Technical SEO

Source: Unknown Source. Read the original article Industry expert Mike Blumenthal shares what every agency needs to know to master both the strategy and execution of local SEO.

Source: Lenny’s Newsletter by Claire Vo. Read the original article TL;DR Summary of How a 91-Year-Old Built a Church Event App Using Claude and Replit **John Blackman**, a 91-year-old retired electrical engineer,…

Source: SEO – Practical Ecommerce by Ann Smarty. Read the original article TL;DR Summary of Understanding ChatGPT’s Fan-Out Queries with New SEO Tools Large language models like ChatGPT generate answers by performing…

Source: Unknown Source. Read the original article Think SEO means sacrificing your brand’s personality? Think again. This session reveals how to blend search-friendly content with authentic brand voice—so you can boost rankings…

Source: Unknown Source. Read the original article Jason Wortham dives into the growing challenge of fake reviews and the tactics every business needs to defend their reputation.

Source: Unknown Source. Read the original article Discover what’s really shifting for agencies in 2025 as Nick Petroski breaks down the trends, mindset shifts, and strategic pivots redefining success.

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google’s Update on AI Preview Controls and Troubleshooting Google has enhanced its AI features by adding a…

Source: Social Media Today – Latest News by Andrew Hutchinson. Read the original article TL;DR Summary of Meta Threads Expands Fediverse Features Amid Limited User Interest Meta Threads is enhancing its interoperability…

Source: SEO Blog by Aleyda by Aleyda Solis. Read the original article TL;DR Summary of The AI Search Content Optimization Checklist [With Google Sheets] The checklist highlights key strategies to optimize content…

This guide was created to sit alongside my talk at SMX Advanced 2025: Measuring Link Relevance Using Vector Embeddings and Cosine Similarity to show you how to calculate cosine similarity of vector…

TL;DR Summary of How Unrelated Content Affects Google Search Rankings Google’s John Mueller highlights that having unrelated content on a website can cause indexing issues and ranking drops. He advises site owners…

TL;DR Summary of Google’s New Loyalty Program Markup Support Google now supports loyalty and membership program markup within Organization structured data combined with Product structured data. This update allows businesses without a…

TL;DR Summary of How to Add Loyalty Program Structured Data for Google Shopping Google now supports adding loyalty programs in Organization structured data and loyalty benefits in Product structured data to enhance…

This is Part 4 of our In-House Insights series, where we dive into the messy, real-world challenges in-house SEO teams deal with every day. This time, we’re tackling one of the most…

How X’s Updated DM Encryption Enhances Privacy for Premium Users Overview of X’s New Encrypted Messaging System X (formerly Twitter) has revamped its direct message (DM) encryption with the rollout of the…

As AI reshapes search, your reviews are your new homepage. Here’s how to rank when trust is crowd-sourced.

How to Use Google Lens for Enhanced Search on YouTube Shorts Introducing Google Lens Integration with YouTube Shorts Google is rolling out a new beta feature that integrates Google Lens directly into…

What role do reviews really play in your local rankings? In this must-watch session, Local SEO expert Joy Hawkins breaks down the myths and truths about how Google uses reviews in its…

Meta and Anduril Collaborate to Develop Advanced AR/VR Headsets for U.S. Military Overview of the Meta-Anduril Partnership Meta has partnered with XR company Anduril to design and build integrated augmented reality (AR)…

Introduction to Vibecoding in GTM Vibecoding tools like Lovable and Replit empower even non-technical users to build lead magnets, prototypes, landing pages, and more, significantly transforming go-to-market (GTM) strategies. Unlike traditional methods…

Google Search Product Pricing and Store Details Google Search now provides pricing history and detailed store information for specific products directly within the search results. How to Access When viewing a product,…

Distinction Between Programmatic SEO and Technical SEO John Mueller from Google emphasizes that programmatic SEO should not be confused with technical SEO. They are fundamentally different practices. Technical SEO Technical SEO focuses…

Google AI Overviews Image Carousel Feature Google AI Overviews now include an image carousel that users can swipe through to view images. Functionality and User Experience When clicking on images within the…

Google is testing a new menu, tab bar, under the search bar within Google Shopping. This new bar most visibly has the super G logo and then contains additional options that take…

Is a 4.5-Star Rating Good Enough? It depends on your industry and competition. Discover why context matters, why “good enough” can be dangerous, and how to build a reputation that wins trust—and…

We looked at ~140 million websites and our data shows that block rates for AI bots have increased significantly over the past year.

For the past few weeks or so, Google has a bug where the right side knowledge panel goes missing for business owners when you try to bring up your business listing in…

Google is testing a new link feature in the search results, it is in the form of a link box, in the search result snippet, that when you click on it, it…

Microsoft Bing announced some interesting updates for IndexNow including how it works now with product schema and that Shopify now supports it and soon Amazon will. This will help Bing and search…

Google has a weird and somewhat limited and rare issue with sitemap files within Google Search Console. These sitemap files cannot be fetched and retrieved by Google Search. The issue seems to…

Internal linking is a crucial but often overlooked aspect of SEO that can significantly impact your website’s search performance. This guide explains how to use the SEO Spider’s features to identify internal…

Improved video upload options on X.

Back in 2017, we ran a study to answer an important question: How old are the top-ranking pages in Google? In 2025, the data looks very different.

Discover how The Transparency Report is changing the game for agencies—empowering them to fight fake reviews and safeguard client reputations.

Another Google court document from the DOJ trial showed that Google said it is currently rethinking its entire search stack, from the ground up, with LLMs playing a more fundamental role. The…

Google made what I would consider a logical clarification to its image SEO best practices help document. It now says don’t upload the same image under different URL/file names to your site,…

Google’s John Mueller explained that just because you use hreflang tags on your pages, it doesn’t mean those pages will be indexed and/or ranked in Google Search. He said on Bluesky, “hreflang…

Meta continues to develop simplified VR generation models.

Microsoft is testing a new pagination bar for its Bing Search results. Instead of the left arrow, page numbers and then right arrow, Bing is testing showing a “Next” button and then…

Google Business Profiles has another bug, this time with the toggle to hide or show the business address. The toggle for “Show business address to customers” just does not work – I…

Listen now | Watch Cody speed-run the creation of a 3D multiplayer flight simulator—from scratch—in just 15 minutes

Google’s AI crawler, Google-Extended, the crawler it uses for Gemini and other related AI services, does render itself and can render JavaScript, just like Googlebot, Google’s main web search crawler.

Google announced a number of new tag, analytics and data strategies on Friday including a new Google tag gateway for advertisers. Google tag gateway for advertisers allows you to run your Google…

It’s not a different type of SEO. You don’t need to do wildly different things. Rather, it’s a mental model that advances: The way you think about SEO

Google’s John Mueller said having “four identical links on a page to another page seems fine & common to me.” He said, don’t worry if you have that in your navigation, and…

Google’s John Mueller explained that changing the dates in your XML Sitemaps lastmod date to all show today, the most recent day, won’t favor your rankings or SEO. He said on Reddit,…

Easily manage and grow your online reputation with the new location dashboard — your all-in-one hub for monitoring, managing, and improving your presence, all in one place.