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E-commerce and Affiliate SEO

Focuses on strategies tailored for online retailers and affiliate marketing in the digital space.

An unbelievable offer: Now get one free year of Cursor, v0, Replit, Lovable, and Bolt pro plans with an annual subscription to Lenny’s Newsletter

Source: Lenny's Newsletter

By: Lenny Rachitsky

04/15/25

Yes, you read that right.

Google More From Retailer Expandable Product Carousel

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

04/10/25

Google Search is testing a new expandable carousel that says “more from” a specific retailer. When it loads, it loads more products in a carousel beneath the search result snippet from that…

Google Letting Merchants Manage Brand Profile Content

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

04/10/25

Google sent out emails yesterday through Google Merchant Center inviting some brands to manage and edit their brand content on Google Search. I suspect this is the visual brand profile ads/pages but…

Google Updates Some Merchant Center Product Specifications

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

04/09/25

Google has made a number of updates to its Merchant Center product data specifications, including some that went into effect on April 8th and some that will go into effect on July…

Google Merchant Opportunities Report (Formerly Shopping Tab Listings Report)

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

04/08/25

Google announced it has refreshed its Shopping tab listings report which it initially launched in November 2022 and renamed it to the Merchant opportunities report. The refreshed report now includes details about…

New Research: Google Free Listing Types (Popular Products, In Stores Nearby, Deals On & More)

Source: SEO Blog by Brodie Clark

By: Brodie Clark

04/03/25

Table of Contents sort-tool Analysis based on 3,049 eCommerce product queries ‘Deals On’ Free Listings Grid – 13.99% ‘In Stores Nearby’ Free Listings Grid – 14.73% ‘Fast Pickup or Delivery’ Free Listings…

TikTok Merchants Can Now Sell Pre-Owned Sneakers in the App

Source: Social Media Today - Latest News

By: Andrew Hutchinson

04/02/25

Vintage sneakers are a significant trend in the app.

Amazon makes surprise bid for TikTok ahead of U.S. ban deadline

Source: Search Engine Land

By: Anu Adegbola

04/02/25

Amazon’s last-minute TikTok bid comes days before the video app faces a potential U.S. shutdown, though the offer isn’t being taken seriously.

Amazon Makes Last Minute Bid for TikTok US

Source: Social Media Today - Latest News

By: Andrew Hutchinson

04/02/25

Could Amazon expand its empire via the video app?

Europe’s fastest growing startup?

Source: Kyle Poyar’s Growth Unhinged

By: Kyle Poyar

04/02/25

Lovable’s path to $30M ARR in 4 months

Technical SEO Specialist ~ eBay ~ $97,200 – $154,000 ~ Hybrid (San Jose, CA)

Source: In-house SEO jobs – SEOjobs.com

By: jilllynndesign

04/01/25

At eBay, we’re more than a global ecommerce leader — we’re changing the way the world shops and sells. Our platform empowers millions of buyers and sellers in more than 190 markets…

YouTube Outlines Monetization Options for Creators

Source: Social Media Today - Latest News

By: Andrew Hutchinson

03/31/25

YouTube now has a range of monetization pathways to consider.

Ad hijacking: Understanding the threat and learning from Adidas

Source: Search Engine Land

By: Bluepear

03/31/25

Affiliate ad hijacking steals your traffic and trust. Learn how to spot it, stop it, and protect your budget with smarter monitoring.

Technical SEO Specialist – The SEOFOMO Hub

Source: The SEOFOMO Hub

03/31/25

At eBay, we’re more than a global ecommerce leader — we’re changing the way the world shops and sells. Our platform empowers millions of buyers and sellers in more than 190 markets…

TikTok’s Expanding its In-Stream Shopping Push in Europe

Source: Social Media Today - Latest News

By: Andrew Hutchinson

03/27/25

TikTok’s looking to being its shopping options to more regions.

TikTok Outlines Updates to In-Stream Shopping Ads and Options

Source: Social Media Today - Latest News

By: Andrew Hutchinson

03/25/25

Some new updates for TikTok’s in-stream sales tools.

