User Experience and SEO Optimization

From the uncertainty of Google generative search to the unpredictability of core updates or Web migration issues. Learn to tackle top SEO Horror stories!

The company continues to invest in AI and ad platform improvements to generate higher returns for advertisers.

What is your site trying to tell you? Learn how to conduct experiments on your website to get the data you need to keep your website strong.

Google held a Krav Maga class at the Google Dublin office. Krav Maga is an Israeli martial art. Developed for the Israel Defense Forces, it is derived from a combination of techniques…

Learn how to strategically influence B2B SaaS customer journeys with the right keyword analysis and content tagging for SEO.

Google has released version 15 of the Google Ads API last week but I did not notice until over the weekend. The big updates include but are not limited to new recommendation…

Good compact phones died with the iPhone Mini.

Dive into this Whiteboard Friday episode with Chris Long as he reveals five ingenious ways SEOs can leverage ChatGPT.

The Pixel Watch is getting a software upgrade.

Brands can serve ad packages during cultural moments alongside ‘the most relevant and engaging’ video content on YouTube.

Learn why you should leverage Amazon Ads for ecommerce and how it outshines Google Ads when it comes to conversions, ROI and long-term value.

Unlock the true potential of SEO with share of search. Learn why this metric matters and the role of brand search in proving SEO’s value.

Microsoft Bing image creator through the image creator tool or Bing Chat can make images for you using AI. But recently, it has come under fire around its moderation system for those…

Google Discover now shows a new section named

We have seen a bunch of cars or transportation vehicles inside Google buildings. But I don’t think I’ve seen one made of wood. This photo was taken inside the Google Brazil office.I…

It’s back to pins, baby.

Google confirmed the issue and said it delayed the indexing of newly published content between 1:30 pm and 7:20 p.m.

An Android phone maker finally, truly gets the memo.

The retail giant is planning to roll out a new generative AI tool to significantly boost the user experience and increase sales.

Meta’s Advantage+ targeting offers cost-effective leads but may require thorough filtering. Find out how to strike the right balance.

Register for our upcoming webinar and learn how to conduct experiments on your website to get the data you need to keep your website strong.

The social platform, which generates the majority of its income from ad revenue, is reportedly keen to diversify where its money comes from.

Google is working to remove unintentionally indexed Bard chat transcripts from searches after privacy concerns were raised.

Is your PPC performing poorly? Learn how to troubleshoot and turn things around with practical strategies and checkpoints.

Explore examples of GPT-4 with Vision, along with its limitations and potential risks, as it rolls out to ChatGPT Plus and Enterprise users.

The California State Court of Appeals reversed a decision made in 2020 that stated Facebook was protected from legal action.

Over the past couple of days, I’ve seen more chatter of ranking movement for those SEOs initially impacted by the September 2023 helpful content update. I wonder if this is the last…

Bing decided not to wait for the alternative approach to a robots.txt method for blocking AI tools from using your content and decided to go with what is out there now, meta…

YouTube introduces AI Insights to spark video ideas, Dream Screen for AI-generated backgrounds, and YouTube Create, a new app for creators.