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Local Search Developments From Q2 2024

10/16/24

The second quarter of 2024 has been… interesting! The larger SEO world has been rocked by algo updates, AI Overviews, and a large Google leak, all of which have impacted local in some way. Learn about the top local search developments of this quarter.

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Latest Headlines & Articles
  • Google Ads shows PMax placements in “Where ads showed” report
  • Paid search click share doubles as organic clicks fall: Study
  • Head of SEO/AEO
  • Growth Marketing Manager (SEO, AEO, SEM)
  • Microsoft Advertising adds a multi image creative to Shopping ads
  • Microsoft rolls out applied Performance Max learning path
  • 44% of ChatGPT citations come from the first third of content: Study
  • Senior SEO Strategist
  • Google Ads adds Results tab to show impact of applied recommendations
  • Senior Content Marketing Manager

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