How to ship like a startup

Source: Lenny's Newsletter

By: Mihika Kapoor

03/25/25

Seven lessons from the story of Figma Slides

Google Merchant Center to align click reporting with Google Ads

Source: Search Engine Land

By: Barry Schwartz

03/24/25

You can expect some of your current and old reports to change when this update happens.

Microsoft Bing Shopping Listings Buy Now Button Direct To Checkout

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

03/20/25

Microsoft Bing’s shopping carousel results have a “buy now” button that now links directly to the checkout page of the merchant. So when you click on buy now, it adds that item…

How to Beat Amazon at SEO

Source: SEO - Practical Ecommerce

By: Eric Schwartzman

03/19/25

Ted Kubaitis once feared competing against the ecommerce giant for organic rankings. Then an epiphany hit.

Google Shopping Ads With First Order Discount Label

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

03/18/25

In December, Google Merchant Center introduced a new field for “first order” discount. Now, we are seeing “First order” labels in the Google Shopping Ads within the Google Search results.

Generative AI use surging among consumers for online shopping: Report

Source: Search Engine Land

By: Mike Pastore

03/17/25

Compared to non-AI traffic sources, users engage more, view more pages, and bounce at lower rates – but they are also less likely to convert.

Facebook Adds Stories to its Creator Monetization Program

Source: Social Media Today - Latest News

By: Andrew Hutchinson

03/13/25

Another way for creators to earn money from their content.

Google Merchant Center With Bulk Request Review

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

03/13/25

Google Merchant Center has apparently added the ability to dispute and/or request a review in bulk. This does not work for all notices but it works for some and it can save…

Google Shopping now shows ‘Price at Checkout’

Source: Search Engine Land

By: Anu Adegbola

03/12/25

Google is displaying the Price at Checkout in Shopping listings, enhancing transparency and helping shoppers avoid unexpected price changes.

Origins of Google Shopping’s AI Vision Match

Source: SEO - Practical Ecommerce

By: Armando Roggio

03/12/25

Google’s AI shopping initiatives reinforce sensible, long-standing ecommerce practices.

TikTok Adds More Flexible Options for Sellers

Source: Social Media Today - Latest News

By: Andrew Hutchinson

03/11/25

Some new options for managing your sales through the app. 

Google Shopping Results With Price At Checkout Label

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

03/11/25

Google can now show the “price at checkout” within the Google Shopping listings, both paid and organic. I am not sure if this is new, being that Google has had policies about…

Google Testing Expandable Shopping Ad Carousel

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

03/11/25

Google is testing a new shopping ad format. This format expands product listings available within a store, shows the products with larger images and product details and then lets you swipe through…

Meta Releases Limited Edition Version of its Ray Ban Meta Sunglasses

Source: Social Media Today - Latest News

By: Andrew Hutchinson

03/10/25

Meta’s digital werables push is gaining momentum. 

TikTok Looks to Move Into Services to Expand In-App Spending

Source: Social Media Today - Latest News

By: Andrew Hutchinson

03/05/25

The Chinese version of the app already hosts an active services marketplace.

Google Shopping AI For Vision Match, Try Out New Looks & Try On Expands

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

03/05/25

Google announced a number of updates to Google Shopping and Search with AI enhancements and expansions. Specifically rolling out vision match, a new try out new looks feature and expanding the try…

Google Merchant Center Next Product Analytics Updates

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

03/04/25

Google has made a number of updates to the product analytics section within Google Merchant Center Next. Organic conversions have been renamed to Purchases. Plus, Google lets you specify it’s traffic to…

SEO Manager ~ Paradise Media ~ Remote (WW)

Source: SEO Agency Jobs – SEOjobs.com

By: SEOJobs

03/03/25

Paradise Media is an affiliate marketing company at the forefront of digital marketing, dedicated to empowering consumers to make informed choices when it comes to products and services using strategic and innovative…

The Top 50 Ecommerce Startups by Search Growth (Q1 2025)

Source: Data & Studies - SEO Blog by Ahrefs

By: Louise Linehan

02/28/25

See the top ecommerce startups of 2025. We analyzed 150K+ websites to reveal the top 5, including Thatch, Elmut, Wrogn, Virgio, and Bezel.

