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SEO Daily News and Algorithm Updates

Covers daily updates, search engine algorithms, and industry news.

Vlog #241: David Iwanow On Big Companies With Google Algorithm Updates & SEO Agencies Tactics

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/18/23

In part one, we got to learn about David Iwanow and why it is important to reinvent yourself in this space, over and over again. In part two, we talked about Google…

6 Ways To Optimize Your PPC Performance

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/15/23

PPC optimizations are critical to improve your paid search advertising campaigns’ performance. First, what exactly is PPC optimization?

Google launches new AI tool to improve YouTube ad optimization

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/15/23

Creative Guidance leverages AI to suggest actionable steps for enhancing video ad performance and flag missing critical information.

Why Is Content Marketing Important? 7 Reasons to Start Content Marketing

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/15/23

It’s the ideal marketing channel.

Google: Site Name Issues Massively Dropped Since Last Algorithm Update

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/14/23

Danny Sullivan, the Google Search Liaison, said on X that the number of issues and complaints posted in the forums about site names being wrong in Google search has

SEO Specialist ~ Team Lewis ~ Hybrid/Remote (London, UK)

Source: Search Engine Land

By: Nicola Agius

12/14/23

We’re a global marketing agency that has gone from start-up to multi-national in little over two decades. Our success is due to a combination of factors: talented people delivering award winning campaigns;…

Rich Snippets: What Are They & How Do You Get Them?

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/14/23

They help you stand out.

Google September 2023 helpful content system update rolling out

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/14/23

The update should take two weeks to roll out, Google said. This is the first helpful content system update since December 2022.

Amazon sellers can now use AI to write product titles, descriptions and listing details

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/13/23

The new technology aims to alleviate the workload of brands by streamlining the product listing creation process into one step.

Perfecting prompts for SEO content development

Source: [rank theory]

By: Sean Markey

12/13/23

Learn how to craft exceptional prompts that can lead to compelling and high-quality content that readers will value – and that ranks.

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