Source: In-house SEO jobs – SEOjobs.com by SEOJobs. Read the original article
TL;DR Summary of Digital Marketing Specialist Opportunity at One Step Secure I/T
This Digital Marketing Specialist role at One Step Secure I/T offers a chance to lead SEO, PPC, and social media strategies within a stable, values-driven MSP company. Candidates with 3+ years of experience and strong skills in paid media, SEO/GEO, analytics tools, and content creation will thrive. The position emphasizes data-driven optimization, cross-channel campaign execution, and team collaboration in a supportive environment. Equal opportunity employment and professional growth are core company values.
Optimixed’s Overview: Unlocking Growth with a Strategic Digital Marketing Role in Managed Services
Position Summary
One Step Secure I/T, a respected managed service provider (MSP) rooted in a strong culture and long employee tenure, is seeking a Digital Marketing Specialist to enhance their digital footprint and lead comprehensive marketing efforts. This role integrates hands-on digital channel management with strategic analysis and continuous improvement to drive brand awareness and qualified lead generation.
Key Responsibilities
- SEO and GEO Strategy: Conduct keyword research, optimize on-page elements (metadata, headings, URLs, internal linking) to improve organic search rankings and traffic.
- Paid Media Campaigns: Plan, launch, refine, and scale pay-per-click (PPC) and paid social advertising campaigns aimed at maximizing ROI.
- Performance Analysis: Utilize tools such as Google Analytics, Search Console, SEMrush, and HubSpot to track KPIs, generate reports, and translate data insights into actionable strategies.
- Website Optimization: Monitor user behavior to improve navigation and conversion paths for a seamless user experience.
- Social Media Management: Develop content, engage audiences, manage brand voice, and handle community interactions.
- Creative Growth Initiatives: Innovate with new channel experiments and creative marketing tactics informed by market trends and data.
- Team Collaboration: Support broader marketing campaigns including email, content, events, research, and podcast production from concept through distribution.
Candidate Profile
The ideal candidate possesses:
- Minimum 3 years of marketing, advertising, or communications experience, especially with nationwide paid search and social campaigns.
- Proficient skills in SEO/GEO, paid media, email marketing, content creation, and social media management.
- Strong organizational skills and a builder mindset, capable of managing multiple projects with attention to detail.
- Excellent communication abilities to clearly explain marketing performance and future actions.
- Fluency in marketing and analytics tools including Google Ads, Google Analytics, Search Console, SEMrush, HubSpot (preferred), Adobe Creative Cloud, and Microsoft 365.
- Preferred educational background in marketing, advertising, business, or communications and relevant certifications such as Google Ads.
Company Culture and Equal Opportunity
One Step Secure I/T emphasizes a supportive, inclusive work environment with a focus on trust, integrity, and meaningful contributions. The company maintains an Equal Opportunity Employer policy, promoting diversity and prohibiting discrimination in all forms.
