AI and Machine Learning in SEO

DAM + generative AI = A new paradigm for creatives and martech leaders.

YouTube’s announced its support for the NO FAKES Act.

Learn how AI bots find, index, and use your content – and what steps to take to stay visible across generative platforms.

Analyzing patterns from 60+ AI agent companies

Google has been using AI to write parts of the knowledge panels for some time now. But now it seems, when Google does that, it will show references and link cards, like…

From ChatGPT to Google’s AI Overviews, generative search is already impacting how people find and engage with content online.

Now you can use AI to generate audio tracks for your videos in-stream.

Safeguard your SEO with AI-powered workflows that scale authority, build trust, and drive cross-channel visibility.

Google announced that AI Mode now lets you search by uploading a photo or image from your device. Before the new AI Mode only allowed you to search with text, but now,…

Pretty much every data provider that tracks AI Overviews in Google Search are showing that Google is showing AI Overviews more often today than they were a month ago. I am sure…

Google’s incorporating AI into more elements.

Google added multimodal capabilities to AI Mode, and expanded access beyond Google One AI Premium subscribers.

The next advance for Meta’s AI push.

An Apple document reveals how AI digital assistant responses are rated for harmfulness, truthfulness, satisfaction, and more.

What’s the overlap between AI Search vs traditional search results optimization? I’ve created a comparison going through search behavior, areas of optimization and KPIs To track and Goals to achieve. I’ll be…

Generative AI is changing search. Goodbye blue links, hello AI answers. Learn what this shift means for the future of SEO and traffic.

Discover how AI-powered search is reshaping SEO and what your brand needs to do to thrive.

A full listing of Meta’s contributions, especially on AI development. 

In late February, Microsoft began quietly testing its new AI Search interface and engine probably named Bing Copilot Search or maybe just Copilot Search. Well, now it seems to be more rolled…

It appears that Google is letting Reddit’s AI translated pages rank too well within its search results. This is in addition to Google letting Reddit get a lot of other search visibility,…

Discover how deep research and agentic AI models are transforming search and the way users find information.

Find out what llms.txt is, how it works, how to think about it, whether LLMs and brands are buying in, and why you should pay attention. 

Google announced a number of features across Google Search, Maps, Lens and other areas around travel and vacation planning. Some of the features were already out there but let’s recap some of…

AI hasn’t replaced Google Search, but LLMs are here to stay. Brands that work AI optimization into their strategy now will get ahead.

Now, Telegram Premium users will be able to consult Grok within their chats.

New insights into the latest branded video content and creation trends.

Glenn Gabe covers ‘Gemini with personalization’ which enables Google’s Gemini to tap into your Search history to answer questions. It’s another important step towards Jarvis.

Now AI Overviews are available in Germany, Belgium, Ireland, Italy, Austria, Poland, Portugal, Spain and Switzerland.

AI drives significant brand awareness, creates more informed audiences, and delivers more qualified leads—but it’s not just about traffic.

Clint Butler, a prominent search-engine optimizer, says the first hurdle is knowing which platform to optimize.