Technical SEO

Source: SEO Blog by Aleyda by Aleyda Solis. Read the original article TL;DR Summary of The AI Search Content Optimization Checklist [With Google Sheets] The checklist highlights key strategies to optimize content…

This guide was created to sit alongside my talk at SMX Advanced 2025: Measuring Link Relevance Using Vector Embeddings and Cosine Similarity to show you how to calculate cosine similarity of vector…

TL;DR Summary of How Unrelated Content Affects Google Search Rankings Google’s John Mueller highlights that having unrelated content on a website can cause indexing issues and ranking drops. He advises site owners…

TL;DR Summary of Google’s New Loyalty Program Markup Support Google now supports loyalty and membership program markup within Organization structured data combined with Product structured data. This update allows businesses without a…

TL;DR Summary of How to Add Loyalty Program Structured Data for Google Shopping Google now supports adding loyalty programs in Organization structured data and loyalty benefits in Product structured data to enhance…

This is Part 4 of our In-House Insights series, where we dive into the messy, real-world challenges in-house SEO teams deal with every day. This time, we’re tackling one of the most…

How X’s Updated DM Encryption Enhances Privacy for Premium Users Overview of X’s New Encrypted Messaging System X (formerly Twitter) has revamped its direct message (DM) encryption with the rollout of the…

As AI reshapes search, your reviews are your new homepage. Here’s how to rank when trust is crowd-sourced.

How to Use Google Lens for Enhanced Search on YouTube Shorts Introducing Google Lens Integration with YouTube Shorts Google is rolling out a new beta feature that integrates Google Lens directly into…

What role do reviews really play in your local rankings? In this must-watch session, Local SEO expert Joy Hawkins breaks down the myths and truths about how Google uses reviews in its…

Meta and Anduril Collaborate to Develop Advanced AR/VR Headsets for U.S. Military Overview of the Meta-Anduril Partnership Meta has partnered with XR company Anduril to design and build integrated augmented reality (AR)…

Introduction to Vibecoding in GTM Vibecoding tools like Lovable and Replit empower even non-technical users to build lead magnets, prototypes, landing pages, and more, significantly transforming go-to-market (GTM) strategies. Unlike traditional methods…

Google Search Product Pricing and Store Details Google Search now provides pricing history and detailed store information for specific products directly within the search results. How to Access When viewing a product,…

Distinction Between Programmatic SEO and Technical SEO John Mueller from Google emphasizes that programmatic SEO should not be confused with technical SEO. They are fundamentally different practices. Technical SEO Technical SEO focuses…

Google AI Overviews Image Carousel Feature Google AI Overviews now include an image carousel that users can swipe through to view images. Functionality and User Experience When clicking on images within the…

Google is testing a new menu, tab bar, under the search bar within Google Shopping. This new bar most visibly has the super G logo and then contains additional options that take…

Is a 4.5-Star Rating Good Enough? It depends on your industry and competition. Discover why context matters, why “good enough” can be dangerous, and how to build a reputation that wins trust—and…

We looked at ~140 million websites and our data shows that block rates for AI bots have increased significantly over the past year.

For the past few weeks or so, Google has a bug where the right side knowledge panel goes missing for business owners when you try to bring up your business listing in…

Google is testing a new link feature in the search results, it is in the form of a link box, in the search result snippet, that when you click on it, it…

Microsoft Bing announced some interesting updates for IndexNow including how it works now with product schema and that Shopify now supports it and soon Amazon will. This will help Bing and search…

Google has a weird and somewhat limited and rare issue with sitemap files within Google Search Console. These sitemap files cannot be fetched and retrieved by Google Search. The issue seems to…

Internal linking is a crucial but often overlooked aspect of SEO that can significantly impact your website’s search performance. This guide explains how to use the SEO Spider’s features to identify internal…

Improved video upload options on X.

Back in 2017, we ran a study to answer an important question: How old are the top-ranking pages in Google? In 2025, the data looks very different.

Discover how The Transparency Report is changing the game for agencies—empowering them to fight fake reviews and safeguard client reputations.

Another Google court document from the DOJ trial showed that Google said it is currently rethinking its entire search stack, from the ground up, with LLMs playing a more fundamental role. The…

Google made what I would consider a logical clarification to its image SEO best practices help document. It now says don’t upload the same image under different URL/file names to your site,…

Google’s John Mueller explained that just because you use hreflang tags on your pages, it doesn’t mean those pages will be indexed and/or ranked in Google Search. He said on Bluesky, “hreflang…