Content Marketing and Strategy

Discover how a well-structured team can overcome and outperform unpredictable algorithm updates.

CSP is an exceptional SEO agency founded in Golden, Colorado in 2012. We have one of the most experienced SEO teams in the industry and a solid track record of successful engagements…

Google launched the style recommendations with thumbs up and down buttons not long ago after testing it in January. Now Google is showing this thumbs up and down buttons in the product…

Explore the rise of vertical video ads on TikTok, Instagram and Shorts and how AI and content variation can drive optimal campaign results.

For the original iTunes version, click here. This week, we covered that the Google March 2024 core update is still rolling out 38 days later, but we saw more volatility this week….

Effectively measure the marketing impact of your Google Ads campaigns for local service clients with these enhanced tracking methods.

Advertisers claim that ongoing issues with Meta’s algorithm are significantly impacting campaign performance across its platforms.

The changes for 2024 have been designed to boost the quality of product information in both paid and organic Shopping listings.

Master keyword research, ad creation and landing page optimization for your awareness, consideration and conversion-focused PPC campaigns.

Google Image search now has pixel-level segmentation of objects in the foreground as you swipe from one image to the next. We saw this being tested on product images within the mobile…

Both Google and HubSpot may find themselves defending the proposed deal against antitrust watchdogs in court, should it proceed.

LinkedIn CTV Ads allows B2B marketers to scale campaigns with partners, including Paramount, Roku and Samsung Ads.

Is your site’s organic traffic taking a nosedive? Use these questions to investigate and fix issues impacting your SEO performance.

The platform hopes the changes will provide creators with deeper insights into their audience so they can optimize content more effectively.

Meta has rolled out new tools to help marketers target high-value consumers and understand their audiences better.

But it remains to be seen whether people will actually click on those links. Links are only available in the paid versions of ChatGPT.

It looks like Google is rolling out a new Google Business Profiles image uploader as part of the new Google Business Profile management interface. The image uploader interface seems a lot more…

The number of advertisers who were blocked or removed due to policy violations nearly doubled compared to the previous year.

Google sent an email to European based hotel and vacation property managers that with the new European rules, they can now remove pricing information and other information from showing in the Google…

This comes days after the company announced the new CEO of Microsoft AI, Mustafa Suleyman.

Google seems to be testing an Android App for Google Search Console. This comes several weeks after I reported that Google has no plans for a mobile app for Google Search Console.

The big tech companies could face large fines and may be required to sell off some of their business divisions.

The new guide offers simplified access to all the necessary information required to build PMax integrations.

Bing Search has a new refine your search box that sends searchers from Bing Search to Microsoft Copilot (formerly Bing Chat). You can check off the topics below and then click on…

Inclusivity makes business sense. Discover how targeting diverse audiences can enhance your backlink profile, boost trust with Google, and ultimately drive revenue.

Changing domain names can seriously reduce organic search traffic. Here’s how to recover.

In November we were expecting to see parts of the new Yahoo Search soon but at this point, we have not seen it yet. Brian Provost, the Senior VP and General Manager…

Google is once again investigating issues with recipe images and other images not showing for some sites within the Google Search results. We reported on several issues with recipe sites several weeks…

According to Google’s policies, order delivery “providers are required to remove third-party links from a profile within 5 business days of a request from a business.” But Uber Eats is telling some…

Google said this will increase efficiency and scale for retail media with self-service.