Content Marketing and Strategy

Discover how a well-structured team can overcome and outperform unpredictable algorithm updates.

CSP is an exceptional SEO agency founded in Golden, Colorado in 2012. We have one of the most experienced SEO teams in the industry and a solid track record of successful engagements…

Google launched the style recommendations with thumbs up and down buttons not long ago after testing it in January. Now Google is showing this thumbs up and down buttons in the product…

Explore the rise of vertical video ads on TikTok, Instagram and Shorts and how AI and content variation can drive optimal campaign results.

For the original iTunes version, click here. This week, we covered that the Google March 2024 core update is still rolling out 38 days later, but we saw more volatility this week….

Effectively measure the marketing impact of your Google Ads campaigns for local service clients with these enhanced tracking methods.

Advertisers claim that ongoing issues with Meta’s algorithm are significantly impacting campaign performance across its platforms.

The changes for 2024 have been designed to boost the quality of product information in both paid and organic Shopping listings.

Master keyword research, ad creation and landing page optimization for your awareness, consideration and conversion-focused PPC campaigns.

Google Image search now has pixel-level segmentation of objects in the foreground as you swipe from one image to the next. We saw this being tested on product images within the mobile…

Both Google and HubSpot may find themselves defending the proposed deal against antitrust watchdogs in court, should it proceed.

LinkedIn CTV Ads allows B2B marketers to scale campaigns with partners, including Paramount, Roku and Samsung Ads.

Is your site’s organic traffic taking a nosedive? Use these questions to investigate and fix issues impacting your SEO performance.

The platform hopes the changes will provide creators with deeper insights into their audience so they can optimize content more effectively.

Meta has rolled out new tools to help marketers target high-value consumers and understand their audiences better.

But it remains to be seen whether people will actually click on those links. Links are only available in the paid versions of ChatGPT.

It looks like Google is rolling out a new Google Business Profiles image uploader as part of the new Google Business Profile management interface. The image uploader interface seems a lot more…

The number of advertisers who were blocked or removed due to policy violations nearly doubled compared to the previous year.

Google sent an email to European based hotel and vacation property managers that with the new European rules, they can now remove pricing information and other information from showing in the Google…

This comes days after the company announced the new CEO of Microsoft AI, Mustafa Suleyman.

Google seems to be testing an Android App for Google Search Console. This comes several weeks after I reported that Google has no plans for a mobile app for Google Search Console.

The big tech companies could face large fines and may be required to sell off some of their business divisions.

The new guide offers simplified access to all the necessary information required to build PMax integrations.

Bing Search has a new refine your search box that sends searchers from Bing Search to Microsoft Copilot (formerly Bing Chat). You can check off the topics below and then click on…

Inclusivity makes business sense. Discover how targeting diverse audiences can enhance your backlink profile, boost trust with Google, and ultimately drive revenue.

Changing domain names can seriously reduce organic search traffic. Here’s how to recover.

In November we were expecting to see parts of the new Yahoo Search soon but at this point, we have not seen it yet. Brian Provost, the Senior VP and General Manager…

Google is once again investigating issues with recipe images and other images not showing for some sites within the Google Search results. We reported on several issues with recipe sites several weeks…

According to Google’s policies, order delivery “providers are required to remove third-party links from a profile within 5 business days of a request from a business.” But Uber Eats is telling some…

Google said this will increase efficiency and scale for retail media with self-service.

A month ago we saw Google test a new search filter for “Forums.” This would filter the search results just to show results from forums, like Reddit, Quora and maybe some of…

We’ve been covering many of the Google Maps changes, many related to what searchers see in Europe related to the required DMA changes Google has to make. But searchers are complaining about…

This past weekend (a week ago) we saw the first ranking volatility likely from the Google March 2024 core update. We also some saw possible reversals or recoveries a few days later….

An issue impacting Amazon’s automated advertising system led to marketers being charged to promote products they couldn’t sell.

Google seems to be testing new filter options for hotel listings within Google Business Profiles. When you click on a specific hotel, Google can show filters for reviews, dates, guests and about…

Upfeat is on a mission to be the leader in providing customers with the best online deals. By bringing together the right technical expertise and business acumen, we are in 5 global…

Everyone in the SEO community is talking about how John Mueller’s website is no longer listed in the Google Search results. It seems like it was deindexed and removed from Google completely….

Core Web Vitals are a ranking signal but not other page experience signals.

Developers claim to have spotted a new welcome message in the back-end code of TikTok, hinting at the new Instagram competitor.

Celebrating 10M downloads 🎉

Check your properties within Google Search Console for manual actions to see if your were impacted.

Google Ads now limits the number of country-level exclusions you can add to your ads to 120 countries. This is a new limit but Google confirmed that location exclusions aren’t going away.

Full-time Remote In search of a highly experienced SEO Account Manager. If SEO has been your chief responsibility in a marketing agency for the last five years, you qualify as a candidate…

Here I’m showing you step by step how to audit your site with Google Search Console only.

This is a very short post to say: If you’re not investing in your own email marketing list, you’re making a bad choice. Social media engagement rates have

Dan Taylor, Google’s vice president of Global Advertising Strategies, is urging advertisers to act now by looking for cookie alternatives.

Google has posted its post-trial debrief document for the DOJ trial that talks about many different things, including stating that its search quality continues to improve. We covered its statement that Microsoft…

Google has added a form where you can now request to opt out of displaying in the place entity feature in Page Insights to users in the European Economic Area (EEA). Page…