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Google Confirms Showing Ads Below Featured Snippet As Part Of Dynamic Ad Placement

Posted on October 28, 2024

It is not news that Google now mixes in ads within organic results, but I have to say it still feels super icky to me that Google does this. Ginny Marvin, the Google Ads Liaison, confirmed that search ads can appear directly below organic featured snippets, as part of Google’s “ongoing evolution of dynamic ad placement on search.”

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