Technical SEO

Updated guidelines from the FTC on asking for, moderating and publishing reviews. Tips for you and what GatherUp is doing to follow these principles.

Sending review requests is essential to building a strong online reputation. Find out how GatherUp alerts your business when requests stop being sent.

This is a programming note that Thursday and Friday are Sukkot and I will be offline the next two days. I will be offline on Thursday and Friday, October 17th and October…

Google is testing a new search ad format that lets you expand and collapse the sponsored search ads. When you expand the ads, it then shows a carousel of search ads. Google…

Learn how to respond to local business reviews based on data from 1,200 U.S. consumers. Discover what customers expect, why timely replies matter, and how to turn negative reviews into opportunities. Boost…

Description We are looking for an SEO Account Executive to join our growing team of talent: You will be working with Account Managers to oversee campaigns and coordinate between clients and your…

Explore the habits of local business review writers and learn strategies to boost review acquisition, engagement, and success from GatherUp’s latest survey.

We will paint a picture of the habits, preferences, and behaviors of the average US consumer reading online local business reviews.

Google is testing a new local search carousel named “Most Mentioned Places.” It seems to bring up local retail stores that have the product you are searching for. It shows local Google…

Job Description The Search Engine Optimization (SEO) Analyst reports to the Sr. Manager of E-Commerce Digital Merchandising and is integral to the E-commerce business. The SEO Analyst is responsible for improving our…

Reimagine content creation by using AI without losing your creative flair, guiding it to inject personality into every piece of content.

As a digital agency, the start of a new year is a chance to refresh your strategies, embrace new opportunities, and tackle emerging challenges. One area you

Google is reportedly testing showing Local Service Ads (LSAs) without a photo of an attorney or attornies. Instead, Google can show a photo from its business profile or law firm and not…

A video interview with Danny Sullivan going through the latest Google Search Updates, AI Overviews, the state and future of SEO.

Discover why reputation management is essential for local businesses and how digital agencies play a crucial role in helping clients get found, considered, and chosen in today’s competitive landscape.

Google has updated its developer documentation to warn about sites using JavaScript-generated Product markup and that the search company recommends putting Product markup in the initial HTML for best results.

We will break down 10 questions from our recent survey to help people understand local business review habits.

The Junior SEO Specialist position is a full-time, hybrid (in-office + remote) position within our full-service advertising agency. The role is a supportive position on the Digital Content team and reports directly…

Google’s argument that its advertising practices benefit customers and are not anti-competitive faces a big challenge in seven key areas.

Digital Olympus (DO) is a link building agency with a unique approach to links. We focus on targeting links that drive referral traffic and generate leads. Our main goal is to provide…

Benjamin Lauzier discusses marketplace growth, supply-demand tactics, and his new health tech startup, Nurra. Insights from 15+ years in tech and product leadership.

Overview Kapwing, a leading online content creation platform, is seeking a highly skilled and experienced Managing Editor to oversee the Kapwing Resources library. This role is pivotal in setting the editorial direction,…

Microsoft is testing adding more details to the short video carousel it shows in Bing Search. Now it is showing video length, descriptions, a swipe to see more and other changes.