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Daily Search Forum Recap: June 13, 2025

06/13/25

TL;DR Summary of Google Search Updates and AI Mode Rollout

Google AI Mode is officially rolling out in the U.S., enabling users to access new AI-powered features. Google Search experienced temporary issues with indexing and serving new content, now resolved. The company has discontinued support for seven structured data types to simplify search results. Additionally, Google Ads now displays audience sizes for custom segments, and AdSense is removing certain opt-out options.

Optimixed’s Overview: Key Google Search Changes and AI Enhancements in 2025

Google AI Mode Launch and Search Service Recovery

Google has begun the rollout of its AI Mode to all U.S.-based users, allowing enhanced, AI-driven search experiences even when signed out or in incognito mode. This marks a significant step in integrating artificial intelligence directly into search functionalities.

Temporary Search Indexing Issues Resolved

Recently, Google Search encountered problems serving newly published content across major news outlets, likely due to indexing or serving disruptions. These issues have now been addressed, restoring normal content visibility.

Structured Data Support and Search Result Simplification

  • Google dropped support for seven structured data markup types, aiming to simplify the search results page and improve clarity.
  • This change affects how rich results are generated from certain schema markups.

Google Ads and AdSense Updates

  • Advertisers using Google Ads can now view estimated audience sizes for custom segments, aiding in campaign planning and testing.
  • Google AdSense is removing additional opt-out controls for ad technology vendors by July 7th, tightening publisher options.

Additional Search Features and Community Highlights

Google is experimenting with new autocomplete features such as a “back to all” option to improve user navigation. Community updates include lighthearted content like photos of a “Doogler” (Google dog) featured on Google’s social channels.

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read original article.

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