibilities

The Digital Marketing Specialist at Catalyst Acoustics Group is responsible for managing website content and maintenance across multiple brands using CMS platforms, primarily Contao and WordPress. This includes updating product information, refreshing content, ensuring SEO optimization, and monitoring website performance via tools like Google Analytics and Search Console.

Additionally, the role involves planning, executing, and analyzing paid media campaigns on platforms such as Google Ads and LinkedIn. The specialist will manage budgets, optimize targeting strategies, and ensure tracking mechanisms like UTM parameters are correctly implemented to measure campaign effectiveness.

Required Skills and Qualifications

  • 1-3 years of digital marketing experience, preferably with SEO and PPC expertise.
  • Proficiency in CMS management, particularly with Contao and/or WordPress.
  • Familiarity with marketing automation platforms, especially HubSpot.
  • Strong writing, editing, and proofreading capabilities.
  • Ability to multitask and prioritize in a fast-paced, remote work environment.
  • Basic understanding of SEO principles including keywords, metadata, and campaign structure.

Preferred Experience and Competencies

  • Early career or internship experience in digital marketing or content management.
  • Exposure to B2B or technical industries such as manufacturing or architecture.
  • Experience with email marketing platforms or CRM tools (training provided).
  • Strong organizational skills and receptiveness to feedback and coaching.

Growth Opportunities and Work Environment

This position offers valuable exposure to multi-brand digital marketing operations and content strategy fundamentals. The role encourages collaboration with senior marketing and technology leaders and supports professional development within a friendly, inclusive, and remote team environment. The company also provides comprehensive training programs and a competitive compensation package.