The future of ecommerce search: Insights from 200+ retailers

Source: Search Engine Land

By: Digital Marketing Depot

02/26/25

This report reveals how AI-driven search is transforming ecommerce and turning more searches into sales.

Announcing the greatest product bundle ever: Get a year free of Granola, Notion, Superhuman, Linear, and Perplexity with an annual subscription

Source: Lenny's Newsletter

02/04/25

New perk for paid subscribers of Lenny’s Newsletter

Google Testing New Shopping Search Filter On Mobile

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

01/31/25

Google is testing a new filter for its shopping results in the mobile search results. Instead of showing a single filter menu, Google is showing a product image carousel line first and…

AI SEO: How to be visible in Google AI Overviews, chatbots, LLMs

Source: Search Engine Land

By: Anna Holmquist

01/22/25

Optimize your content for Google AI Overviews and become a go-to source for chatbots and large language models.

SEO Consultant ~ SALT.agency ~ £35.5k ~ Remote (UK)

Source: SEO - Practical Ecommerce

By: Armando Roggio

01/21/25

As an SEO Consultant at SALT.agency, you will be responsible for delivering exceptional technical and strategic SEO services while managing client accounts. You’ll work with a team to solve marketing challenges, guide…

Daily Search Forum Recap: October 10, 2024

Source: Search Engine Land

By: Chris Long

01/20/25

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google Local Service Ads will…

Meta introduces generative AI video advertising tools

Source: Kyle Poyar’s Growth Unhinged

By: Kyle Poyar

01/15/25

Meta now offers generative video tools and better brand voice and tone for advertisers, along with more integrated influencer campaigns.

Google Merchant Listings Gain Certification Markup Support

Source: Search Engine Land

By: Robyn Johnson

01/14/25

Google now supports Certification markup support for merchant listings in the product structured data documentation. Google wrote, “starting in April 2025, we’re replacing the EnergyConsumptionDetails type with the more robust Certification type,…

BingBot Turned 14 Years Old

Source: Search Engine Land

By: Anu Adegbola

01/09/25

Fabrice Canel from Microsoft posted on X this week that BingBot turned 14 years old. Yea, 14 years of crawling the web. Fabrice wrote, “Happy 14th Birthday, BingBot! You’ve been crawling 🕷️…

Microsoft is about to change how Copilot ads appear and trigger

Source: Search Engine Land

By: Anu Adegbola

01/09/25

Microsoft Advertising will also start piloting two new generative AI features – diagnostics and performance snapshot – this month.

Free SEO Spreadsheet for Better Rankings

Source: SEO Agency Jobs – SEOjobs.com

By: SEOJobs

01/07/25

Here’s how to create a detailed spreadsheet identifying the best-performing pages, missed opportunities, and areas of improvement.

Daily Search Forum Recap: September 30, 2024

Source: Search Engine Land

By: Anu Adegbola

01/06/25

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. The Google Search ranking volatility…

SEO Executive ~ Space & Time ~ Hybrid (Manchester, UK)

Source: General SEO - SEO Blog by Ahrefs

By: Joshua Hardwick

12/31/24

SEO Executive Location: Manchester or Edinburgh Hybrid working and flexible working hours Salary is in line with Real Living Wage + discretionary bonus + benefits Space & Time are looking for an…

Google recognizes content creators: A breakthrough for E-E-A-T and SEO

Source: Affiliate Marketing - SEO Blog by Ahrefs

By: Joshua Hardwick

12/31/24

Google now highlights content creators as trusted sources in search results. Here’s why this matters for E-E-A-T and how SEOs can benefit.

Daily Search Forum Recap: September 23, 2024

Source: SEO - Practical Ecommerce

By: Eric Bandholz

12/27/24

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. The Google Search ranking volatility…

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