Career Development and Industry Trends

Would Google really rank blank pages?

Is your SEO strategy too focused on backlinks? Here’s what the data reveals about the relationship between links and search rankings today.

Make 2024 your best year in PPC advertising. Use these 13 PPC features and elements to optimize your campaigns for peak performance.

Cross-border ecommerce is booming. Here’s how to ensure a site ranks in organic search for a targeted country.

Sharing expert knowledge through do-it-yourself tutorials can establish trust, engage your audience, and grow your business. Here’s how.

Google has updated its suspension notice emails from Google Business Profiles. Now when your business is suspended, Google will send an email explaining why it was suspended, i.e. for a policy violati

A couple of months ago, the BlueArray team parked a Porsche Taycan outside of the BrightonSEO event in the UK. They did something similar with a Tesla years before.I wonder if this…

I’ve told this story only once before.  Never in writing. Never on video. My voice was shaky and I barely stumbled through it.  But with a few

Explore Automattic’s latest acquisition, Texts.com, a messaging platform that consolidates direct messages from the top networks.

You can select emoji gender preferences, too.

Now you can virtually try out hair shades before dyeing your real barnet.

While AI can save SMBs time and money, most SMB owners and decision-makers don’t understand how to use AI in marketing.

This allows you to use different syntaxes that can now connect together.

The company discussed SGE during its Q3 2023 earnings.

The AI-everything future of phones is coming at us fast.

Is Google reducing generative AI in search results? A look at the diminishing footprint of Search Generative Experience (SGE) in SERPs.

Shoppers will be able to try on different shades of hair dye and foundation products before deciding whether to make a purchase.

Blogs appear 23% of the time in the top 5 positions of Google Search, excluding home pages, according to BrightEdge data.

Now you can make your playlist art a little more exciting.

Director of digital media Paras Shah tells us how he got started with RMNs and what his focus is on now with RMN campaigns.

Don’t miss out on Bard’s strategic advantage in SEO. Here are four ways to maximize Google’s AI chatbot for fine-tuning your SEO strategies.

Google AdSense this morning rolled out frequency controls for vignette ads format in Auto ads. These frequency controls let AdSense publishers decide how often vignettes are shown to their users.These

Here is a photo of a musical performance company named Pulse Drummers at the Google office. Pulse Drummers are an Irish drum troupe, they explain. I guess they played at Google’s Dublin…

Three examples of real businesses successfully leveraging meaningful and actionable insights from social media.

Explore programmatic SEO through practical examples, from travel and template collections to product comparisons and database-driven pages.

Google has finished rolling out the Google October 2023 Spam Update that started 15 days and 12 hours ago. That update began on October 4th at 12:52 pm ET and is now…

Google VP of Search, Pandu Nayak takes the stand to defend search practices during antitrust trial.

New WordPress 6.4 is packed with over 100 performance improvements, continuing its upward Core Web Vitals performance trend

A lack of training and education, and an abundance of new AI tools, are big problems for marketers, a new survey finds.