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SEO Daily News and Algorithm Updates

Covers daily updates, search engine algorithms, and industry news.

5 outdated marketing KPIs to toss and what to reference instead

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

01/02/24

Are your KPIs holding you back? It’s time to rethink traditional marketing metrics and level up your campaign measurement strategy.

Google Not Rolling Back The Last Helpful Content Update

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

01/02/24

Google’s John Mueller said it is very unlikely that the search company will roll back the last Google update, the September 2023 Google helpful content update. The update is currently rolling out,…

Google Cloud Swag Mug

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

01/01/24

Here is a new mug from Google, the Google Cloud team, that I have been seeing on social media recently. Seems like a bunch of folks got this new Google Cloud mug…

French Canadian SEO Specialist (freelance) ~ WeLocalize ~ Remote (CAN)

Source: Google Search Central Blog

12/31/23

As a trusted global transformation partner, Welocalize accelerates the global business journey by enabling brands and companies to reach, engage, and grow international audiences. Welocalize delivers multilingual content transformation services in translation,…

Steal My Free Google Looker Studio SEO Template – SEOSLY

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/30/23

Unlock the secrets to SEO domination with my free Google Looker Studio template for SEOs.

Daily Search Forum Recap: September 22, 2023

Source: Search Engine Land

By: Danny Goodwin

12/29/23

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google said the helpful content…

Google denies manipulating ad auctions in resurfaced SMX Advanced clip

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/29/23

Google’s Jerry Dischler backtracked at the antitrust trial, claiming ad prices are quietly tweaked “frequently”.

Bing adds controls for webmasters to disallow their content in Bing Chat

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/29/23

This utilizes NOCACHE and NOARCHIVE tag and more features may come in the future.

Microsoft Gives Websites More Control Over Content In Bing Chat

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/29/23

Microsoft gives publishers more control over Bing Chat with new meta tag options while ensuring content still appears in regular searches.

How to increase LTV with PPC

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/29/23

Explore the importance of tracking customer lifetime value and how PPC marketers can use it to elevate their accounts.

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