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User Experience and SEO Optimization

Merges UX principles with SEO strategies to improve performance and engagement.

Google: Follower Count Is Not A Google Search Ranking Factor

Source: Search Engine Land

By: Edna Chavira

03/26/24

Danny Sullivan, Google’s Search Liaison, confirmed on X that follower count is not used as a search ranking factor by Google Search.Sullivan said,

Google “Simple Search” – New Search Refinement Option?

Source: Search Engine Land

By: Nicola Agius

03/26/24

Google may be testing a new

Google Bard Can Now Understand YouTube Videos

Source: Search Engine Land

By: Nicola Agius

03/26/24

Google Bard can now respond with answers based on the spoken words in a YouTube video. Google said, it is

Google Quiet Room Android Sign

Source: Search Engine Land

By: Nicola Agius

03/25/24

Here is a photo from the Google office in Germany of a door that says

Preparing for Google SGE: Essential guide for marketers

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

03/25/24

Uncover insights and actionable tips on how to adapt and thrive in the dynamic landscape of AI-driven search experiences.

Search News Buzz Video Recap: Buckle-Up, Google Reviews Update Weak, Hidden Gems Rolled Out, Personalized Google, Follow & Notes, SGE, Bing Chat, Copilot, SEO, Local, Ads & More

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

03/22/24

For the original iTunes version, click here.It was a very busy week, so I apologize for the length of this video, so buckle up and get ready. Not that Google wanted to…

A month of the Vision Pro — Benedict Evans

Source: Essays — Benedict Evans

By: Benedict Evans

03/17/24

The Vision Pro is amazing, but like the rest of VR and AR, Apple seems years away from the mass market. And if it gets there, how much will it matter?

SEO Manager ~ Restaurant365 ~ $90-$120k ~ Remote (US)

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

03/15/24

Restaurant365 is a SaaS company disrupting the restaurant industry! Our cloud-based platform provides a unique, centralized solution for accounting and back-office operations for restaurants. Restaurant365’s culture is focused on empowering team members to…

Senior SEO Product Manager ~ Zillow ~ $115k-184k ~ Remote (US)

Source: BrightEdge blogs

By: Lem Park

03/13/24

If improving rank for thousands of terms excites you; if you thrive in a dynamic work environment and are thrilled to operate at scale, then this role might be for you! At…

Top 5 SEO data pitfalls to avoid for accurate analysis and reporting

Source: General SEO - SEO Blog by Ahrefs

By: Si Quan Ong

03/13/24

Flawed data assumptions lead to flawed optimization decisions. Learn to critically assess your SEO data to produce accurate insights.

Microsoft: Bing Chat Demand Not Going Down

Source: Search Engine Land

By: Matt Tutt

03/08/24

Some may feel like all the buzz around Microsoft and Bing Chat is somewhat dwindling but according to Mikhail Parakhin, the CEO, Advertising and Web Services at Microsoft, that is not true….

The Official Ahrefs Tutorial: How to Use Ahrefs to Improve SEO

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

03/08/24

Get more organic traffic to your website.

Amazon’s ‘secret ad pricing scheme’ revealed in previously redacted documents

Source: moz (en-US)

03/08/24

The US Federal Trade Commission claims Amazon has made billions of dollars by punishing advertisers and using deceptive practices.

12 SEO pitfalls to avoid during a website platform migration

Source: Search Engine Land

By: Cynthia Ramsaran

03/07/24

Learn how to safeguard your website’s SEO performance during a platform migration with these tips for a smooth transition.

AdSense for Search To Stop Serving Over Google, Ad Personalization Deprecating

Source: Search Engine Land

By: Roslyn Ayers

03/07/24

Google announced late on Friday that AdSense for Search (AFS), AdSense for Shopping (AFSh), and Programmable Search Engine (ProSE) will stop serving ads over google.com and this will also mean that ad

Mastering product strategy and growing as a PM | Maggie Crowley (Toast, Drift, Tripadvisor)

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

03/07/24

Listen now (83 mins) | Brought to you by Productroadmap.ai—AI to connect your roadmaps to revenue | Composer—the AI-powered trading platform | Eppo—Run reliable, impactful experiments — Maggie Crowley is VP of…

Google AdSense Payment Revenue Share Structure To Change & Impression Payments Coming

Source: Search Engine Land

By: Sam Hollingsworth

03/06/24

Google has big AdSense news, which it says won’t result in a change to how much publishers get paid. Google said it is changing its AdSense revenue-share structure and will also pay…

Google November 2023 core update released

Source: Search Engine Land

By: Nicola Agius

03/05/24

The reviews update will be switching to ongoing regular updates, which means Google will not be announcing future review updates.

Hosting third-party content: What Google says vs. the reality

Source: Search Engine Land

By: Pierre Far

03/05/24

Money-making strategy or SEO pitfall? Learn how to make the most of third-party content partnerships while staying within Google’s guidelines.

How to Drive Traffic in Google Discover: The Ultimate Guide

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

03/05/24

Lily Ray shares actionable tips to navigate the evolving landscape of Google Discover to help boost your site’s visibility.

Attend Engage Boston on Nov. 14-15

Source: Search Engine Land

By: Olya Ianovskaia

03/04/24

Join Acquia for the first stop of the 2023-2024 Digital Freedom Tour.

SEO Executive ~ Session Media ~ £22K-25K ~ Remote (UK)

Source: Lenny's Newsletter

By: Lenny Rachitsky

03/03/24

Session Media is a B2B Digital Marketing Agency working with some of the fastest-growing UK companies. We’re looking for an ambitious, passionate and personable SEO strategist with at least 1 years of…

September 2023 Google core update: A deep dive into personal knowledge panels and E-E-A-T enhancements

Source: Search Engine Land

By: Jenn Mathews

02/28/24

Get insights into the September 2023 Google Core update, the evolution of Knowledge Panels and the importance of E-E-A-T signals.

Google Again Says Schema Does Not Make Your Site Rank Better

Source: Kyle Poyar’s Growth Unhinged

By: Yaakov Carno

02/28/24

Google once again said that adding schema or structured data markup to your pages will not result in those pages ranking better in Google Search. Danny Sullivan, the Google Search Liaison, said…

Daily Search Forum Recap: October 26, 2023

Source: General SEO - SEO Blog by Ahrefs

By: Mateusz Makosiewicz

02/26/24

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google Local Service Ads sneakily…

The Worst SEO Horror Stories in 2023 and How to Wake Up from these Nightmares – International SEO Consultant, Author & Speaker | Aleyda Solis

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

02/26/24

From the uncertainty of Google generative search to the unpredictability of core updates or Web migration issues. Learn to tackle top SEO Horror stories!

Snap revenue up 5%, promises better ROI for advertisers

Source: moz (en-US)

02/23/24

The company continues to invest in AI and ad platform improvements to generate higher returns for advertisers.

How To Perform Website Experiments [+ SEJ Experiment Walk-Through & Results]

Source: SEO for Google News

By: Barry Adams

02/20/24

What is your site trying to tell you? Learn how to conduct experiments on your website to get the data you need to keep your website strong.

Krav Maga At Google Dublin

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

02/20/24

Google held a Krav Maga class at the Google Dublin office. Krav Maga is an Israeli martial art. Developed for the Israel Defense Forces, it is derived from a combination of techniques…

B2B SaaS SEO: Mapping your keywords to the customer journey

Source: SEO - Practical Ecommerce

By: Ann Smarty

02/19/24

Learn how to strategically influence B2B SaaS customer journeys with the right keyword analysis and content tagging for SEO.

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