TL;DR Summary of Senior Strategic Account Manager Role at OneIMS Group
Optimixed’s Overview: Unlocking Growth with Strategic Account Management in Digital Marketing
Role and Responsibilities
The Senior Strategic Account Manager at OneIMS Group plays a pivotal role in crafting and executing tailored marketing strategies across multiple digital channels. Core duties include:
- Developing strategic marketing plans to boost client visibility and lead generation.
- Managing key client relationships to ensure satisfaction, retention, and identify growth opportunities.
- Optimizing SEO and AEO for improved search performance and conversion rates.
- Overseeing HubSpot and CRM implementations to enhance marketing automation and data management.
- Designing and monitoring paid ad campaigns on platforms such as Google Ads and social media for maximum ROI.
- Providing actionable marketing analytics and consultations to continuously refine client strategies.
- Mentoring junior team members and fostering a collaborative work culture.
Required Expertise and Skills
This senior position requires a comprehensive skill set including:
- More than 7 years of experience in B2B strategic account management and digital marketing, with proven success in SEO, AEO, and paid advertising.
- Deep knowledge of Google Marketing Platform tools such as Google Analytics 4, Tag Manager, and Search Console.
- Strong understanding of marketing analytics, conversion optimization, and campaign performance metrics.
- Exceptional client relationship management, communication, and negotiation skills.
- Ability to work effectively in a fast-paced, high-growth agency environment while managing shifting priorities.
- Proficiency in HubSpot and other CRM systems for seamless marketing automation.
Benefits and Company Culture
OneIMS offers a fully remote role with flexible working hours, promoting work-life balance. Benefits include health, vision, and dental coverage after 90 days, paid time off, and the opportunity to collaborate with a passionate and growth-oriented team. The company values innovation, strategic thinking, and a supportive leadership style, making it an ideal workplace for marketing professionals eager to elevate their careers.