Technical SEO

A better way of doing things.

Stand the test of time.

How will X’s plan to eliminate headlines from shared links in posts affect content marketers and publishers? Explore the implications in this article.

Explore the latest announcement from Threads as Instagram brings its microblogging platform to desktop browsers with a new web interface.

Take a closer look at traditional vs. generative search AI, the implications for local search, and what you can do about it as an agency.

Learn about how CSAT and NPS surveys are critical to driving customer loyalty and improving the customer experience.

Learn the definitions, benefits, and drawbacks of third-party data versus first-party data versus zero-party data.

Learn how to set up a Google Business Profile as a franchise to ensure local search rankings and easier optimizations.

A lot can influence the online reputation of local businesses. Lear the three most influential factors and what metrics to look at for effective reputation management.

Learn how customer feedback drives innovation, personalization, and loyalty and discover 4 actionable strategies for improved customer experience.

Get an understanding of why customers write reviews and how they influence others’ online behavior.

Learn the steps and methods for getting the Google reviews you need to help launch a new and successful franchise location.

In recent weeks I have given a number of presentations at conferences focusing on reviews.  With perfect timing, the BrightLocal 2015 consumer review

Setting up a Google Sheets integration will automatically send customer data from Google Sheets to GatherUp for automated email or SMS review requests.

Messaging, listening and adaptation needed to re-open during COVID-19. Tips, examples and strategy to ensure consumer confidence.

This statement, made by our client Zoës Kitchen, is completely spot on. GatherUp started working with Zoës Kitchen, a 260 location fast casual restaurant

Increasingly, consumers are getting in touch with your business directly from the Google search results and not clicking any of the links and local resources.

Google recently announced that they would now delete private web and location history data from their servers after 18 months unless advised otherwise. They

First noticed by Chris Barnard, the owner of 1LocalBusiness.com, Google is offering up this very slick way for a small business to leverage their Google

Focused on the consumer mobile experience, we’ve fine-tuned spacing, sizing, content, and added auto-scrolling all aimed at generating more online reviews for your business.

GatherUp’s third local SEO webinar covering both local search tips and a lengthy AMA section featured Amanda Jordan and Claire Carlile along with myself and

I recently returned from a vacation to Vietnam and Cambodia. It was amazing as we motorbiked around Ho Chi Minh city and then bicycled across the Mekong Delta

In April, Google rolled out a cool Business Profile (aka Knowledge Panel) feature that auto-suggested answers to new Google Q & A questions. Over the past

Google reviews are critical to local business success. Learn to manage your reviews including when and how to remove a Google review.

Believe it or not, there are benefits of negative reviews. Read on to learn how they impact your business, and what you can do about them.

When it comes to managing your online reputation, it’s not just about getting reviews. Here are the benefits you can expect from replying to reviews.

Learn what reviews to reply to, get templates, and best practices for replying to positive and negative customer reviews.

Customer reviews are critical to building a customer base. Check out these three easy steps to start getting customer reviews as a new business.

One of the most important things you can do to ensure your new business is successful is by knowing how to get Google reviews.

Displaying reviews on on location pages has several benefits from more social proof to higher conversion rates to higher rankings on search results.