Technical SEO

Source: Social Media Today – Latest News by Andrew Hutchinson. Read the original article TL;DR Summary of Meta Threads Expands Fediverse Features Amid Limited User Interest Meta Threads is enhancing its interoperability…

Source: SEO Blog by Aleyda by Aleyda Solis. Read the original article TL;DR Summary of The AI Search Content Optimization Checklist [With Google Sheets] The checklist highlights key strategies to optimize content…

This guide was created to sit alongside my talk at SMX Advanced 2025: Measuring Link Relevance Using Vector Embeddings and Cosine Similarity to show you how to calculate cosine similarity of vector…

TL;DR Summary of How Unrelated Content Affects Google Search Rankings Google’s John Mueller highlights that having unrelated content on a website can cause indexing issues and ranking drops. He advises site owners…

TL;DR Summary of Google’s New Loyalty Program Markup Support Google now supports loyalty and membership program markup within Organization structured data combined with Product structured data. This update allows businesses without a…

TL;DR Summary of How to Add Loyalty Program Structured Data for Google Shopping Google now supports adding loyalty programs in Organization structured data and loyalty benefits in Product structured data to enhance…

This is Part 4 of our In-House Insights series, where we dive into the messy, real-world challenges in-house SEO teams deal with every day. This time, we’re tackling one of the most…

How X’s Updated DM Encryption Enhances Privacy for Premium Users Overview of X’s New Encrypted Messaging System X (formerly Twitter) has revamped its direct message (DM) encryption with the rollout of the…

How to Use Google Lens for Enhanced Search on YouTube Shorts Introducing Google Lens Integration with YouTube Shorts Google is rolling out a new beta feature that integrates Google Lens directly into…

Meta and Anduril Collaborate to Develop Advanced AR/VR Headsets for U.S. Military Overview of the Meta-Anduril Partnership Meta has partnered with XR company Anduril to design and build integrated augmented reality (AR)…

Introduction to Vibecoding in GTM Vibecoding tools like Lovable and Replit empower even non-technical users to build lead magnets, prototypes, landing pages, and more, significantly transforming go-to-market (GTM) strategies. Unlike traditional methods…

Google Search Product Pricing and Store Details Google Search now provides pricing history and detailed store information for specific products directly within the search results. How to Access When viewing a product,…

Distinction Between Programmatic SEO and Technical SEO John Mueller from Google emphasizes that programmatic SEO should not be confused with technical SEO. They are fundamentally different practices. Technical SEO Technical SEO focuses…

Google AI Overviews Image Carousel Feature Google AI Overviews now include an image carousel that users can swipe through to view images. Functionality and User Experience When clicking on images within the…

Google is testing a new menu, tab bar, under the search bar within Google Shopping. This new bar most visibly has the super G logo and then contains additional options that take…

We looked at ~140 million websites and our data shows that block rates for AI bots have increased significantly over the past year.

For the past few weeks or so, Google has a bug where the right side knowledge panel goes missing for business owners when you try to bring up your business listing in…

Google is testing a new link feature in the search results, it is in the form of a link box, in the search result snippet, that when you click on it, it…

Microsoft Bing announced some interesting updates for IndexNow including how it works now with product schema and that Shopify now supports it and soon Amazon will. This will help Bing and search…

Google has a weird and somewhat limited and rare issue with sitemap files within Google Search Console. These sitemap files cannot be fetched and retrieved by Google Search. The issue seems to…

Internal linking is a crucial but often overlooked aspect of SEO that can significantly impact your website’s search performance. This guide explains how to use the SEO Spider’s features to identify internal…

Improved video upload options on X.

Back in 2017, we ran a study to answer an important question: How old are the top-ranking pages in Google? In 2025, the data looks very different.

Another Google court document from the DOJ trial showed that Google said it is currently rethinking its entire search stack, from the ground up, with LLMs playing a more fundamental role. The…

Google made what I would consider a logical clarification to its image SEO best practices help document. It now says don’t upload the same image under different URL/file names to your site,…

Google’s John Mueller explained that just because you use hreflang tags on your pages, it doesn’t mean those pages will be indexed and/or ranked in Google Search. He said on Bluesky, “hreflang…

Meta continues to develop simplified VR generation models.

