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E-commerce and Affiliate SEO

Focuses on strategies tailored for online retailers and affiliate marketing in the digital space.

Pinterest Partners with LTK to Expand its Product Listings

Source: Social Media Today - Latest News

By: Andrew Hutchinson

06/12/25

TL;DR Summary of Pinterest and LTK Partnership Expands Shopping Experience Pinterest has partnered with affiliate platform LTK to cross-post top-performing image posts, enhancing shopping discovery. This collaboration connects LTK’s influencer-driven content with…

TikTok Rolls Out New Badges to Highlight Seller Performance

Source: Social Media Today - Latest News

By: Andrew Hutchinson

06/12/25

TL;DR Summary of TikTok’s New Seller Badges to Boost In-App Shopping Trust TikTok has introduced an enhanced badge system to highlight trusted sellers and improve shopper confidence. Badges like Official Shop, Authorized…

Snapchat Partners with McDonald’s to Promote Snapchat+ Membership

Source: Social Media Today - Latest News

By: Andrew Hutchinson

06/10/25

TL;DR Summary of Snapchat and McDonald’s Launch Points-for-Subscription Offer Snapchat is partnering with McDonald’s to let users redeem MyMcDonald’s Rewards points for a one-month Snapchat+ subscription. This limited-time U.S. offer targets new…

TikTok Outlines Shopping Returns Policies as Extended US Sell Off Deadline Looms

Source: Social Media Today - Latest News

By: Andrew Hutchinson

06/08/25

TL;DR Summary of TikTok Shop Returns & Refunds Policy for Retailers TikTok Shop requires retailers to follow a clear returns and refunds policy to ensure positive shopper experiences. Most items are returnable…

How Mercado Libre built Latin America’s most valuable company: 18k engineers, 30k deploys a day, and their own fleet of planes | Sebastian Barrios

Source: Lenny's Newsletter

By: Lenny Rachitsky

06/08/25

TL;DR Summary of How Mercado Libre Scales Engineering and Product Leadership Mercado Libre operates with a remarkably low ratio of product managers to engineers, emphasizing engineers with strong product thinking to drive…

Snapchat Provides Insight into How Snaps Drive Purchase Behavior

Source: Social Media Today - Latest News

By: Andrew Hutchinson

05/28/25

Technology Transforming the Shopping Experience Snapchat’s new report highlights how technology and social media are significantly influencing shopping behaviors, particularly through features like AI-powered personalization, augmented reality (AR) virtual try-ons, and visual…

Google Moving Notifications To Merchant Center Next

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

05/28/25

Google Merchant Center Email Archive Removal Google announced that the email archive and notifications section will be removed from Google Merchant Center on June 25, 2025. After this date, email notifications will…

Meta Launches Ray Ban AI Glasses in More Regions

Source: Social Media Today - Latest News

By: Andrew Hutchinson

05/21/25

The expansion will give Meta a stronger foundation for its expanded wearables push.

TikTok Adds a Dedicated AI Assistant for In-App Sellers

Source: Social Media Today - Latest News

By: Andrew Hutchinson

05/21/25

TikTok’s new “Seller Assistant” will provide guidance to help optimize your TikTok Shop listings.

Google Merchant Center Says Add Product’s Brand Name To Title

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

05/19/25

Google has updated its title structured data help document for Google Merchant Center to now recommend you add the product’s brand name to the title of the product when it’s a differentiating…

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