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AI and Machine Learning in SEO

Explores the impact of AI and machine learning on SEO and digital marketing.

Googlebot Crawls Using Pacific Time Zone While In US

Source: Lenny's Newsletter

By: Lenny Rachitsky

Posted on February 8, 2024

Google has added a single line to its Googlebot documentation to say that when Googlebot crawls from within the US, it crawls using the Pacific timezone. Google added this line of text,

Google Streamlines First-Party Data Management With New Tool

Source: Search Engine Land

By: Luca Tagliaferro

Posted on February 2, 2024

Google unveils a new tool, Google Ads Data Manager, to simplify first-party data use for marketers.

Google has fixed its recent history of terrible speakers with the Pixel 8 Pro

Source: BrightEdge blogs

By: Albert Gouyet

Posted on February 1, 2024

You can listen to music without suffering through it.

Google Ads Policy For Ads That Offer Rewards To Allow Indirect or Non-Monetary Items

Source: Search Engine Land

By: Nicola Agius

Posted on January 31, 2024

Google Ads later this month will update its policies for ads that offer rewards to allow indirect or non-monetary items to be offered as rewards. This policy change will happen on October…

Google is already bringing back the software features it removed because of Sonos’ lawsuit

Source: tomcritchlow.com

Posted on January 31, 2024

The restored features are rolling out immediately.

How to Avoid Search Budget Cannibalization For A Better Share Of Spend

Source: Search Engine Land

By: Eric Enge

Posted on January 26, 2024

Shared budgets have been around for a long time, but do they end up limiting your potential return? Find out when they’re best suited to use in this guide.

Bing Search Tests Video Chapters Key Moments

Source: Search Engine Land

By: James Allen

Posted on January 24, 2024

Bing Search is testing showing video chapters for video search results. This is similar to the Google Search key moments feature that has been out for a while.Here is a screenshot of…

LinkedIn unveils AI-powered tool that can create optimized ads in minutes

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on January 19, 2024

Accelerate campaign is a new feature designed to help marketers create optimized ads in under five minutes.

SEO and Digital Marketing Leader ~ BoomersHub ~ 3K/m ~ Remote (WW)

Source: BrightEdge blogs

By: Jim Yu

Posted on January 18, 2024

BoomersHub is on a mission to disrupt the $100+ billion Senior Industry creating the only one-stop solution for boomers across the US. Our platform helps you to find just the right services…

Omnichannel loyalty: Crafting a seamless customer experience

Source: Search Engine Land

By: Tsvetelina Encheva

Posted on January 18, 2024

Learn how your brand can thrive by embracing this strategy.

Link Stability: Is It A Google Ranking Factor?

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on January 18, 2024

Does editing your website’s links hurt or help rankings? Find out whether link stability plays a role in your search rankings.

Gmail is getting emoji reactions 🤩

Source: Search Engine Land

By: Barry Schwartz

Posted on January 17, 2024

Now, you don’t even have to type a word to reply to an email — 👍 or👎?

Reddit unveils Ads Manager updates for improved community targeting

Source: Search Engine Land

By: Barry Schwartz

Posted on January 15, 2024

The enhanced audience insights can help advertisers to strategically plan and execute their campaigns more effectively.

SEO Strategist ~ Valve+Meter ~ Hybrid -Indianapolis, Indiana (US)

Source: Software Snack Bites

By: Shomik Ghosh

Posted on January 15, 2024

In a Nutshell Valve+Meter is growing, and we’re looking for an all-star Local SEO Strategist to join our agency’s inbound marketing team. managing the SEO efforts for a portfolio of assigned clients. This includes…

SEO Specialist ~ RedRover ~ Hybrid – Memphis, Tennessee (US)

Source: SEO Blog by Ahrefs

By: Si Quan Ong

Posted on January 12, 2024

RedRover is Seeking a Seasoned SEO Specialist Do you have an insatiable curiosity and are driven to learn independently? Do you enjoy drawing conclusions based on data? Are you a fact-based, outcomes-focused…

The best Google alternative I’ve tried yet

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on January 12, 2024

Also in this week’s Installer: ChatGPT and the Quest headset get even better, and we’re all thinking about the Roman Empire.

SEO Account Manager ~ DEPT ~ $70k-$93k ~ Remote (US)

Source: Search Engine Land

By: Lazarina Stoy

Posted on January 11, 2024

We are pioneers at heart. What this means, is that we are always leaning forward, thinking of what we can create tomorrow that does not exist today. We were born digital and…

Search News Buzz Video Recap: Google September Helpful Content Update Done, SGE Updates, Links Not A Top Ranking Factor, Bing Hiding Ads & Google’s 25th Birthday

Source: Search Engine Land

By: Nicola Agius

Posted on January 11, 2024

This week in search, Google finished rolling out the September 2023 helpful content update, which seemed to target SEO-first, search engine-first content in a big way. Google won’t be rolling back

Google Rolls Out Updates To The Search Generative Experience Including Algorithm Improvements

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on January 11, 2024

Google has rolled out some updates to the Search Generative Experience (SGE) the company announced on its blog. One update is that SGE should now respond with higher-quality, more accurate responses,

Google’s whiteboarding app is joining the graveyard

Source: Kyle Poyar’s Growth Unhinged

By: Kyle Poyar

Posted on January 10, 2024

Google’s will help transition Jamboard users to third-party whiteboard solutions.

Understanding explicit vs. implicit searches: The key to dominating local SEO

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on January 10, 2024

Here’s how understanding the nuances between these search types can elevate your local search strategy and help drive better leads.

Freelance Content Coordinator ~ Semrush ~ Remote (WW)

Source: Search Engine Land

By: Julia McCoy

Posted on January 8, 2024

Hi there! We are Semrush, a global IT company developing our own product – a platform for digital marketers. New stars are born here, so don’t miss your chance. And this is our…

ChromeOS 117 rolls out with a new look, plus better control over charging and cameras

Source: Search Engine Land

By: Paul DeMott

Posted on January 8, 2024

ChromeOS is looking really clean in this new update.

Daily Search Forum Recap: September 26, 2023

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on January 5, 2024

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. We saw another surge of…

Surfing the Wave: Setting the Foundations to Scale GTM

Source: Search Engine Land

By: Mark Williams-Cook

Posted on December 21, 2023

Javier Molina, CRO at Starburst Data Dropping Some Knowledge

New: Google Ads Indicator “Limited By Bid Strategy”

Source: Search Engine Land

By: Danny Goodwin

Posted on December 19, 2023

Google Ads has a new indicator that may show up in your Google Ads advertiser console or dashboard named

Amazon launches new search functions on mobile to rival Google

Source: Search Engine Land

By: Nicola Agius

Posted on December 13, 2023

The retail giant is rolling out new search and discovery tools, including multimodal search, expanded AR features and Find-on-Amazon.

Marketing To Millennials (Generation Y)

Source: Software Snack Bites

By: Shomik Ghosh

Posted on December 12, 2023

Find out who millennials are and how to market to them successfully through targeted campaigns and strategies.

9 Amazon reviews best practices to boost sales and trust

Source: Search Engine Land

By: Adlucent

Posted on December 12, 2023

Amazon reviews are critical for sellers. Learn the best practices to help gain an advantage while staying compliant with Amazon’s policies.

SEO Content Manager ~ Upgrow ~ $65k- $85k ~ Remote (US)

Source: Search Engine Land

By: Benu Aggarwal

Posted on December 7, 2023

Hello, and thank you for considering our Content Manager opening for your next career move.  We’re excited to share details of the role and a bit about Upgrow. Many job descriptions are quick…

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