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Don’t Expect SEOs To Get Access To The Google Trends API Soon

08/19/25
Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article

TL;DR Summary of Google Trends API Access Remains Limited for SEOs

Google has released the Google Trends API in an alpha stage with very limited access. Early access is prioritized for large organizations and data experts, meaning most SEOs and small publishers should not expect immediate entry. The pilot program is intentionally small, with plans to expand access gradually over time. Patience is advised as Google rolls out the API to more developers.

Optimixed’s Overview: Understanding the Limited Rollout of Google Trends API for SEO Professionals

Current State of Google Trends API Access

Google recently launched the Google Trends API in an early alpha release aimed at a select group of developers. This limited pilot phase means that the majority of SEO professionals and small publishers will not gain access immediately.

Insights from Google’s John Mueller

  • John Mueller confirmed the initial pilot is small in scale with the intention to expand access over time.
  • Google Trends serves a diverse range of users, including large publishers and data analysts, which influences access priorities.
  • Early access is not expected to create a significant impact for SEO communities during the alpha and beta phases.

What to Expect Moving Forward

Google plans to open the API on a rolling basis to more developers, but this will take place gradually over the coming months. SEO professionals should prepare for a waiting period before gaining access and consider alternative tools in the meantime.

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