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SEO Daily News and Algorithm Updates

Covers daily updates, search engine algorithms, and industry news.

Sr SEO Specialist ~ SurveyMonkey ~ Remote (US)

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on January 10, 2024

SurveyMonkey is a global leader in online surveys and forms that empowers people with the insights they need to make decisions with speed and confidence. Our fast, intuitive feedback management platform connects millions of…

$84 billion of ad spend lost due to ad fraud in 2023

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on January 10, 2024

This figure is expected to rise to $172 billion by 2028, according to a new report published by Juniper Research.

Why it’s time to reevaluate your match type and bidding strategy

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on January 10, 2024

Exact match types outperform broad match types for the majority of accounts, according to a new study by Optmyzr.

Google Concludes Rollout Of September 2023 Helpful Content Update

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on January 10, 2024

‌Google concludes its September 2023 Helpful Content Update, altering AI and third-party content guidelines.

Microsoft Advertising Hiding Search Ads On Bing Search Again?

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on January 9, 2024

A few months ago we reported how it was nearly impossible for a trained SEM to spot the ad label on these Microsoft Advertising search ads on Bing Search. Well, now, Bing…

Integrating ChatGPT With Google Sheets For Enhanced Data Analysis

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on January 9, 2024

Use ChatGPT with Sheets for creating ads, optimizing meta titles, creating structured data and being more productive overall. Here’s how.

Meta’s AI Vision Revealed: Bing Integration, Celebrity Chatbots, + More

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on January 9, 2024

Meta unveils new AI tools and characters with celebrity voices for Facebook, Instagram, Messenger, and WhatsApp.

ChatGPT Browse with Bing returns after being disabled 3 months ago

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on January 8, 2024

This was disabled related to ChatGPT using content from content behind a paywall.

YouTube relaxes controversial topic guidelines to boost ad revenue opportunities

Source: The Internet Marketing Driver

By: Glenn Gabe

Posted on January 8, 2024

Content that references controversial topics but does not go into graphic detail will now be eligible for monetization.

5 SEO content strategy considerations for 2024 and beyond

Source: Search Engine Land

By: Barry Schwartz

Posted on January 8, 2024

Excel in the evolving search landscape and boost your brand’s visibility on diverse platforms by following these SEO and content tips.

How to create a perfect location page for SEO and visitors

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on January 8, 2024

Ensure your business can be found both online and offline by implementing the key elements of well-crafted location pages.

Google To Block Bard Shared Conversations From Google Search

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on January 8, 2024

Google launched shared conversations in Google Bard about a week ago and forgot to ensure search engines can’t index the results. The robots.txt had(s) nothing in it to block bard.google.com/share fr

Google Updates Charts & Content On Analyzing Organic Search Traffic Drops

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on January 8, 2024

A few years ago, Google’s Daniel Waisberg wrote two blog posts, one on analyzing Google Search traffic drops and the other on optimizing website performance with a Search Console bubble chart. Both…

Bing Chat rolling out personalized answers

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on January 8, 2024

Today at the Microsoft AI event Bing Chat showed off some new memory search features.

Microsoft: Bing Chat Precise Mode Now Better

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on January 8, 2024

Bing Chat’s precise mode has received a big upgrade that makes those answers a lot better.

Google Search at 25: SEO experts share memorable moments

Source: Search Engine Land

By: Danny Goodwin

Posted on January 5, 2024

Celebrate Google’s 25th birthday with SEO stories from industry veterans, exploring challenges, lessons, and the future of search.

The Google antitrust trial is opening back up… a little

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on January 5, 2024

Court documents are going online again.

Has Google Ads lost all credibility? Why one advertiser says it’s time to leave

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on January 5, 2024

“There should not be one ounce of trust left that any advertiser has in Google Ads.”

Google to block Bard’s shared chats from showing in Google Search

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on January 5, 2024

After Google released shared conversations in Bard, Google Search began crawling and indexing those public chats.

Designing The Content Marketing Strategy Measurement

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on January 4, 2024

Discover an adapted approach to content marketing strategy so you can set shareable objectives and track meaningful progress.

Google Fixing Delayed Search Console Indexing, Enhancements & Experience Reports

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on January 4, 2024

Google has confirmed it is working on fixing the delayed Google Search Console reports. Many are delayed a couple of weeks when normally those reports are updated daily or within a few…

The Ultimate Cookie Recipe At The GooglePlex

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on January 4, 2024

Google has something called The Ultimate Cookie Recipe class and here are some photos of that event that I found on Instagram. The person who posted this photo wrote,

ChatGPT rolls out voice and image prompts

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on January 3, 2024

The new functionalities will be rolled out onto ChatGPT’s subscription platform over the next two weeks.

Know the price-matching policies for Best Buy, Target, Walmart, and others

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on January 3, 2024

Score a deal by comparing prices at a competing retailer.

ChatGPT Leaps Forward With New Voice & Image Capabilities

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on January 3, 2024

OpenAI rolls out voice and image features for ChatGPT, making conversations more natural and intuitive.

5 outdated marketing KPIs to toss and what to reference instead

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on January 2, 2024

Are your KPIs holding you back? It’s time to rethink traditional marketing metrics and level up your campaign measurement strategy.

Google Not Rolling Back The Last Helpful Content Update

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on January 2, 2024

Google’s John Mueller said it is very unlikely that the search company will roll back the last Google update, the September 2023 Google helpful content update. The update is currently rolling out,…

Google Cloud Swag Mug

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on January 1, 2024

Here is a new mug from Google, the Google Cloud team, that I have been seeing on social media recently. Seems like a bunch of folks got this new Google Cloud mug…

French Canadian SEO Specialist (freelance) ~ WeLocalize ~ Remote (CAN)

Source: Google Search Central Blog

Posted on December 31, 2023

As a trusted global transformation partner, Welocalize accelerates the global business journey by enabling brands and companies to reach, engage, and grow international audiences. Welocalize delivers multilingual content transformation services in translation,…

Steal My Free Google Looker Studio SEO Template – SEOSLY

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on December 30, 2023

Unlock the secrets to SEO domination with my free Google Looker Studio template for SEOs.

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