Microsoft is testing a new pagination bar for its Bing Search results. Instead of the left arrow, page numbers and then right arrow, Bing is testing showing a “Next” button and then…

Google Business Profiles has another bug, this time with the toggle to hide or show the business address. The toggle for “Show business address to customers” just does not work – I…

Listen now | Watch Cody speed-run the creation of a 3D multiplayer flight simulator—from scratch—in just 15 minutes

Google’s AI crawler, Google-Extended, the crawler it uses for Gemini and other related AI services, does render itself and can render JavaScript, just like Googlebot, Google’s main web search crawler.

Google announced a number of new tag, analytics and data strategies on Friday including a new Google tag gateway for advertisers. Google tag gateway for advertisers allows you to run your Google…

It’s not a different type of SEO. You don’t need to do wildly different things. Rather, it’s a mental model that advances: The way you think about SEO

Google’s John Mueller said having “four identical links on a page to another page seems fine & common to me.” He said, don’t worry if you have that in your navigation, and…

Google’s John Mueller explained that changing the dates in your XML Sitemaps lastmod date to all show today, the most recent day, won’t favor your rankings or SEO. He said on Reddit,…

Google Extended is a control mechanism you can use in your robots.txt file to tell Google not to use your content for training its future Gemini models. It also stops Google from…

Google’s John Mueller pretty much said that using image streaming techniques will not result in an SEO friendly outcome. He actually said, “It’s a great way to prevent your images from being…

Meta’s moving Threads to a new website, and giving it a small refresh in the process.

Understand how TLDs, ccTLDs, and branded domains influence rankings, trust, international reach, and more.

Google updated its Google Merchant Center merchant listing structured data documentation to removed the EnergyConsumptionDetails properties and added an alternative solution to the certificationIdentification property. But keep in mind that the hasEnergyConsumptionDetails…

Some expanded features for your Ray Ban smart glasses.

Your content deserves a foundation built for speed, scale, and search.

Developers and marketers are being told to add special files to their sites to help LLMs “understand” their content. But does it do anything?

Meta tags are levers of control – not just code. Use them to boost visibility, drive clicks, and shape how AI sees your content.

Inside Windsurf: 2 pivots, 1M developers, and an AI-powered IDE that’s changing how we code

Trying to rank for a keyword? This no-fluff guide walks you through picking the right one, creating awesome content, and making Google (and your readers) love it—step by step.

Google.com will soon be the only way to access Google Search. The ccTLD versions of Google will redirect to Google.com. That means if you try to go to Google.ca, Google.fr. Google.co.uk and…

We know Google loves to link to its own search results from the AI Overviews, and we have seen those links sometimes go in a loop of sorts. But did you know…

Google is experimenting more with shopping carousels, this time, showing products and then which articles are recommending those products. These can be shown in best of articles and recommended in articles.

Google is testing various link formats in AI Mode. Initially Google launched AI Mode with those tiny paperclip links, but Google, like they’ve done in AI Overviews, is testing in AI Mode,…

X is looking to move forward with its revamp of in-app messaging.

I am hearing reports that Google is showing driving direction request data on the Google Business Profile API for Service Area Businesses (SABs). SABs do not get a directions button, because those…

Improving visibility in LLMs requires a unique set of skills and abilities. Those skills and abilities are called “SEO”.

Google’s John Mueller said if you have hreflang tags that point to a 301 redirect, it is probably okay. But you probably also want to automate the process of setting up those…

Knowledge panel cards are now live for corporate entities. Learn what’s new, how to trigger them, and why they’re key to brand visibility.

Google sent out a notification that it will automatically opt you into using content from your email campaigns to help Google know what to show in Google Search, Shopping, and Maps. It…

Search engines favor authority and branding over keywords alone. Find out how to make your domain work for you.

Deindexing isn’t always a penalty. Learn how technical SEO mistakes, crawl issues, and content quality affect Google indexing.

From blocking unwanted crawlers to fine-tuning access, robots.txt plays a key role in SEO. Learn how to use it effectively.

They won’t be AR-enabled, but Meta’s working on a more advanced version of its Ray Bans.

No indexing = no visibility. Follow these steps to get your content indexed and boost your presence in search results.

