Source: Entry Level SEO Jobs – SEOjobs.com by SEOJobs. Read the original article
TL;DR Summary of Digital Marketing Specialist Opportunity at Merchology
Merchology, a leading B2B eCommerce retailer specializing in custom-branded merchandise, is hiring a Digital Marketing Specialist in Plymouth, MN. This role offers hands-on experience across multiple channels including email, social media, SEO, and paid campaigns to drive customer acquisition and retention. Candidates should have a bachelor’s degree and 0-2 years of digital marketing experience, with strong communication skills and familiarity with CRM and marketing platforms. The position provides a creative, inclusive work environment with competitive benefits and a hybrid work schedule.
Optimixed’s Overview: Unlocking Growth with a Digital Marketing Specialist at Merchology
Role and Responsibilities
The Digital Marketing Specialist at Merchology plays a pivotal role in executing multi-channel marketing campaigns that elevate brand presence and generate qualified leads. Key responsibilities include:
- Supporting campaign launches and seasonal initiatives across email, social media, paid ads, print, and website channels.
- Creating engaging content tailored to diverse marketing platforms such as LinkedIn newsletters, email copy, and online articles.
- Collaborating cross-functionally with Sales, Ecommerce, Product Strategy, and Customer Success teams to align marketing efforts and support customer retention.
- Contributing to SEO and GEO initiatives to improve organic search visibility and drive traffic.
- Monitoring and reporting marketing performance metrics to optimize communication effectiveness.
Candidate Profile and Skills
Ideal candidates for this role will have:
- A bachelor’s degree in marketing, communications, English, or a related discipline.
- Up to 2 years of digital marketing or communications experience.
- Strong storytelling and communication abilities, capable of simplifying complex ideas.
- Hands-on experience or familiarity with CRM systems, email marketing platforms, CMS tools, and preferably HubSpot and Shopify.
- A proactive mindset and adaptability to fast-paced environments with multiple priorities.
Work Culture and Benefits
Merchology fosters a supportive and inclusive workplace that values diversity, creativity, and collaboration. Benefits include:
- Generous paid time off and company holidays
- Hybrid work schedule combining onsite and remote days
- 401(k) plan with company match and comprehensive health insurance options
- Paid volunteer time and employee discounts on premium brands
- Opportunities to engage in social events and employee-led committees
This opportunity is ideal for early-career digital marketers eager to expand their skills within a dynamic B2B eCommerce environment.
