Technical SEO

Learn how to do SEO testing in this unique conversation between Olga Zarr, an independent SEO consultant, and Lee Witcher, the creator of the Tested SEO Training.

Google announced two new search features, the first being circle to search and the second is AI-powered multisearch experience. Both seem like upgrades to Google Lens, let me take you through both.

It has been just about a year now since Microsoft launched Bing Chat (now known as Copilot) and Bing’s market share has only grown less than 1% according to StatCounter. Most of…

Learn how to respond to a 1-star review with or without comments. We include examples and response templates.

We will walk you through how to send a Google Review link as well as strategies for getting more reviews from your customers.

Google Business Profiles has a feature named view market comparison. Here Google is showing you how your hotel is priced against the competition in the area. It has a price comparison of…

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Responsibilities: We are looking for an SEO Specialist obsessed with ensuring SEO basics are impeccable and who has mad skills in updating and optimizing on-site SEO. Minimum requirements include experience with: Title…

We are a small, 2-person digital marketing agency looking for someone to help with SEO strategy and implementation for multiple clients. This is a fully remote position. We estimate a need for…

Here are ways to remove webpages and online posts harmful to your brand – from privacy claims and copyright notices to legal measures.

The Fospha-TikTok partnership transforms digital marketing, enhances top-of-funnel strategies, and addresses privacy challenges for sustainable brand growth.

You can no longer set your desired crawl rate within Google Search Console.

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Learn three options your marketing agency can use to effectively package and sell reputation management services to your clients for the best profit.

Google review summaries are review snippets that appear on your Google business profile. New versions are pulled from 3rd party review sites.

Before creating your Google Business Profile listing, make sure you are using the right language. If not, it may cause serious issues for you in the long run where the services will…

The Search Engine Roundtable is made up of what you, the search community, is talking about. What you, the search community, is noticing in the search results, be it ranking changes, user…

Here is a photo of a Googler by a Google branded pool stable wearing light up Christmas light earrings. I found this as a video on Instagram, so I made it into…

Did you know that Google Search checks about four billion host names each and every day for robots.txt purposes? Gary Illyes said in the December Search Off The Record podcast “we have…

The Lead Digital Marketing Analyst’s goal is to help develop and implement well thought out and strategic marketing plans for Digital Marketing to generate Ecommerce sales. This includes the strategy and management…

Kwanzaa is coming up next week and Google has launched its Kwanzaa decorations for its search results. Just like Google did with Christmas decorations and Chanukah decorations.Search for Kwanzaa to se

Microsoft is currently on a holiday lockdown for Bing, Copilot, formerly known as Bing Chat. Mikhail Parakhin, the CEO, Advertising and Web Services at Microsoft, wrote on X,

Your complete guide to online reputation management services for small businesses.

Dealing with customer complaints is an inevitable fact of business life. Here are 8 ways to successfully handle any difficult customer situation.

Over the past few months or so there has been a lot of complaints both from the SEO community and the general internet community about the quality of the Google search results….

Marketers can mix AdSense data with other site metrics, like traffic sources and user behavior, to get better insights.

Google is now testing a new label, in text format, that reads advertised identify verified or identify verified on individual Google Ads in the search results. Previously we saw blue ad badges…

A common question I hear from new SEOs is why Google is not taking action against the spam I reported to them. A competitor or site is ranking well because it paid…

Earlier this month we covered a report from Sterling Sky that said the Google Local search ranking algorithm now uses if a location is open as part of its local ranking system….

Google announced late on Friday that starting on February 1, 2024, it will start to enforce the consent management requirements for Google Search Ads publisher products, such as AdSense for Search, Ad

For the original iTunes version, click here.The Google search results have been very volatile the whole past week, and most SEOs think Google will confirm another algorithm update before 2023 comes

Capture attention and drive engagement with your Instagram video ads. Learn three tactics to help your ads stand out.

If your campaigns in these regions don’t meet the updated criteria, Google may stop serving your ads, impacting monetization.

Google Search and its shopping results have been pretty wild over the past year or so and Google keeps on testing new features in this area. Now we are seeing reports of…

Brought to you by Sendbird—The (all-in-one) communications API platform for mobile apps | Eppo—Run reliable, impactful experiments — In this special compilation episode, we delve into failure—an overlooked source of wisdom. From…

We’ve seen bonsai plants at Google before but hey, you don’t see these every day. Here is a new bonsai plant at the Google NYC office. The person who posted it on…

New research reveals how generative AI (GenAI) is powering content marketing advantages for early adopters.

Learn why predictive analytics is key to using AI for above-and-beyond search performance.

A human asks Search Engine Land’s ChatBot to create 10 campaigns to encourage shoppers to visit a garden center. Here’s the answer.

We are looking for an SEO Analyst to join our Marketing team and help us build a strong online presence for client services. SEO Analyst responsibilities include performing keyword research, optimizing our…

Boost your agency’s performance with these 10 tools for streamlining workflows, automating tasks and driving PPC campaign success.

Your video content, the video platform that you use, and your video webpage all contribute to the value of your on-page video SEO. Learn more in this Whiteboard Friday with Crystal Carter.

The search result page for any query provides signals for optimizing for that term.

Google seems to have rolled out its full-width and larger image pack search results interface. It comes with not just the large full-width image pack we covered in 2021, but also includes…

Use AI to automate review replies to speed up the review reply process and make your review management strategy more efficient.

Determine your ROI of review management with a few different formulas and learn more about why responding to reviews matters.