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E-commerce and Affiliate SEO

Focuses on strategies tailored for online retailers and affiliate marketing in the digital space.

Google Site Names Issues Continue For News Tab?

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/21/23

Last week we reported that the Google site names issues, according to Google, have massively dropped off, after the last big upgrade to site names in Google Search. Well, that might not…

What’s new with the Google helpful content update

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/15/23

Now that Google has released the September 2023 helpful content update, let’s dig in to see what is new.

Google FAQ Rich Results Now Only Displayed For Authoritative Sites

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/13/23

A month ago, Google told us that FAQ rich results in the Google search results will be shown for only authoritative sites but we waited over a month and nothing changed. That…

TW-BERT: End-to-end query term weighting and the future of Google Search

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/12/23

Learn about Google’s research into end-to-end query term weighting and how this model could eventually improve search rankings.

YouTube Announces AI-Powered Creative Guidance In Google Ads

Source: Affiliate Marketing - SEO Blog by Ahrefs

By: Chris Haines

12/07/23

Find out how creative guidance in Google Ads and other AI-powered features can help advertisers optimize video assets and video ad campaigns.

Sr. SEO Content Specialist ~ HomeStars ~ Remote (CAN)

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/04/23

This opportunity has the flexibility to work remotely anywhere in Canada. Perks of joining HomeStars: All our roles are currently remote. Office equipment supplied! Comprehensive benefits package. We want our employees to…

FIVE things I wish I was told prior to beginning my SEO career (Nearly 15 years ago!) » Nick LeRoy

Source: Search Engine Land

By: Nicola Agius

11/30/23

I consider myself extremely lucky that I love the career that I am in.  It’s not too often people get the opportunity to mix their job with their hobby. I’ve

The Next Frontier in Retail Media Is Audiences

Source: SEM News for Search Engine Marketers [Adweek]

By: Elizabeth Marsten

07/13/23

4 steps to help leverage retailer first-party data to drive off-site traffic.

The Next Frontier in Retail Media Is Audiences

Source: SEM News for Search Engine Marketers [Adweek]

By: Elizabeth Marsten

07/13/23

4 steps to help leverage retailer first-party data to drive off-site traffic.

Challenger Brand Gymbox Takes Aim at Competitors Through SEO

Source: SEM News for Search Engine Marketers [Adweek]

By: Stephen Lepitak

05/22/23

The London-based gym company has targeted Virgin Active, PureGym and ClassPass searches.

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