Delve into the question of whether alt tags influence your organic search rankings (or not). Here’s what you need to know.
Technical SEO
Encompasses structured data, site performance, on-page, and off-page technical strategies.
Link Building Outreach Guide For Beginners
Source: Search Engine Roundtable
This guide contains a non-spammy approach to link building outreach and details on running campaigns with link building tools.
The Must-Attend Event For Publishers: News & Editorial SEO Summit
Source: Search Engine Roundtable
Join NESS 2023 for access to the smartest minds in the news, SEO & publishing industries as they share their insights and expertise.
Google Indexing Public Bard Conversations In Search Results
Source: The SEO Rant
Google is indexing conversations with its AI chatbot in search results. Users should be cautious as private chats may become public.
Apple and Google are changing the way we listen to podcasts
Source: Search Engine Roundtable
Both companies are making big moves that will change how listeners approach audio programming.
Amazon Bets Big On AI Startup Anthropic With $4 Billion Investment
Source: Search Engine Roundtable
Amazon invests $4 billion in AI startup Anthropic to advance next-generation AI through strategic collaboration.
What Is Quality Data And How It Connects Search, Content, And AI Success
Source: General SEO - SEO Blog by Ahrefs
Discover why quality data is pivotal in harnessing AI-first technologies, to optimize content for maximum impact across multiple digital channels
The Three Pillars Of Content Marketing Strategy
Source: Search Engine Land
Unlock success with core content marketing pillars: communication, experiences, and operations. Learn how these pillars drive an effective strategy.
Google Launches Free & Paid Generative AI Training Courses
Source: Search Engine Roundtable
Google launches free and paid generative AI training courses on the Cloud Skills Boost platform.
Google Gary Illyes: Comments Sections On Websites Can Be Good
Source: Search Engine Roundtable
Gary Illyes from the Google Search team said at PubCon that comments sections on websites can be a good thing. This messaging is on target with what Google has said about comments…
Bing Chat Personalized Answers – aka Memory
Source: Search Engine Roundtable
Bing Chat announced yesterday at the AI event a new Bing Chat feature that uses
Google is planning to update its Misleading Representation policy
Source: SEOSLY
Advertisers found to be in violation of Google’s policies face having their accounts suspended.
Bing Webmaster Tools disavow link tool is going away
Source: Search Engine Roundtable
After about a decade, Bing has decided to sunset the disavow link because it is no longer needed.
Unlocking Competitive Insights For SEO: A Step-by-Step Guide
Source: Search Engine Roundtable
Learn and apply successful tactics to find insights from competitors to enhance your search presence using popular SEO tools.
Daily Search Forum Recap: September 20, 2023
Source: Search Engine Roundtable
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. It’s been about six days…
8 new and updated Pinterest products for advertisers
Source: Search Engine Roundtable
The platform says its new and improved tools have been designed to help brands better connect with the Pinterest audience.
Microsoft Audience Ads announces new AI bid strategies and market expansion
Source: General SEO - SEO Blog by Ahrefs
The tech giant has launched Maximize Conversion and Target CPA in beta, and is planning a general roll out in October 2023.
Should you block GPTbot?
Source: Search Engine Roundtable
84% of sites are likely to block ChatGPT. 790 of the top 1,000 sites have a business model that’s not incentivized to give generative AI their data. 🗺️Context: An analysis of the…
What changed with Google’s September 14, 2023 helpful content system update? – Marie Haynes
Source: Search Engine Roundtable
Content on subdomains can impact your whole domain. Freshness may become even more important?
Properly preparing for the predictable: Peak seasonality
Source: moz (en-US)
You know your peak season is coming, but are you actually prepared for it? Here’s what you should do before traffic and CPC increases.
Google Drops All How-To Rich Results For Desktop (& Mobile) Search
Source: Search Engine Land
In August, Google announced it would do away with How-to rich results on the mobile search results. Now, Google has decided to completely do away with How-to rich results both on mobile…
Google Business Profiles Attributes For Nursing Room & Are Children Allowed For Restaurants
Source: MarketingSyrup
Google has added a couple of new attributes to Google Business Profiles. One is for does the location has a nursing room for mothers to feed their babies, and the other is…
SEO scalability: We have a problem
Source: Search Engine Land
Advances in generative AI technology have led many to declare it the future of SEO content. Here’s why it isn’t.
Picking sharp problems, increasing virality, and unique product frameworks | Oji Udezue (Typeform, Twitter, Calendly, Atlassian)
Source: Search Engine Roundtable
Listen now (76 mins) | Brought to you by Jira Product Discovery—Atlassian’s new prioritization and roadmapping tool built for product teams — Oji Udezue is Chief Product Officer at Typeform and has…
Ethical Marketing: Definition, Principles, & Examples
Source: Unknown Source
A better way of doing things.
Evergreen Content Explained: 2 Key Ingredients for Success
Source: Search Engine Roundtable
Stand the test of time.
Elon Musk Confirms Removal Of Context For Links In X Posts
Source: Search Engine Land
How will X’s plan to eliminate headlines from shared links in posts affect content marketers and publishers? Explore the implications in this article.
Threads By Instagram Expands To Web Browsers This Week
Source: Google Search Central Blog
Explore the latest announcement from Threads as Instagram brings its microblogging platform to desktop browsers with a new web interface.
Generative Search AI and Its Impact on Local SEO: An Agency’s Guide – GatherUp
Source: Unknown Source
Take a closer look at traditional vs. generative search AI, the implications for local search, and what you can do about it as an agency.
How to Conduct 2 Types of Surveys Critical to Customer Loyalty – GatherUp
Source: Unknown Source
Learn about how CSAT and NPS surveys are critical to driving customer loyalty and improving the customer experience.