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SEO Daily News and Algorithm Updates

Covers daily updates, search engine algorithms, and industry news.

Perfecting prompts for SEO content development

Source: [rank theory]

By: Sean Markey

Posted on December 13, 2023

Learn how to craft exceptional prompts that can lead to compelling and high-quality content that readers will value – and that ranks.

Beyond TypeScript: Differences Between Typed Languages

Source: Search Engine Land

By: John McAlpin

Posted on December 13, 2023

For the past six years, I have been working with OCaml, most of this time has been spent writing code at Ahrefs to process a lot of data…

Cross-border SEO for Same-language Sites

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on December 13, 2023

How do merchants optimize organic rankings for country-specific sites, all in the same language?

Google Search Products Overlay With Zoomable Product Images

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on December 13, 2023

Google Search now zooms in on product images when you are previewing a specific from on the right-hand panel. All you need to do is hover your mouse cursor over the product…

Google Promoting Search Generative Experience In Traditional Search Results

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on December 13, 2023

Google is now showing banners and overlays to promote its new Google Search Generative Experience directly in its traditional search results interface. The overlay says,

Google Upside Down Room In Brazil

Source: Kyle Poyar’s Growth Unhinged

By: Kyle Poyar

Posted on December 13, 2023

We’ve seen a Google upside down room before but here is another one, this new one is in the Google Brazil office. You can see, everything is hanging upside down in this…

7 Link Building Tips For Beginners

Source: Search Engine Land

By: Olaf Kopp

Posted on December 12, 2023

Beginning your link building journey should be easier with these top tips, including multifaceted prospecting and bespoke emails.

WhatsApp Channels Available Globally With Updated Features

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on December 12, 2023

WhatsApp launched Channels in 150 countries with updated features including an enhanced directory, editing, forwarding, and reactions.

Unlocking Content Success: 7 Key Metrics That Make Or Break Your Strategy

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on December 12, 2023

Join this webinar and learn the metrics behind evaluating a successful customer journey through your content.

Daily Search Forum Recap: September 13, 2023

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on December 12, 2023

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. We are seeing the first…

Why now is the right time to implement SMS marketing

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on December 12, 2023

Leading brands are embracing SMS marketing to engage customers in increasing numbers and in increasingly personal, relevant ways. Learn best practices and essential tips to drive new revenue streams and loyalty through…

Overcoming the Google SGE challenge: Assessment and recovery strategies

Source: Lenny's Newsletter

By: Lenny Rachitsky

Posted on December 12, 2023

Join this webinar to learn how it will impact your traffic and more.

Google Ads enhanced conversions and first-party data

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on December 12, 2023

Learn how to set up Enhanced Conversions, move to a smart bidding strategy and set targets ROAS and target bids.

Google Search Ranking Update Volatility Tremors Around September 12th

Source: moz (en-US)

By: Zach Edelstein

Posted on December 12, 2023

I am seeing some early signs of maybe the first set of tremors post the Google August 2023 core update, which completed rolling out on September 7th. The new tremors seemed to…

Google: Meta Description Length Does Not Matter For Ranking Algorithms

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on December 11, 2023

Google’s John Mueller said the length of your meta descriptions do not matter to the Google search ranking algorithm. He said on X,

TikTok Shop Officially Launches In The US

Source: The SEO Sprint

By: Adam Gent

Posted on December 11, 2023

With integrations to Shopify, WooCommerce, BigCommerce, and other leading ecommerce platforms, is TikTok Shop the future of social commerce?

Screen Sharing Comes To Snapchat For Web

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on December 10, 2023

Learn how to use Snapchat’s newest feature for screen sharing on the web interface and iPhone app for digital collaboration.

Staff Product Manager, SEO ~ Reddit ~ $198k-$297k ~ Remote (US +CAN)

Source: Lenny's Newsletter

By: Kiyani

Posted on December 9, 2023

Reddit is a community of communities where people can dive into anything through experiences built around their interests, hobbies, and passions. Our mission is to bring community, belonging, and empowerment to everyone…

Google Performance Max: Everything you need to know

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on December 8, 2023

Learn what sets Performance Max apart from other Google Ads campaigns, and how it can drive conversions and maximize ROI.

Google To Force Some Suspended Advertisers To Get Verification Before Lifting Suspension

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on December 8, 2023

Google in October will start to require some advertisers who have their accounts suspended to complete the advertiser verification in order to have the account re-issued. Google said this does not app

What Are Good Google Ads Benchmarks In 2023? [STUDY]

Source: Search Engine Land

By: Barry Schwartz

Posted on December 7, 2023

Stay updated on industry Google Ads benchmarks with the latest 2023 benchmarks from Wordstream by LocaliQ.

Head of SEO ~ Red Stag Fulfillment ~ $110k-200k ~ Remote (US)

Source: Search Engine Land

By: Nicola Agius

Posted on December 7, 2023

About the Company Red Stag Fulfillment is a logistics and fulfillment organization built to enable companies to grow and scale their businesses. Headquartered in Knoxville, Tennessee, Red Stag was born out of ecommerce…

Strategy vs. Planning, Cone of Uncertainty, Context Switching

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on December 7, 2023

Edition #22 – Monday 3-2-1

SEO Executive ~ Bird ~ £21,000 – £27,000 ~ Remote (UK)

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on December 7, 2023

Bird is searching for a talented SEO executive to join our Essex based team. We are an award-winning digital agency providing results-driven online marketing, technical and creative services to a broad range…

Freelance Content Strategist ~ Semrush ~ $25-100/hr ~ Remote (WW)

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on December 6, 2023

Hi there! We are Semrush, a global IT company developing our own product – a platform for digital marketers. New stars are born here, so don’t miss your chance.  And we’re looking for…

The brightonSEO Crawling Clinic September ’23 – Screaming Frog

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on December 6, 2023

Back in April we had great fun exhibiting at the iconic brightonSEO, chatting about all things crawling and handing out our highly coveted merch. We’re pleased to say that we’ll be back…

SEO for Events

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on December 6, 2023

Tactics include title keywords, consistent URLs, schema markup, speaker pages, and more.

Content SEO Specialist ~ Klarity ~ $45-60k ~ Remote (US)

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on December 6, 2023

We are on an ambitious mission to solve the healthcare shortage in the US by empowering independent practices to thrive. Our AI-powered software and services supercharge independent practices, helping them to grow…

How To Switch From DSA To PMax To Future-Proof Your Google Paid Ads

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on December 6, 2023

To get ahead of the inevitable transition in Google Ads, we cover how to switch from Dynamic Search Ads to Performance Max

If Your Marketing Mix Doesn’t Match Your Customer’s Journey… You’re Gonna Have a Bad Time | 5-Minute Whiteboard – SparkToro

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on December 5, 2023

Imagine that you have perfect knowledge of how every potential customer starts their journey to learn about the kinds of solutions your business offers.

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