Learn how search engines handle paginated content, plus tips to prevent indexing issues and boost crawl efficiency.

Learn how to use Screaming Frog, ChatGPT, and Relume to create visualization charts and build a hierarchical navigation menu with wireframes.

Google’s John Mueller responded to a concern on Reddit about a site that scored a D with its Pingdom score. Pingdom measures sites uptime and overall page speed metrics. John Mueller responded…

Google is testing a new quick view button/link within the Google Search results for hotel and lodging results. When you click on the quick view button you are taken to the Google…

From hoarding top search real estate, to swiping our IP to fuel its billion-dollar AI—Google is looking out for #1. It’s time we do the same.

Python can automate tons of SEO busywork, and thanks to tools like ChatGPT and Google Colab, it’s never been easier to get started.

There seems to be an issue with phone numbers preventing you from creating new business profiles and also phone numbers being removed from some existing business profiles.

There are tons of complaints in the Google Business Profile Help Forums about a bug during the setup process of a Google Business Profile. When you get to the screen about adding…

Google is testing a new feature in the AI Overviews (although, they look familiar to me for some reason). When you click or hover over on a word in the AI Overview,…

There is a big debate in the SEO community on the topic of schema markup and LLMs. Do LLMs like Microsoft Bing’s Copilot, Google’s Gemini, OpenAI’s ChatGPT, Perplexity and others use schema…

Google added returnPolicyCountry to the return policy code examples within the Google Merchant Center structured data document. This is because Google requires returnPolicyCountry for MerchantReturnPolicy.

Imagine you own a restaurant and you get all your reservations online through your booking system; you even tell people to book online when they call, via an automated message. But then,…

Showing the date published and updated on the page can lead to Google displaying the wrong date, which can hurt your click-through rate.

Learn how to fix the ‘Server error (5xx)’ error in GSC by improving content quality, site architecture, and more.

Google sent out an email to advertisers yesterday about changes coming to Google Tag Manager. Specifically, Google Tag Manager will send events before loading a Google tag and Google calls this a…

Google is updating GTM to ensure a Google tag loads before sending events, improving tracking accuracy and data collection for advertisers.

Some insights into how Snapchat displays content on its map.

Deep dive into index bloat – a critical SEO challenge affecting medium to large websites. Learn how to identify URLs consuming your index quota without delivering traffic, understand the difference between crawl…

The next generation of Meta’s AR glasses will soon be made available to researchers.

Learn when using entity-based SEO strategies can give you an edge – and how to implement them without wasting effort.

Last April 2024, Gary Illyes from Google said he was on a mission to make web crawling more efficient, he wanted to “figure out how to crawl even less, and have fewer…

Glenn Gabe covers how to properly block content that’s violating Google’s site reputation abuse spam policy. Glenn covers four methods being used by site owners, but only two are correct.

A sudden drop in organic traffic can feel like an SEO nightmare. But instead of panicking, here’s how you can diagnose the issue, take corrective action, and restore your site’s performance.

This tutorial shows how to leverage the Screaming Frog SEO Spider’s recently released custom JavaScript functionality to create JSON-LD schema markup at scale. With a small amount of code, I will demonstrate…

How to fix “Discovered – currently not indexed” in Google Search Console, what it means, and when to ignore it. 

Search engine result pages can now “hide” the listings from rank trackers, AI models, and other optimization tools.

As our Technical SEO Specialist, you will be responsible for developing and implementing strategies that drive organic traffic to our website and improve our search engine rankings through technical optimization. What you…

Did you know there is a quick way to directly generate an access request for Service Area Businesses in Google Maps? This is apparently not so new but also not widely known.

To be visible, optimize your site with clean HTML, metadata, fast responses, and bot-friendly configurations.

Are you losing rankings due to multiple pages competing for the same keyword? Learn how to find and fix keyword cannibalization issues.

JARS CANNABIS www.shopjars.com – Michigan’s Leading Cannabis Retailer Ready to elevate your career path to a new all-time high? JARS Cannabis is more than just your average cannabis brand and retailer. We…

Google’s temporary post-election ad restrictions could significantly affect political campaigns’ ability to share election-related messaging.

John Mueller from Google said that merging content is always more challenging than a basic site move. Meaning, when you take a look at your content on your site and decide to…